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SALES ORGANISATION OF
-Rishi Raj Gandotra
PRODUCTS
-Rishi Raj Gandotra
NILKAMAL'S CORE BUSINESSES
 Material Handling Solutions
 Moulded Furniture
 Nilkamal Mattrezzz
 Nilkamal Home Ideas, the Home Furnishing Store
 @home, the Mega Home Store Retail Chain
 Bubbleguard solutions
-Rishi Raj Gandotra
Number of Sales employees
 700 sales employees in India.
 Separate sale organizations for different division.
 There is one C&F in all 20 city it operates.
 Each sales employee is empowered it SAAS
technology.
-Rishi Raj Gandotra
Sales Organization Chart
-Rishi Raj Gandotra
Description
 Vice presidents acts as a head of all the departments including the
Marketing Division.
 The Sales head acts as a chief officer of the Marketing Division.
 Zonal managers look after the 4 Zones of India.
 Regional manager have 2-3states under him.
 Each State has a branch endorsed to a Brach manager.
 Each branch covers a specific area headed by Area sales Manager.
 A sales officer covers 10 to 12 district while a sales executive working under
him cover 3 to 4 district.
 Sales executive frequency of visit to each dealer in a territory is once in a
month.
 He covers 10 to 12 dealers in day.
-Rishi Raj Gandotra
Nilkamals attempt to boost the effectiveness of
its sales people with Salesforce was being
stymied by an inability to efficiently link the
SaaS-CRM tool with Nilkamals ERP.
-Rishi Raj Gandotra
Nilkamals businesses are driven by a 600-strong sales
force spread across the country. As Nilkamals feet on
the street, they meet with product managers from,
say, a manufacturing company who would purchase
plastic crates or other products from them.
-Rishi Raj Gandotra
But Salesforce didnt have access to critical
business information sitting within the
companys ERP. And without that sales people
had their hands tied.
-Rishi Raj Gandotra
For a sales guy to be able to make a sale, he needs to
know a clients latest delivery status, pending
payments, etcetera. All of this information resided
within the ERP,. As a result, despite having a cloud-
based CRM model, Nilkamals sales found itself
spending a disproportionate amount of time talking
with managers at head office over lengthy, long-
distance calls. That manual dependency negated
some of Salesforces advantages.
-Rishi Raj Gandotra
With a vision of empowering the sales team, Nilkamal
purchased 200 Salesforce.com licenses for the companys
key sales agents. But soon realized that Salesforce alone
wasnt going to get the job done. Nilkamal, found a novel
way to integrate SAP with Salesforce.
-Rishi Raj Gandotra
For a sales guy to be able to make a sale, he needs to
know a clients latest delivery status, pending
payments, etcetera. All of this information resided
within the ERP.
-Rishi Raj Gandotra
Thank You
-Rishi Raj Gandotra

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Sales organisation of Neelkam and integration of SAP.

  • 3. NILKAMAL'S CORE BUSINESSES Material Handling Solutions Moulded Furniture Nilkamal Mattrezzz Nilkamal Home Ideas, the Home Furnishing Store @home, the Mega Home Store Retail Chain Bubbleguard solutions -Rishi Raj Gandotra
  • 4. Number of Sales employees 700 sales employees in India. Separate sale organizations for different division. There is one C&F in all 20 city it operates. Each sales employee is empowered it SAAS technology. -Rishi Raj Gandotra
  • 6. Description Vice presidents acts as a head of all the departments including the Marketing Division. The Sales head acts as a chief officer of the Marketing Division. Zonal managers look after the 4 Zones of India. Regional manager have 2-3states under him. Each State has a branch endorsed to a Brach manager. Each branch covers a specific area headed by Area sales Manager. A sales officer covers 10 to 12 district while a sales executive working under him cover 3 to 4 district. Sales executive frequency of visit to each dealer in a territory is once in a month. He covers 10 to 12 dealers in day. -Rishi Raj Gandotra
  • 7. Nilkamals attempt to boost the effectiveness of its sales people with Salesforce was being stymied by an inability to efficiently link the SaaS-CRM tool with Nilkamals ERP. -Rishi Raj Gandotra
  • 8. Nilkamals businesses are driven by a 600-strong sales force spread across the country. As Nilkamals feet on the street, they meet with product managers from, say, a manufacturing company who would purchase plastic crates or other products from them. -Rishi Raj Gandotra
  • 9. But Salesforce didnt have access to critical business information sitting within the companys ERP. And without that sales people had their hands tied. -Rishi Raj Gandotra
  • 10. For a sales guy to be able to make a sale, he needs to know a clients latest delivery status, pending payments, etcetera. All of this information resided within the ERP,. As a result, despite having a cloud- based CRM model, Nilkamals sales found itself spending a disproportionate amount of time talking with managers at head office over lengthy, long- distance calls. That manual dependency negated some of Salesforces advantages. -Rishi Raj Gandotra
  • 11. With a vision of empowering the sales team, Nilkamal purchased 200 Salesforce.com licenses for the companys key sales agents. But soon realized that Salesforce alone wasnt going to get the job done. Nilkamal, found a novel way to integrate SAP with Salesforce. -Rishi Raj Gandotra
  • 12. For a sales guy to be able to make a sale, he needs to know a clients latest delivery status, pending payments, etcetera. All of this information resided within the ERP. -Rishi Raj Gandotra