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RuNet figures

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RuNet has over 57 million monthly users who access the internet, making it the largest internet audience in Europe. However, internet coverage in Russia reaches only 49% of the population, lower than the European average of 78%. Mobile internet usage is growing rapidly in Russia, with half of all users accessing the web daily via smartphones and tablets. The top search engines and email services in Russia are Russian-owned Yandex and Mail.ru, handling hundreds of millions of search queries and emails daily. Social networks like Vk.com are also very popular in Russia, with users spending over 12 hours per week on average on social media.

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RuNet figures: general Russian Internet statistics data Based on the raec.ru data
Internet audience RuNet audience is • 57,8 million people monthly (which is 50% of 18+ population of the country); increased by 15% since 2011 • 44,3 million people daily (which is 38% of 18+ population of the country); increased by 22% since 2011
Internet audience • Internet coverage rate is 49% (poor result compared to the European average coverage rate of 78%) • 76% of Russian internet audience use Internet every day • 34% of internet audience use mobile Web
Internet audience RuNet has the biggest Internet audience in Europe and the 6th best audience in the world More than 80 million people all over the world visit RuNet websites monthly
Mobile Web • About 33% of the RuNet audience use mobile Web at least ones a month (mainly those people who live in cities of 100+ population) • 50% of the RuNet audience use mobile Web daily. Half of those people use smartphones and 7% use tablets Mobile Web audience grows twice as quickly as thetraditional Web one.
RuNet Search Engines • RuNet search engines deal with 350 million Search Engines traffic share: requests daily (the figure was about 250 million in 2011) Mail.ru Yandex.ru Google
RuNet e-mail services • RuNet has the 5th Two of the RuNet e-mail services are biggest e-mail included in the world’s top-10 email service audience services in the world • The average number of e-mail addresses per user is 2,8
Social networks • Daily social networks audience is 99,7% of the daily Internet audience (which is 30,9 million people) • Average user spends 12,8h a week on the social networks sites (the world’s average figure is 5,9h) 2012 Leading 2011 2012 networks audience 2011 2012 growth 2011 2012 2011 Vk.com odnoklassniki.ru my.mail.ru Facebook
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RuNet figures

  • 1. RuNet figures: general Russian Internet statistics data Based on the raec.ru data
  • 2. Internet audience RuNet audience is • 57,8 million people monthly (which is 50% of 18+ population of the country); increased by 15% since 2011 • 44,3 million people daily (which is 38% of 18+ population of the country); increased by 22% since 2011
  • 3. Internet audience • Internet coverage rate is 49% (poor result compared to the European average coverage rate of 78%) • 76% of Russian internet audience use Internet every day • 34% of internet audience use mobile Web
  • 4. Internet audience RuNet has the biggest Internet audience in Europe and the 6th best audience in the world More than 80 million people all over the world visit RuNet websites monthly
  • 5. Mobile Web • About 33% of the RuNet audience use mobile Web at least ones a month (mainly those people who live in cities of 100+ population) • 50% of the RuNet audience use mobile Web daily. Half of those people use smartphones and 7% use tablets Mobile Web audience grows twice as quickly as thetraditional Web one.
  • 6. RuNet Search Engines • RuNet search engines deal with 350 million Search Engines traffic share: requests daily (the figure was about 250 million in 2011) Mail.ru Yandex.ru Google
  • 7. RuNet e-mail services • RuNet has the 5th Two of the RuNet e-mail services are biggest e-mail included in the world’s top-10 email service audience services in the world • The average number of e-mail addresses per user is 2,8
  • 8. Social networks • Daily social networks audience is 99,7% of the daily Internet audience (which is 30,9 million people) • Average user spends 12,8h a week on the social networks sites (the world’s average figure is 5,9h) 2012 Leading 2011 2012 networks audience 2011 2012 growth 2011 2012 2011 Vk.com odnoklassniki.ru my.mail.ru Facebook