Scalable Engaging Experiences
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The document discusses an experience platform that allows shoppers to experience products through engaging experiences at scale. It describes a case study with Quickstep Flooring where the platform allowed shoppers to really experience flooring products across their shopping journey to drive brand preference and buying confidence. The platform uses Scene7 technology and Image Author to generate realistic 3D configurations and combinations of flooring products and rooms in real-time, addressing limitations of alternative approaches.
Scalable Engaging Experiences
- 2. Tv Advisor Tv Advisor screenshot screenshot
- 6. PRODUCT EXPERIENCES 6
- 7. ONE EXPERIENCE PLATFORM DEMO VIDEO
- 8. CASE STUDY QUICKSTEP FLOORING GOAL DRIVE BRAND APPROACH TOOLS THAT PREFERENCE AND BUYING ALLOWS SHOPPERS TO REALLY CONFIDENCE ACROSS THE EXPERIENCE FLOORING SHOPPER JOURNEY PRODUCTS
- 9. THE PROJECT A GAME OF NUMBERS =1
- 10. THE PROJECT A GAME OF NUMBERS Day and night x2 time settings = 2
- 11. THE PROJECT A GAME OF NUMBERS Parquet and Laminate x2 floor types = 4
- 12. THE PROJECT A GAME OF NUMBERS Different grooves x4 groove types = 16
- 13. THE PROJECT A GAME OF NUMBERS Board sizes x4 board sizes = 64
- 14. THE PROJECT A GAME OF NUMBERS Laying angles x2 angles = 128
- 15. THE PROJECT A GAME OF NUMBERS Colors (12 for parquet, 47 for laminate) x59 colors = 7.552
- 16. THE PROJECT A GAME OF NUMBERS
- 17. THE PROJECT A GAME OF NUMBERS Furniture colors x120 colors = 906.240
- 18. THE PROJECT A GAME OF NUMBERS Wall colors (120) and wallpaper (16) x136 walls = 123.248.640
- 19. THE PROJECT A GAME OF NUMBERS x15 rooms = 1.848.729.600
- 20. SO.. WHAT ARE THE OPTIONS Realtime 3D client-side x requires additional plugin x performance and quality may differ Server-side on-demand rendering x high cost x slow response times Scene7 with Image Author
- 21. TECHNOLOGY / S7
- 22. RESULT Demo Short Demo Demo upload your room
- 23. www.quickstep.com iPad: floor advisor www.tv.philips.com/advisor/ iPad: tv buying guide FRANS VRIESENDORP frans@indg.com