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Ramon Martinez Strategy and Resilience Press Release 3 Feb 2017

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Ramon Martinez

Ramon Martinez has written a new book called "Strategy and Resilience" to define these commonly used but poorly understood business terms. The book presents a framework to help companies sustain healthy growth despite changing conditions. It introduces the concepts of strategy and resilience, dispels myths, and provides guidance for developing a strong strategy and leadership to thrive during disruptions. Martinez argues that all business leaders must address how to foster ongoing success and develop resilience to changes in today's complex world.

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Ramon Martinez explains what Strategy and Resilience really mean New book presents new framework for companies to sustain healthy growth amid overwhelming change CHARLOTTE, N.C. Ramon Martinez knows that strategy and resilience are common terms, but thinks most researchers and authors have come up short in clearly defining what they mean and how to achieve them. Martinez believes this challenge is also the new opportunity that has emerged on the scene which prompted him in writing Strategy and Resilience: Sustaining the Healthy Growth of Your Company Is Your Business (published by Archway Publishing). This book introduces the subjects of business strategy and resilience; dispels myths about strategy, corrects misconceptions and clarifies what strategy and resilience mean; shows how guiding principles, a vision and a mission are instrumental to doing business in a complex and fast-足paced world filled with change; shares ways to create a strong business strategy so companies can thrive even during tough times; and connects it all with a profound yet dynamic discussion on leadership. Todays businesses are set in a complex, dynamic and interconnected world that is full of change, uncertainty and randomness, Martinez points out. Given these conditions, the world of business in the 21st century faces two enduring challenges. How do companies sustain healthy growth over the course of their lifetime? How do companies develop the resilience to not merely survive, but to thrive in a world that is filled with disruption, risk, and contingency? These are the two questions that every entrepreneur and business leader must address and decide on. Filled with clear definitions, collaborative exercises, anecdotes, illustrations, models and examples from real life, the business strategy readers develop using this book enables them to build a thriving business that sustains healthy growth.Strategy and Resilience is for everyone working in a company; for any person who runs or manages a business; for students studying business; and it is for anyone wishing to learn something new. Strategy and Resilience By Ramon Martinez Softcover | 6 x 9in | 276 pages | ISBN 9781480836099 E-足Book | 276 pages | ISBN 9781480836105 Available at Amazon and Barnes & Noble Softcover available also at www.StrategyAndResilience.com About the Author Ramon Martinez is a senior consultant in business strategy, management insight and public policy. He has served as keynote speaker for a Fortune 10 company. He has worked in the private sector and served a 20-足year military career for the US Air Force. He has served in various leadership positions in the nonprofit sector as well. He is recipient of numerous awards and recognitions. Readers can contact the author at RMartinez@xteksolutions.com

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Ramon Martinez Strategy and Resilience Press Release 3 Feb 2017

  • 1. Ramon Martinez explains what Strategy and Resilience really mean New book presents new framework for companies to sustain healthy growth amid overwhelming change CHARLOTTE, N.C. Ramon Martinez knows that strategy and resilience are common terms, but thinks most researchers and authors have come up short in clearly defining what they mean and how to achieve them. Martinez believes this challenge is also the new opportunity that has emerged on the scene which prompted him in writing Strategy and Resilience: Sustaining the Healthy Growth of Your Company Is Your Business (published by Archway Publishing). This book introduces the subjects of business strategy and resilience; dispels myths about strategy, corrects misconceptions and clarifies what strategy and resilience mean; shows how guiding principles, a vision and a mission are instrumental to doing business in a complex and fast-足paced world filled with change; shares ways to create a strong business strategy so companies can thrive even during tough times; and connects it all with a profound yet dynamic discussion on leadership. Todays businesses are set in a complex, dynamic and interconnected world that is full of change, uncertainty and randomness, Martinez points out. Given these conditions, the world of business in the 21st century faces two enduring challenges. How do companies sustain healthy growth over the course of their lifetime? How do companies develop the resilience to not merely survive, but to thrive in a world that is filled with disruption, risk, and contingency? These are the two questions that every entrepreneur and business leader must address and decide on. Filled with clear definitions, collaborative exercises, anecdotes, illustrations, models and examples from real life, the business strategy readers develop using this book enables them to build a thriving business that sustains healthy growth.Strategy and Resilience is for everyone working in a company; for any person who runs or manages a business; for students studying business; and it is for anyone wishing to learn something new. Strategy and Resilience By Ramon Martinez Softcover | 6 x 9in | 276 pages | ISBN 9781480836099 E-足Book | 276 pages | ISBN 9781480836105 Available at Amazon and Barnes & Noble Softcover available also at www.StrategyAndResilience.com About the Author Ramon Martinez is a senior consultant in business strategy, management insight and public policy. He has served as keynote speaker for a Fortune 10 company. He has worked in the private sector and served a 20-足year military career for the US Air Force. He has served in various leadership positions in the nonprofit sector as well. He is recipient of numerous awards and recognitions. Readers can contact the author at RMartinez@xteksolutions.com