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Ready.estate pitchdeck

Chris Hamby
Chris Hamby

This document summarizes the PropTech industry and Ready Estate, a startup aiming to streamline the home rental process. Key points include: - PropTech is booming, with US$12.6 billion invested in 2017 and growth of 15,000% from 2010-2017. It addresses inefficiencies in the real estate industry. - Ready Estate uses a mobile app to allow users to search for properties, book viewings, make offers, sign contracts and pay deposits all in one app within 24 hours - 14 days faster than traditional methods. - The startup aims to initially target studios and 1-2 bedroom flats for rent in London, a $1.77 trillion market, and later expand internationally.

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2 PropTech produced 2 of the top 3 most valued startups in the US: $ 30B $ 42B US $12.6 bln funding was poured into PropTech startups in 2017 PropTech grew 15 000 %between 2010 and 2017 Source: Forbes
3 PropTech is booming 8.7 out of 10 The Global Prop Tech Con鍖dence Index in 2018 is all time high 92% of the UK property owners view PropTech as an opportunity for disruption in their industry Source: Re:Tech Global venture capital investment in real estate tech sector, $US Sources: Global PropTech Con鍖dence Index, The Royal Institution of Charted Surveyors and Trident Building Consultancy
RE-THINKING PROPERTY ONLINE 4
Average time to find residential property for rent in London is 14 days due to excess email and phone communications Source: Homie.Rent research 5 Giving contacts away during the search results in a phone nuisance and email spam
6 We shortened the entire process to less then 2 days! Time removed any need for email or phone communication between tenant and agent to arrange viewing or close deal Privacy Users protected from nuisance phone calls and email spam
Competitive advantages Location based viewings In-app contracts, signatures and payments No monthly subscription fees Agents and property ratings, performance- based rewards Full privacy until the offer is accepted 7
The old way: 14 non-sleeping days* 8 5 days 3 days 2 days 2 days 3 days *Source: Homie.Rent research PROPERTY SEARCH VIEWING ARRANGEMETS & OFFER NEGOTIATING & SIGNING TENANCY AGREEMENT PAYMENT INVENTORY CHECK, MOVE-IN
Ready Estate 24 hours move-in 9 Property search Viewing arrangements & offer Payment Digital signature Inventory check Move in 2h 3 h 1 h 16 h 1 h2 h 贈 Ready Estate is x14 faster
O 10 Our Solution Book viewing and place offer in 1 touch Reserve property at the viewing Sign tenancy agreement and pay via app Move-in! 1 2 3 4 24h All-in-one mobile App for fast search and move-in
How it works 11 Pay reservation fee to take property off the market Rate your agents and properties viewed Sign tenancy agreement and inventory check Book suitable viewing times and manage appointments online Select and compare all properties on one map
Technology 12 IOS & Android Apps, website, CRM Smart location- based appointment scheduling system Customer Satisfaction Ledger: ratings & bonuses for service quality performance Digital contracts and payments
Ready.Estate for agents 13 Additional source of clients Full set of tools to manage listings in one App Performance-based fee only (No subscription fees)
MARKET Investments in PropTech is an exponentially growing trend 14
Global Market Size 50% of the population lives in urban areas and this 鍖gure is to reach 65% by 2025. Source: United Nations 15Source: Global Residence Index Real estate market is growing 10% annually* US$ 162 trillion Global residential property market value* 75% of wealth is concentrated in 15 largest cities, including London
Initial market: LONDON, UK Starting Point: Studios, 1&2 bed flats London's property market worth twice the combined value of the nine other largest UK cities. Source: The Telegraph OVER 2 MLN Households on Zoopla and Rightmove - 2 largest marketplaces 4.7 MLN households in 2017 privately rented and 9 million owner occupied Source: English Housing Survey 2017 Source: English Housing Survey 2017 16
Market Segmentation: London Source: MAYOR OF LONDON Source: National Statistics UK London Average Property Prices, 贈 17 Studio/1 bed; 44% 2 bed; 21% 3 bed; 22% 4+ bed; 13% London Home Types 贈1.77 trillion London's residential propertys worth, over 1/4 of UK Housing market 50% of London population is single occupying studios and 1 beds Source: Countrywide Lettings index Source: Source: National StatisticsUK Target market Property type Rent PCM Sell, K Studio 贈925 贈415 1 Bed 贈1 300 贈560 2 Bed 贈1 580 贈675 Weighted Average Price 贈1 270 贈560
Competitors 18 Risk of privacy violation Digital contract Digital signature Move in 24 hours Viewing schedule management High High High Low High Low Clicknotices
Best case Scenario: International real estate brokerage market leader providing homes in worlds largest and most desired cities. 19 Expected Outcomes Revenue: 贈15 bn +
Pavel Hilman Founder With urbanization and scalability of digital tech, charging 1% from the whole global residential property market becomes possible overtime 20
21 Realistic scenario 贈25 MLN REVENUE Worst case scenario 贈12-13 MLN REVENUE Potential Outcomes 10% of Rightmove and Zoopla audience with UK as main and Europe as secondary market. Remain as UK based service with a small share of market (5%)
PROJECT FLOW 22
23 Progress to the date & traction WEB SITEANDAPP FULLY DEVELOPEDAND TESTED FRANCHISE IN ITALYAND ISRAEL TM REGISTERED IN EUAND UK PATENT PENDING 25 EMPLOYEES, 4 OFFICES TRACTION GRAPHS Over 1000 listings added during 1 month
Traction forecast by Market share of Ready Estate in London, % 24 0,00% 0,50% 1,00% 1,50% 2,00% 2,50% 3,00% 3,50% 4,00% 2019 2020 2021 2022 2023 0,23% 0,79% 1,34% 2,25% 3,80% 0,23% 0,70% 1,22% 2,14% 3,76% 0,00% 0,00% 0,20% 0,35% 0,60% Home sales Long term housing rental Short term housing rental
25 Airbnb and booking.com competitor Hotel type services: bath and hygiene amenities; API Integration with other hospitality location services; API integration: utility providers, Smart home, big data analysis + customer centric AI Partnerships with local property developers and investors for short-term home rentals Whats next? SHORT-TERM RENTALS ON-DEMAND HOSPITALITY AUTOMATED FRANCHISE
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Ready.estate pitchdeck

  • 2. 2 PropTech produced 2 of the top 3 most valued startups in the US: $ 30B $ 42B US $12.6 bln funding was poured into PropTech startups in 2017 PropTech grew 15 000 %between 2010 and 2017 Source: Forbes
  • 3. 3 PropTech is booming 8.7 out of 10 The Global Prop Tech Con鍖dence Index in 2018 is all time high 92% of the UK property owners view PropTech as an opportunity for disruption in their industry Source: Re:Tech Global venture capital investment in real estate tech sector, $US Sources: Global PropTech Con鍖dence Index, The Royal Institution of Charted Surveyors and Trident Building Consultancy
  • 5. Average time to find residential property for rent in London is 14 days due to excess email and phone communications Source: Homie.Rent research 5 Giving contacts away during the search results in a phone nuisance and email spam
  • 6. 6 We shortened the entire process to less then 2 days! Time removed any need for email or phone communication between tenant and agent to arrange viewing or close deal Privacy Users protected from nuisance phone calls and email spam
  • 7. Competitive advantages Location based viewings In-app contracts, signatures and payments No monthly subscription fees Agents and property ratings, performance- based rewards Full privacy until the offer is accepted 7
  • 8. The old way: 14 non-sleeping days* 8 5 days 3 days 2 days 2 days 3 days *Source: Homie.Rent research PROPERTY SEARCH VIEWING ARRANGEMETS & OFFER NEGOTIATING & SIGNING TENANCY AGREEMENT PAYMENT INVENTORY CHECK, MOVE-IN
  • 9. Ready Estate 24 hours move-in 9 Property search Viewing arrangements & offer Payment Digital signature Inventory check Move in 2h 3 h 1 h 16 h 1 h2 h 贈 Ready Estate is x14 faster
  • 10. O 10 Our Solution Book viewing and place offer in 1 touch Reserve property at the viewing Sign tenancy agreement and pay via app Move-in! 1 2 3 4 24h All-in-one mobile App for fast search and move-in
  • 11. How it works 11 Pay reservation fee to take property off the market Rate your agents and properties viewed Sign tenancy agreement and inventory check Book suitable viewing times and manage appointments online Select and compare all properties on one map
  • 12. Technology 12 IOS & Android Apps, website, CRM Smart location- based appointment scheduling system Customer Satisfaction Ledger: ratings & bonuses for service quality performance Digital contracts and payments
  • 13. Ready.Estate for agents 13 Additional source of clients Full set of tools to manage listings in one App Performance-based fee only (No subscription fees)
  • 14. MARKET Investments in PropTech is an exponentially growing trend 14
  • 15. Global Market Size 50% of the population lives in urban areas and this 鍖gure is to reach 65% by 2025. Source: United Nations 15Source: Global Residence Index Real estate market is growing 10% annually* US$ 162 trillion Global residential property market value* 75% of wealth is concentrated in 15 largest cities, including London
  • 16. Initial market: LONDON, UK Starting Point: Studios, 1&2 bed flats London's property market worth twice the combined value of the nine other largest UK cities. Source: The Telegraph OVER 2 MLN Households on Zoopla and Rightmove - 2 largest marketplaces 4.7 MLN households in 2017 privately rented and 9 million owner occupied Source: English Housing Survey 2017 Source: English Housing Survey 2017 16
  • 17. Market Segmentation: London Source: MAYOR OF LONDON Source: National Statistics UK London Average Property Prices, 贈 17 Studio/1 bed; 44% 2 bed; 21% 3 bed; 22% 4+ bed; 13% London Home Types 贈1.77 trillion London's residential propertys worth, over 1/4 of UK Housing market 50% of London population is single occupying studios and 1 beds Source: Countrywide Lettings index Source: Source: National StatisticsUK Target market Property type Rent PCM Sell, K Studio 贈925 贈415 1 Bed 贈1 300 贈560 2 Bed 贈1 580 贈675 Weighted Average Price 贈1 270 贈560
  • 18. Competitors 18 Risk of privacy violation Digital contract Digital signature Move in 24 hours Viewing schedule management High High High Low High Low Clicknotices
  • 19. Best case Scenario: International real estate brokerage market leader providing homes in worlds largest and most desired cities. 19 Expected Outcomes Revenue: 贈15 bn +
  • 20. Pavel Hilman Founder With urbanization and scalability of digital tech, charging 1% from the whole global residential property market becomes possible overtime 20
  • 21. 21 Realistic scenario 贈25 MLN REVENUE Worst case scenario 贈12-13 MLN REVENUE Potential Outcomes 10% of Rightmove and Zoopla audience with UK as main and Europe as secondary market. Remain as UK based service with a small share of market (5%)
  • 23. 23 Progress to the date & traction WEB SITEANDAPP FULLY DEVELOPEDAND TESTED FRANCHISE IN ITALYAND ISRAEL TM REGISTERED IN EUAND UK PATENT PENDING 25 EMPLOYEES, 4 OFFICES TRACTION GRAPHS Over 1000 listings added during 1 month
  • 24. Traction forecast by Market share of Ready Estate in London, % 24 0,00% 0,50% 1,00% 1,50% 2,00% 2,50% 3,00% 3,50% 4,00% 2019 2020 2021 2022 2023 0,23% 0,79% 1,34% 2,25% 3,80% 0,23% 0,70% 1,22% 2,14% 3,76% 0,00% 0,00% 0,20% 0,35% 0,60% Home sales Long term housing rental Short term housing rental
  • 25. 25 Airbnb and booking.com competitor Hotel type services: bath and hygiene amenities; API Integration with other hospitality location services; API integration: utility providers, Smart home, big data analysis + customer centric AI Partnerships with local property developers and investors for short-term home rentals Whats next? SHORT-TERM RENTALS ON-DEMAND HOSPITALITY AUTOMATED FRANCHISE