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TAKING ADVANTAGE
OF
SEMANTIC WEB




Sankaranand Balaradjou
www.sankaranand.com
WEB 1.0 (1996)
 Read only information
 Encyclopaedia
 HTML
 Forms, Pages and Links
 Directories
 Just Interlinking of Webpages
WEB 2.0 (2006)
 Community
 Blogs
 Tagging
 Web Application
 Wikipedia
 Sharing
 RSS and XML
WEB 3.0 (???)
 Personalisation
 The Semantic Web
 Artificial Intelligence
 Mobility (Data Portability)
DATA, INFORMATION AND CONTENT
 Data is raw. It is numbers and patterns that have no
 interpretation
 Processed Data is Information
 Content is digestible form of Information
WHAT IS SEMANTIC WEB ?
 Group of methods and technologies

 The Semantic Web = a Web with a meaning

 searching, aggregating and combining of the Web's information

 Access Meaningful and accurate information

 Data are interlinked
BUILDING THE RELATIONSHIP
 Siva Kumar is Suryas Father
 Automated and Manual Relationship
IDENTITY
DEFINITION
Apple
ADVANTAGES OF MACHINES
 They process long and complex computing
 Comparing and indexing large data
 Searching millions of data
ADVANTAGES OF HUMANS
 We know the meaning
 Relations
 Logical
 Intelligence
MAKING THE EXISTING DATA MEANINGFUL
 Rules or Ontologies
 Semantic Programming Techniques
 Data and Metadata Together
LINKED DATA
EXAMPLE
 Facebook Graph
 Google Knowledge Graph
WHY IT IS IMPORTANT TO BE SEMANTIC ?
 Everyone is smarter now (Google Search )
 The more we know about, the more is the visibility and accuracy
 Personalisation
THE SOLUTIONS ?
Top Down
Bottom Up
TOP DOWN
Analysis the information
Process Natural Language
BOTTOM UP
Embed Core Notations in Information
THE TOOLS
 RDF (Resource Description Framework)  Meta Data
 RSS (Rich Site Summary )  Web Feed
 URI (Uniform Resource Identifiers )
 XML (Extensible Markup Language)
 OWL (Web Ontology Language)
RDF EXAMPLE
<?xml version="1.0"?>

<rdf:RDF
xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#"
xmlns:cd="http://www.recshop.fake/cd#">

<rdf:Description
rdf:about="http://raga.com">
 <cd:artist>Rahman</cd:artist>
 <cd:country>India</cd:country>
 <cd:company>Sony</cd:company>
 <cd:price>250</cd:price>
 <cd:year>2013</cd:year>
</rdf:Description>

</rdf:RDF>
SPARQL
 Semantic SQL Language
 Uses WDSL (Web Services Description Language )
MICROFORMATS
Ical
Vcard
CSV file
Atom
Hresumes
THE CHALLENGES
An Open Standard of Ontology
Or
Standard Microformat
NO SELFISHNESS
 Wikipedia and Success
 Teach Machine everything and let it do the work for you
GOOGLE KNOWLEDGE SEARCH
Categorise Document
Meaningful tags
Related Document
Recognize known Entities
Taking Advantage of Semantic Web
BOOK MY SHOW  FRIEND SEATING
THE SEMANTIC INFORMATION
FRIENDS REVIEWS
SEMANTIC SERVICE-ORIENTED ARCHITECTURE
Scalable Enterprise Application
Watch the video
BUILD MEANINGFUL APPLICATIONS
Tight Integration with Other Service Platforms and APIS
Unified Information and Sharing
Portability
No Lack of Content
Easy Adoption
Reusability of Data
BUILD YOUR OWN SEMANTIC APP
Storage Layer - Storage
Manipulation Layer - Processing
Representation Layer - View
Choose the Right Tools
THANK YOU
Twitter -> @sankaranand

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