ºÝºÝߣ

ºÝºÝߣShare a Scribd company logo

Right to property & playing C.I.O to millennials

?Download as PPTX, PDF?
?
L
Leslie Menezes

This document discusses how corporations work to sustain their fame even when it does not directly impact sales. It explains that corporations create exclusiveness, use innovative strategies, focus on large audiences, understand customers, and leverage loyalty to build goodwill, learn what customers want, and add brand value. The document also discusses how Chief Information Officers must work with Millennials, who are tech savvy, quick learners who think differently. It notes CIOs must anticipate changes, embrace new technologies, and focus on communication, monitoring, and improvement to effectively engage and retain Millennial employees.

1 of 12
Download to read offline
BME 26-08-2015 By Group A5 1) Cynthia Joseph 2)Leslie Menezes 3)Jyothi Anand 4)Staffin James
? Right To Property ? Why do corporates take so much pain to sustain the fame even though it does not affect the sales directly ? Fame to sustain !
How do they do it ? ? Creating exclusiveness ? Innovative strategies ? Focusing on the big crowd ? Knowing the customer ¨C hitting the sweet spot ? Leverage customer loyalty
Why do they do that ? ? Understanding customers¡¯ interest. ? Discovering what works best. ? Learning the marketplace. ? Building goodwill. ? Learning the metrics .
What¡¯s in for them ? To build connection with the consumer and brand Indirect advertisement To generate hype Adding brand value
Article 2 Playing CIO to Millennial
Did you know ? Millennials ? GenerationY ( millennials ) are the group of people born between 1982 ¨C 2002. CIO ? Chief information officer ? Senior executive of an enterprise responsible for the IT and computer systems that support enterprise goals.
What makes them different? Tech Savvy Quick learners Think outside the box Creative
Current scenario ? Technology is one of their social needs. ? From BYOD to BYOA ? Employee turnover is reduced by more networking ? Organizational learning ? Increased productivity
CIO in the future ? Must be able to anticipate changes ? Ready to embrace change ? Apps to help business communication ? Continuous monitoring and improvement
How do we handle them ? ? Understanding their needs. ? Constant motivation and performance feedback. ? Providing flexible work schedule and relaxed workplace. ? Encouraging team work.
Right to property & playing C.I.O to millennials

More Related Content

Right to property & playing C.I.O to millennials

  • 1. BME 26-08-2015 By Group A5 1) Cynthia Joseph 2)Leslie Menezes 3)Jyothi Anand 4)Staffin James
  • 2. ? Right To Property ? Why do corporates take so much pain to sustain the fame even though it does not affect the sales directly ? Fame to sustain !
  • 3. How do they do it ? ? Creating exclusiveness ? Innovative strategies ? Focusing on the big crowd ? Knowing the customer ¨C hitting the sweet spot ? Leverage customer loyalty
  • 4. Why do they do that ? ? Understanding customers¡¯ interest. ? Discovering what works best. ? Learning the marketplace. ? Building goodwill. ? Learning the metrics .
  • 5. What¡¯s in for them ? To build connection with the consumer and brand Indirect advertisement To generate hype Adding brand value
  • 6. Article 2 Playing CIO to Millennial
  • 7. Did you know ? Millennials ? GenerationY ( millennials ) are the group of people born between 1982 ¨C 2002. CIO ? Chief information officer ? Senior executive of an enterprise responsible for the IT and computer systems that support enterprise goals.
  • 8. What makes them different? Tech Savvy Quick learners Think outside the box Creative
  • 9. Current scenario ? Technology is one of their social needs. ? From BYOD to BYOA ? Employee turnover is reduced by more networking ? Organizational learning ? Increased productivity
  • 10. CIO in the future ? Must be able to anticipate changes ? Ready to embrace change ? Apps to help business communication ? Continuous monitoring and improvement
  • 11. How do we handle them ? ? Understanding their needs. ? Constant motivation and performance feedback. ? Providing flexible work schedule and relaxed workplace. ? Encouraging team work.