Rbtv 2013 brochure
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This document describes Responsible Business Television, a globally broadcast television series showcasing the corporate responsibility and sustainability initiatives of global companies. The series covers topics like sustainable agriculture, water, biodiversity, and clean energy. It is broadcast on channels worldwide like Bloomberg TV, YouTube, and social media platforms. The series profiles participating companies through 3-6 minute films about their sustainability projects in 2 countries.
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Rbtv 2013 brochure
- 1. RESPONSIBLE BUSINESS IS THE WORLDS LEADING TELEVISION SERIES SHOWCASING THE CORPORATE RESPONSIBILITY AND SUSTAINABILITY INITIATIVES OF GLOBAL COMPANIES AND FEATURING INSPIRING STORIES OF BUSINESSES IMPROVING PEOPLES LIVES AND ENSURING A MORE SUSTAINABLE FUTURE.
- 2. Topics covered in the series include; Sustainable agriculture Water Biodiversity Sustainable urban infrastructure Zero-emission transport Waste and recycling Clean energy access RESPONSIBLE BUSINESS IS A GLOBALLY BROADCAST TELEVISION SERIES NOW IN ITS FIFTH CONSECUTIVE YEAR ON CABLE, TERRESTRIAL AND ONLINE NETWORKS. Green technology Education Healthcare Renewable energy NGO partnerships UN Millennium Development Goals
- 3. Broadcast of three (3) minute 鍖lm aired twice on; 1. Bloomberg TV worldwide - USA, Europe, Middle East & Africa, Asia Paci鍖c 2. Berita Satu TV Indonesia 3. GreenTV 4. YouTube 5. iTunes 6. Nokia Ovi online content store 7. Responsiblebusiness.com 8. Eco-business.com Asia Paci鍖cs leading business sustainability news portal 9. Responsible Business Forum in Bangkok and Singapore 10. Additional online TV platforms 11. Twitter, Facebook and other social media platforms JOIN THE WORLDS LEADING COMPANIES AND FEATURE YOUR CSR AND SUSTAINABILITY INITIATIVES ON RESPONSIBLE BUSINESS TELEVISION PARTICIPATING COMPANIES What you get: Production of sponsors short 鍖lm (two versions of six and three minutes) on sustainability/CSR/environment initiatives with up to three days of 鍖lming in two countries. All B-roll 鍖lmed will be made available to the sponsor together with rights to re-edit and broadcast, for both internal and external communications. An announcement of sponsors participation in the TV Series will be made through a joint press release.
- 4. Bloomberg reach Bloomberg Television is one of the most watched and most respected 鍖nancial and news channels in the world. Bloomberg TV airs on an extensive network of regional and local channels with a global distribution of over 320 million homes. The Bloomberg audience is highly skewed to premium viewers, containing business leaders, af鍖uent individuals, and opinion leaders who are shaping the news and markets on a daily basis. Bloomberg is a leader in Sustainability content, with a dedicated Sustainability channel on Bloomberg.com and regular coverage on Bloomberg TV. BLOOMBERG TV VIEWERS ARE THE MOST SENIOR BUSINESS LEADERS, FREQUENT FLYERS, WEALTHY, SOPHISTICATED INVESTORS, AND LEAD THE MOST AFFLUENT LIFESTYLE OF ALL THE INTERNATIONAL NEWS CHANNELS Bloomberg USA 70 million + households Bloomberg Europe, Middle East & Africa 186 million + households Bloomberg Asia Paci鍖c 13 million + households Latin America 9 million + households India 30 million + households Australia 2 million + households MAIN BROADCASTER OTHER MEDIA CHANNELS
- 5. CALL TO DISCUSS PROCESS AND AGREE ON TOPIC FILMING APPROVE SCRIPT FINAL EDIT CLIENT RECEIVES HIGH-RES. COPIES REVIEW & APPROVE EDIT CONFIRM PARTICIPATION SET STORY, LOCATION, DATES & INTERVIEWEES FINAL SCRIPT SENT FOR APPROVAL FIRST EDIT SENT FOR APPROVAL CONFIRM OUTLINE SCRIPT & PRODUCTION SCHEDULE CONFIRM BROADCAST SCHEDULE RBTV TEAMCLIENT Timing A typical timeline from commencement of production until broadcast is 4-6 weeks. Timing may vary greatly however depending on client responsiveness, con鍖rmation of resources and availability of interviewees. EDITING BROADCAST PRODUCTION MILESTONES
- 6. Producer Global Initiatives promotes positive social change and sustainable global development through international events and media projects. Through the sharing of knowledge, experience and best practices, these initiatives address some of the greatest challenges facing the world. Highlighting global issues such as the environment, corporate citizenship, and the development of emerging markets, Global Initiatives encourages partnership, inspiration and creating a better future. Corporate Engagement Partner Eco-Business.com is the leading online platform for Asia Paci鍖cs sustainable business community, providing news, expert commentary and a wide range of business matching and marketing services. With a mission to help Asia Paci鍖cs businesses along a more responsible, low-carbon path, we work with leading companies to showcase and promote their corporate responsibility efforts to this community through various channels including editorial series, event coverage, and Responsible Business Television. For more information contact Daya Veer Producer Responsible Business Television T +65 9784 5872 E daya.vb@globalinitiatives.com W www.responsiblebusiness.com For more information contact Daya Veer Producer Responsible Business Television T +65 9784 5872 E daya.vb@globalinitiatives.com W www.responsiblebusiness.com