This document provides guidance on projecting a professional image when working at the front desk of an organization. It discusses the importance of the front desk role as the first representative that customers encounter. Front desk personnel must maintain a professional appearance and conduct themselves respectfully in their communications and interactions. The document outlines the duties of front desk roles, qualities of exceptional front desk personnel, and tips for being good in the role such as having strong listening skills, taking notes, and handling customers politely and efficiently. It also addresses challenges like busy environments and provides precautions like avoiding arguments.