My talk, "Moving Beyond the Hype: AI in Practice," covered how AI can make a real impact in business, from adoption trends to balancing innovation with sustainability.
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Realm Digital: Moving Beyond the Hype - AI in Practice
2. Hi, Im Simon Bestbier
CEO of
A leading technology company
based in South Africa.
Connect with me on
3. Emerging Tech is Terra Incognita
It is an undiscovered land for which there
are no maps by which to navigate.
4. The below curve, popularised by Everett Rogers, describes how different people and companies react to, adopt, and accept new
innovative products and technologies.
Hype Cycle
Visibility
Time
Plateau of productivity
Slope of Enlightenment
Trough of Disillusionment
Innovation Trigger
Peak of In鍖ated Expectations
You
are
here
5. The Innovation-Adoption Curve, popularised by Everett Rogers, illustrates how new technologies are adopted across different user
segments.
THE
CHASM
Innovators
Early adopters
Early majority
Late majority
Laggards
Early Market Mainstream Market
% of new users
% of market share
Risk-takers and technology
enthusiasts willing to
embrace new technologies
despite their risks or
unproven market value.
2.5%
Visionaries who quickly adopt
new technology. They play a
crucial role in bridging the
gap between innovation and
mass-market acceptance.
13.5%
This group adopts
innovations cautiously but
once technology is proven
useful. They are deliberate
in their decision-making
and focus on practical
bene鍖ts.
34%
This group adopts
technology after the
majority of the market has
already embraced it. They
require more proof of the
technology's value and
reliability.
34%
Laggards are the last to
adopt new technology,
often doing so only when it
becomes unavoidable or
necessary for survival.
16%
Innovation-Adoption Curve
6. McKinsey & Company
If 2023 was the year the world
discovered generative AI (gen AI),
2024 is the year organizations truly
began usingand deriving business
value fromthis new technology
7. Why did AI Take Off: A Perfect Storm
Solves Real Problems
AI addresses real-world challenges, from
enhancing customer service to
predicting failures, delivering tangible
results.
Cost-Effective & Accessible
Cloud and open-source tools have
made AI affordable and easy to
implement, lowering entry costs for
businesses.
Ease of Use
AI platforms are user-friendly, enabling
even non-experts to deploy AI without
deep technical skills.
Adds Value Across Multiple
Industries
AI creates value in healthcare, 鍖nance,
retail, and beyond, improving processes
and driving innovation.
12. The Environmental Impact of AI
Arti鍖cial Intelligence (AI) has revolutionised industries and daily life, but its environmental footprint is growing.
Understanding AI's environmental impact is crucial to promoting sustainability as its use expands.
Carbon Emissions
Training a large AI model like GPT-3
emits as much carbon as 300
round-trip 鍖ights from New York to
San Francisco
Energy Consumption
In 2021, global data centres
accounted for 1% of the world's
energy usage.
Water Usage
Some data centres use up to millions
of litres of water per year for cooling,
impacting areas with scarce water
supplies.
E-Waste
The infrastructure for AI, including
servers and hardware, contributes to
the growing issue of electronic
waste (e-waste).
13. How to Implement AI in Your Business
AI offers immense potential to transform operations, enhance decision-making, and drive innovation, but its success depends on
understanding key steps and best practices.
De鍖ne Clear Objectives
Set clear goals for AI projects that
align with business objectives. This
includes identifying speci鍖c
problems AI can solve and
determining the expected value.
Start with a Pilot Project
Implement pilot programmes to test
AI technologies to allows you to
address challenges early and assess
the technologys effectiveness.
Data Readiness
Ensure data quality and availability
by having clean, well-organised data.
AI is only as good as the data it
processes, so invest in data
governance.
Choose the Right Technology /
Partner
Select the right AI tools based on
your needs. Select a partner that
understands the technology and
your business needs.
Focus on Collaboration
Interdisciplinary teams ensure that
AI is designed with both technical
and business insights.
Monitor AI Performance and
ROI
Regularly review the return on
investment (ROI) to ensure AI is
delivering the expected value to the
business.
14. In Conclusion
AI is here to stay, with profound and lasting impacts across all sectors.
Its accessibility means every business, no matter the size, should explore AIs bene鍖ts.
The future of AI is just beginningnow is the time to embrace it and integrate AI into your
business strategy.
But as we adopt AI, its essential to use it responsibly. Consider its environmental impact,
reduce energy use, and manage e-waste. Ensure AI safeguards client data and privacy.
Balancing innovation with ethical and sustainable practices is key.
15. In Conclusion
As AR and VR continue to evolve and become more accessible,
it is essential for businesses to explore and leverage these technologies
to create engaging realities for their customers.
Lets continue the
conversation.
Contact us