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Incentivizing Blood Donation
Mohamed Shuraih, Software Developer
Maldives
March 09, 2017
Health Care Access
Challenge
Business or Operating Unit/Franchise or Department
Mohamed Shuraih
 26 year old entrepreneur from Maldives
 Software developer
 Community Organizer
 Passionate about technology
Business Use Only2
Business or Operating Unit/Franchise or Department
Business Use Only3
Business or Operating Unit/Franchise or Department
Business Use Only4
Thalassemia is a genetic disorder
that proves fatal in severe cases
Aishath
Shaneeza
 Singer
Business or Operating Unit/Franchise or Department
Business or Operating Unit/Franchise or Department
Opportunities
Business Use Only7
> 190% tele
density [1]
28.7 mean age [2]
[1]: http://www.cam.gov.mv/Statistics.htm
[2]: https://www.cia.gov/library/publications/the-world-factbook/geos/mv.html
Business or Operating Unit/Franchise or Department
Business Use Only8
Blood Drive
Bringing communities
together
Business or Operating Unit/Franchise or Department
Full featured solution
Business Use Only9
History Localized
Share
Alert
Fun Integrated
Business or Operating Unit/Franchise or Department
Full circle
Business Use Only10
Donors Blood Banks Hospitals
Business or Operating Unit/Franchise or Department
The Reward System
Business Use Only11
Gamification
Earn Points Get Achievements Rank Up
Business or Operating Unit/Franchise or Department
 Initial development costs
 12 months operational costs
 Build strategic partnerships
 Marketing
62%
10%
18%
10%
Engineering
Operational
Marketing
Administrative
Business Use Only12
Seed funding utilization
Thank you

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  • 1. Incentivizing Blood Donation Mohamed Shuraih, Software Developer Maldives March 09, 2017 Health Care Access Challenge
  • 2. Business or Operating Unit/Franchise or Department Mohamed Shuraih 26 year old entrepreneur from Maldives Software developer Community Organizer Passionate about technology Business Use Only2
  • 3. Business or Operating Unit/Franchise or Department Business Use Only3
  • 4. Business or Operating Unit/Franchise or Department Business Use Only4 Thalassemia is a genetic disorder that proves fatal in severe cases
  • 6. Business or Operating Unit/Franchise or Department
  • 7. Business or Operating Unit/Franchise or Department Opportunities Business Use Only7 > 190% tele density [1] 28.7 mean age [2] [1]: http://www.cam.gov.mv/Statistics.htm [2]: https://www.cia.gov/library/publications/the-world-factbook/geos/mv.html
  • 8. Business or Operating Unit/Franchise or Department Business Use Only8 Blood Drive Bringing communities together
  • 9. Business or Operating Unit/Franchise or Department Full featured solution Business Use Only9 History Localized Share Alert Fun Integrated
  • 10. Business or Operating Unit/Franchise or Department Full circle Business Use Only10 Donors Blood Banks Hospitals
  • 11. Business or Operating Unit/Franchise or Department The Reward System Business Use Only11 Gamification Earn Points Get Achievements Rank Up
  • 12. Business or Operating Unit/Franchise or Department Initial development costs 12 months operational costs Build strategic partnerships Marketing 62% 10% 18% 10% Engineering Operational Marketing Administrative Business Use Only12 Seed funding utilization

Editor's Notes

  • #4: Maldives has the worlds highest prevalence of Thalassemia Almost one in five Maldivians are thalassemia carriers
  • #5: Thalassemia is a genetic blood disorder that causes abnormal formation of hemoglobin Low levels of hemoglobin may cause anemia, and result in damage to organs and is potentially fatal Severe cases require regular blood transfusions
  • #10: Maintain blood donation history and schedule Push notifications and alerts for donor opportunities Locate nearby donation centers Set goals and share updates with friends on social media Redeemable points and social badges Interfaces to integrate with existing healthcare software systems and blood banks Open API Donors manually keep track of donation history if ever Blood bank data is not centralized Public misinformed about blood donation Statistics are not publicly available Customer journey is cumbersome and unnecessarily long
  • #11: Donation history Rewards & notifications Request tracking & fulfillment updates Centralized donor statistics Real time statistics Seamless integration