2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
油
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. Well dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
Youll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGEs impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: its never been more important).
With Zack Kadish and Alex Carchietta, well show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If youre looking to cut through the noise of constant SEO and content trends to drive success, you wont want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
油
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion Artificial Intelligence, Data and Competition held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the authors consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
油
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report by HubspotMarius Sescu
油
https://www.hubspot.com/state-of-marketing
揃 Scaling relationships and proving ROI
揃 Social media is the place for search, sales, and service
揃 Authentic influencer partnerships fuel brand growth
揃 The strongest connections happen via call, click, chat, and camera.
揃 Time saved with AI leads to more creative work
揃 Seeking: A single source of truth
揃 TLDR; Get on social, try AI, and align your systems.
揃 More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
油
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
油
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying its good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation thats least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state theyre comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
油
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
油
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
油
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
油
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Desh辿 M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy lvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho Gonz叩lez, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplyt, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Sohnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
油
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
Its important that youre ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
Youll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If youre looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
油
From their humble beginnings in 1984, TED has grown into the worlds most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, its no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article 5 Public-Speaking Tips TED Gives Its Speakers, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
油
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
油
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
1. SentuhanKasih Sejarah A+
1
Tingkatan 5
BAB 1 : KEMUNCULAN DAN PERKEMBANGAN NASIONALISME DI ASIA TENGGARA
1. Nyatakan semangat yang perlu ada dalam diri seseorang nasionalis? (4M)
Isi Sambungkan jawapan
F1 Tabah Semangat yang perlu ada dalam diri seseorang nasionalis ialah mestilah
seorang yang tabah dalam menghadapi cabaran. Selain itu seorang
nasionalis juga mestilah berani mengadapi segala rintangan dan
sentiasa menunjukkan taat setia yang tidak berbelah bahagi kepada
negara. Sentiasa rela berkorban, untuk negara, disamping mempunyai
rasa tanggungjawab dan menunjukkan semangat cintakan negara.
F2 Berani
F3 Taat setia
F4 Rela berkorban
F5 Bertanggungjawab
F6 Cintakan negara
2. Berdasarkan pengetahuan sejarah anda, cadangkan cara-cara untuk mengelakkan
kuasa-kuasa luar daripada campur tangan di negara kita.(6M)
10. Pada pandangan anda, apakah ciri-ciri patriotik yang perlu dimiliki oleh penduduk Asia
Tenggara demi mempertahankan kedaulatan negara masing-masing? (5M)
Isi Sambungkan Jawapan
F1 Mengukuhkan perpaduan Cara-cara untuk mengelakkan kuasa-kuasa luar daripada
campur tangan di negara kita ialahF2 Kestabilan politik
F3 Mengukuhkan kerjasama rakyat
F4 Menggubal dasar yang
melindungi negara
F5 Setia negara
F6 Peka kepada isu keselamatan
negara
F7 Taat pada pemerintah
F8 Kerjasama dengan semua negara
Isi Sambungkan Jawapan
F1 Setia pada negara Ciri-ciri patriotik yang perlu dimiliki oleh penduduk Asia
Tenggara demi mempertahankan kedaulatan negara
masing-masing ialah
F2 Mematuhi undang-undang
F3 Berusaha gigih
F4 Mempertahankan intitusi beraja
F5 Menyanjung perjuangan pemimpin
F6 Mengukuhkan perpaduan rakyat
F7 Sanggup berkorban untuk bangsa
dan negara
2. SentuhanKasih Sejarah A+
2
11. Pada pendapat anda, bagaimanakah negara-negara Asia Tenggara dapat mengelakkan
penguasaan kuasa-kuasa barat pada masa akan datang. (6M)
12. Pada pendapatanda, apakah iktibar yang boleh diteladani daripada gerakan
nasionalisme di Asia Tenggara? (6M)
SOALAN SPM SEBENAR
Isi Sambungkan Jawapan
F1 Kesetiaan pada raja Negara-negara Asia Tenggara dapat mengelakkan
penguasaan kuasa-kuasa barat pada masa akan datang
degan cara
F2 Kesetiaan pada negara
F3 Menyuburkan semangat perpaduan
antara kaum
F4 Pemimpin negara berwawasan
F5 Membanteras gejala rasuah
F6 Memodenkan pentadbiran negara
F7 Mengukuhkan keamanan negara
F8 Mempertingkat ekonomi negara
F9 Memperkukuh semangat patriotik
Isi Sambungkan Jawapan
F1 Sedia berkorban untuk bangsa dan
negara
Iktibar yang boleh diteladani daripada gerakan
nasionalisme di Asia Tenggara ialah
F2 Berani mempertahankan kedaulatan
bangsa dan negara
F3 Peka kepada masalah bangsa dan
negara
F4 Tabah menghadapi cabaran
F5 Berganding bahu antara pemimpin
negara
F6 Memelihara tradisi dan budaya bangsa
F7 Menentang penindasan penjajah
F8 Membela nasib bangsa dan negara
F9 Menjadi pemimpin yang
bertanggungjawab kepada bangsa dan
Negara
3. SentuhanKasih Sejarah A+
3
SPM
2009
Soalan Markah
3e
Andaikan anda seorang pengerusi Persatuan Sejarah di sekolah.
Cadangkan dua aktiviti persatuan yang boleh memperkukuhkan
semangat nasionalisme dan patriotisme dalam kalangan warga
sekolah anda.
2
Isi i. Mengadakan minggu/ bulan patriotik
ii. Memaparkan perjuangan tokoh nasionalis tanah air
iii. Mengadakan kempen kesedaran kepentingan semangat
nasionalisme dan patriotik
iv. Mengadakan pertandingan mengarang
v. Mengadakan kempen mencintai warisan bangsa
Jawapan:
BAB 2: NASIONALISME DI MALAYSIA SEHINGGA PERANG DUNIA KEDUA
1. Berdasarkan pengetahuan sejarah anda mengenai pejuang tanah air seperti Dol
Said, Tok Janggut, Dato Bahaman dan lain-lain, apakah nilai yang boleh diteladani
oleh andasebagai warganegara Malaysia yang patriotik?
Isi Sambungkan Jawapan
F1 Cinta akan negara Nilai yang boleh diteladani oleh sebagai warganegara Malaysia
yang patriotik ialahF2 Tidak putus asa
F3 Berani berjuang
F4 Sanggup berkorban
F5 Semangat kental
F6 Benci penjajahan
F7 Mempertahankan tanah air
F8 Tidak mengalah
4. SentuhanKasih Sejarah A+
4
2. Berdasarkan pemerhatian anda, mengapakah media massa amat penting dalam
menyebarkan maklumat kepada rakyat dari zaman dahulu hingga sekarang?
Isi Sambungkan Jawapan
F1 Membetulkan pandangan Media massa amat penting dalam menyebarkan maklumat
kepada rakyat dari zaman dahulu hingga sekarang ialahF2 Memberi kesedaran
F3 Mengkritik penjajah
F4 Menyebarkan ilmu
F5 Memperjuangkan rakyat
F6 Memberi teladan
3. Berdasarkan pengetahuan sejarah anda, nyatakan peristiwa pahit zaman
penjajahan yang boleh menimbulkan perasaan berani mempertahankan negara
kepada generasihari ini.
4. Pada pendapat anda, mengapakah kegiatan persatuan dan politikkurang menonjol
di Sabah ?
Isi Sambungkan Jawapan
F1 Kezaliman kuasa Jepun Peristiwa pahit zaman penjajahan yang boleh
menimbulkan perasaan berani mempertahankan negara
kepada generasi hari ini ialah
F2 Keganasan Bintang Tiga
F3 Penguasaan Parti Komunis
Malaya
F4 Kebuluran
F5 Banyak nyawa terkorban
F6 Kemerosotan ekonomi
F7 Penipuan dalam perjanjian
F8 Kemusnahan harta benda
Isi Sambungkan Jawapan
F1 Kawasan pedalaman Kegiatan persatuan dan politik kurang menonjol di Sabah
dan Sarawak keranaF2 Masalah perhubungan
F3 Taraf pendidikan rendah
F4 Pengangkutan mundur
F5 Kemunduran ekonomi
F6 Kurang kesedaran politik
5. SentuhanKasih Sejarah A+
5
5. Pada pendapat anda, mengapakah akhbar masih lagi sesuai untuk menaikkan
semangat cinta akan tanah air sehingga ke hari ini?
6. Apakah sikap perjuangan pemimpin tempatan di Tanah Melayu, Sabah dan Sarawa
yang boleh dijadikan iktibar?
7. Pada pandangan anda, apakah perkara akan berlaku seandainya penjajahan British
tidak ditentang oleh pejuang-pejuang tempatan?
Isi Sambungkan Jawapan
F1 Harga murah Akhbar masih lagi sesuai untuk menaikkan
semangat cinta akan tanah air sehingga ke hari ini ialahF2 Mudah diperoleh
F3 Mudah dibawa
F4 Bahan bacaan umum
Isi Sambungkan Jawapan
F1 Semangat cintakan tanah air Sikap perjuangan pemimpin tempatan yang boleh dijadikan
iktibar ialah semangatcintakan tanah air.F2 Setia pada negara
F3 Mempertahankan hak
F4 Sanggup berkorban
F5 Berani
F6 Memperjuangkan kebebasan
F7 Bekerjasama
F8 Berdisiplin
F9 Pentingnya ilmu pengetahuan
Isi Sambungkan Jawapan
F1 Kawasan jajahan British bertambah
luas
Perkara yang akan berlaku seandainya penjajahan
British tidak ditentang oleh pejuang-pejuang tempatan
F2 Kedudukan British bertambah kukuh
F3 British menguasai ekonomi
F4 British mencampuri adat resam
orang Melayu
F5 Warisan budaya bangsa terhapus
F6 Pelbagai cukai diperkenalkan
F7 Sistem pentadbiran barat akan
dilaksanakan
6. SentuhanKasih Sejarah A+
6
SOALAN SPM SEBENAR
Jawapan:
BAB 3: KESEDARAN PEMBINAAN NEGARA DAN BANGSA
1. Pada pandangan anda, mengapakah konsep Realpolitik yang diamalkan oleh
pemimpin Itali dan Jerman jika diamalkan pada hari ini akan menghancurkan
keharmonian dunia?
SPM
2005
Soalan Markah
4c Apakah sikap perjuangan pemimpin tempatan di Tanah Melayu, Sabah dan
Sarawak yang boleh dijadikan iktibar?
2
Isi i. Semangat cintakan tanah air/negara
ii. Setia negara
iii. Mempertahankan hak/wilayah
iv. Sanggup berkorban
v. Berani
vi. Memperjuangkan kebebasan
vii. Kerjasama
viii. Berdisiplin
ix. Pentingnya ilmu pengetahuan
Isi Sambungkan Jawapan
F1 Pembunuhan Konsep Realpolitik yang dipegang oleh pemimpin
Itali dan Jerman jika diamalkan pada hari ini akan
menghancurkan keharmonian dunia kerana
F2 Kuku besi
F3 Tipu helah
F4 Pemalsuan dokumen
F5 Provokasi
F6 Penipuan
F7 Ugutan
7. SentuhanKasih Sejarah A+
7
3. Berdasarkan pengetahuan sejarah anda, jelaskan mengapakah Adat Perpatih
dikatakan mempunyaiamalan demokrasi?
4. Sebagai generasi muda pada hari ini, mengapakah kita wajar mempertahankan
sistem pemerintahan demokrasi?
5. Mengapakah kita perlu mengekalkan institusi Kesultanan di negara kita?
6. Sebagai seorang warga negara yang patriotik, cadangkan cara-cara memperkukuhkan
F8 Perang
F9 Diktator
F10 Tidak mengikut undang-undang
F11 Ekonomi mundur
F12 Kejam
Isi Sambungkan Jawapan
F1 Raja tidak berkuasa mutlak Adat Perpatih dikatakan mempunyai amalan
demokrasi keranaF2 Agihan kuasa mengikut peringkat
F3 Mengamalkan musyawarah
F4 Mengutamakan permuafakatan
F5 Keputusan ramai
F6 Semangat kerjasama
Isi Sambungkan Jawapan
F1 Bebas memilih pemimpin Kita wajar mempertahankan sistem pemerintahan
demokrasi keranaF2 Bebas bersuara
F3 Bebas menaikkan taraf hidup
F4 Menjamin keadilan
F5 Membantu kita mencapai
matlamat
F6 Kerjasama antara rakyat dan
kerajaan
Isi Sambungkan Jawapan
F1 Warisan negara bangsa Kita perlu mengekalkan institusi Kesultanan di
negara kita keranaF2 Mengukuhkan semangat patriotik
F3 Mengkuhkan perpaduan
F4 Dapat memerintah negara sendiri
F5 Mempertahankan kedaulatan
negara
F6 Melaksanakan dasar-dasar sendiri
8. SentuhanKasih Sejarah A+
8
pembinaan negara dan bangsa.
Isi Sambungkan Jawapan
F1 Semangat patriotik yang tinggi Sebagai seorang warganegara yang patriotik, cara-
cara memperkukuhkan pembinaan negara dan
bangsa ialah
F2 Mengukuhkan perpaduan
F3 Mengamalkan prinsip-prinsip Rukun
Negara
F4 Mendaulatkan Bahasa Melayu sebagai
bahasa kebangsaan
F5 Mengamalkan kebudayaan kebangsaan
F6 Memelihara nama baik negara
SOALAN SPM SEBENAR
SPM
2009
Soalan Markah
4e
Berdasarkan pengetahuan sejarah anda, apakah kepentingan
perlembagaan kepada negara kita?
3
Isi i. Undang-undang tertinggi
ii. Menjamin kestabilan negara
iii. Melicinkan pentadbiran negara
iv. Menjadi rujukan mentadbir negara
v. Menjamin kesetiaan rakyat kepada negara
vi. Menjamin kebebasan rakyat
vii. Menjaga dan menlindungi hak orang Melayu/bumiputera
Jawapan:
9. SentuhanKasih Sejarah A+
9
TINGKATAN 4
BAB 1: KEMUNCULAN TAMADUN AWAL MANUSIA
1. Jelaskan peranan anda sebagai generasi muda hari ini dalam mengekalkan kemajuan
tamadun agama, bangsa dan negara Malaysia yang kita kecapi hari ini.
Isi Sambungkan Jawapan
F1 Mematuhi ajaran agama Peranan saya sebagai generasi muda hari ini dalam
mengekalkan kemajuan tamadun agama, bangsa dan
negara Melaysia ialah saya harus mematuhi ajaran
agama,selain itu mengukuhkan semangat cinta akan
negara, mengamalkan budaya bangsa serta mengeratkan
perpaduan melalui gotong royong dan saling
bekerjasama. Selain itu, saya perlu memelihara jati diri,
menguasai ilmu pengetahuan dan segala kemahiran serta
menghindari budaya negatif seperti menghidap dadah,
melepak serta merempit.
F2 Mengukuhkan semangat cinta
Negara
F3 Mengamalkan budaya bangsa
F4 Mengeratkan perpaduan
F5 Saling bekerjasama
F6 Memelihara jati diri
F7 Menguasai ilmu pengetahuan
F8 Menguasai segala bidang
kemahiran
F9 Menghindari budaya negatif
2. Jelaskan iktibar yang boleh diambil daripada kejayaan masyarakat tamadun awal
dalam membina negara kota dan bandar. (5M)
Isi Sambungkan Jawapan
F1 Mempunyai organisasi tersusun Iktibar yang boleh diambil daripada kejayaan masyarakat
tamadun awal dalam membina negara kota dan bandar ialahF2 Pemerintahan stabil
F3 Ekonomi maju
F4 Pengkhususan kerja
F5 Berilmu
F6 Kemajuan tulisan
F7 Ada undang-undang
F8 Berusaha
F9 Inovatif
F10 Kreatif
3. Berdasarkan pengetahuan sejarah anda, apakah sumbangan penting tamadun awal
manusia dalam bidang pertanian kepada masyarakat hari ini? (6M)
Isi Sambungkan Jawapan
F1 Memperkenalkan sistem
Pengairan
Sumbangan penting tamadun awal manusia dalam bidang
pertanian kepada masyarakat hari ini ialah
F2 Ilmu matematik
F3 Alat pertanian daripada besi
F4 Menggunakan cangkul
10. SentuhanKasih Sejarah A+
10
4. Pada pandangan anda, apakah langkah-langkah yang patut dijalankan untuk
memajukan bidang pertanian di negara kita?
Isi Sambungkan Jawapan
F1 Penggunaan jentera moden Langkah-langkah yang patut dijalankan untuk memajukan
bidang pertanian di negara kita ialahF2 Pertukaran teknologi
F3 Penggunaan teknologi nano
F4 Pertanian suatu perniagaan
F5 Memberi subsidi
F6 Mewujudkan akademi pertanian
F7 Menggalakkan penyelidikan
7. Berdasarkan pengetahuan anda, apakah sumbangan Tamadun Hwang Ho yang boleh
dicontohi oleh masyarakat Malaysia hari ini?
SOALAN SPM SEBENAR
SPM 2008 Soalan Markah
5c Apakah pencapaian Malaysia kini yang boleh menjadi kebanggaan
generasi akan datang?
6m
Isi i. Pemimpin bertaraf dunia
ii. Perpaduan kaum kukuh
iii. Kemajuan ekonomi
iv. Kadar kemiskinan rendah
v. Kestabilan politik
F5 Sabit
F6 Teknologi pembajakan
F7 Batas tanaman
Isi Sambungkan Jawapan
F1 Pembinaan sistempengairan Sumbangan Tamadun Hwang Ho yang boleh diteladani
oleh masyarakat Malaysia hari ini ialahF2 Penciptaan peralatan pertanian
F3 Semangat berusaha
F4 Tabah dan cekal
F5 Mengeksploitasi sumber alam
F6 Kewibawaan pemimpin
F7 Semangat cintakan Negara
F8 Kreatif
F9 Inovatif
11. SentuhanKasih Sejarah A+
11
vi. Pendidikan bertaraf dunia
vii. Kemudahan pengangkutan dan perhubungan
BAB 2: PENINGKATAN TAMADUN
1. Berdasarkan pengetahuan sejarah anda mengenai pencapaian tamadun ulung dunia
seperti Yunani, Rom, India dan China, bagaimanakah kita boleh memajukan negara
kita setaraf dengan negara maju hari ini?
Isi Sambungkan Jawapan
F1 Melicinkan pentadbiran Kita boleh memajukan negara kita setaraf dengan negara
maju hari ini dengan caraF2 Mengukuhkan perpaduan
F3 Memajukan ekonomi
F4 Meningkatkan pertanian
F5 Memperluas perdagangan
F6 Menguasai ilmu pengetahuan
F7 Memajukan sains teknologi
F8 Perundangan adil
F9 Kreatif
F10 Inovatif
Jawapan:
12. SentuhanKasih Sejarah A+
12
2. Bandar Pompei dalam Tamadun Rom merupakan sebuah bandar contoh. Pada
pandangan anda, bagaimanakah kita dapat memajukan bandar di negara kita seperti
bandar Pompei?
Isi Sambungkan Jawapan
F1 Meningkatkan ilmu Kita dapat memajukan bandar di negara kita seperti bandar
Pompei dengan caraF2 Melicinkan pentadbiran
F3 Melengkapkan kemudahan
F4 Menjaga kebersihan
F5 Meningkatkan mutu binaan
F6 Mewujudkan keamanan
3. Apakah iktibar yang boleh diambil daripada kemajuan Tamadun China bagi
menjadikan negara dan bangsa Malaysia lebih gemilang?
Isi Sambungkan Jawapan
F1 Mempunyai pemimpin yang
berwibawa
Iktibar yang boleh diambil daripada kemajuan Tamadun
China bagi menjadikan negara dan bangsa Malaysia lebih
gemilang ialahF2 Mementingkan kestabilan politik
F3 Mematuhi undang-undang negara
F4 Memajukan perdagangan
F5 Mengutamakan pendidikan
F6 Mengekalkan keharmonian
6. Pada pendapat anda, mengapakah kemajuan ekonomi penting kepada sesebuah
negara?
Isi Sambungkan Jawapan
F1 Memajukan negara Kemajuan ekonomi penting pada sesebuah negara
keranaF2 Mengekalkan keamanan
F3 Memelihara keselamatan negara
F4 Meningkatkan pendapatan
F5 Memajukan sains dan teknologi
F6 Meningkatkan imej negara
F7 Mengurangkan kadar kemiskinan
F8 Mengurangkan kadar buta huruf
F9 Melahirkan rakyat yang kreatif
F10 Melahirkan rakyat yang inovatif
13. SentuhanKasih Sejarah A+
13
9. Pada pendapat anda, mengapakah bidang pertanian penting kepada kemajuan
sesebuah negara?
Isi Sambungkan Jawapan
F1 Membekalkan makanan Bidang pertanian penting kepada sesebuah negara
keranaF2 Sumber pekerjaan penduduk
F3 Bahan perdagangan
F4 Sumber pendapatan
F5 Tidak bergantung bekalan makanan
dari luar
F6 Lambang kemegahan negara
F7 Membolehkan tanah diusahakan secara
meluas
F8 Melahirkan masyarakat yang inovatif
10. Pada pendapat anda, bagaimanakah bidang perdagangan di Negara dimajukan?
Isi Sambungkan Jawapan
F1 Meyediakan kemudahan
di pelabuhan
Bidang perdagangan di negara kita dapat dimajukan
dengan cara
F2 Meluaskan pasaran
F3 Meningkatkan pengeluaran
F4 Cukai berpatutan
F5 Menjamin keselamatan negara
F6 Mengekalkan keamanan negara
F7 Tenaga kerja mahir mencukupi
F8 Meluaskan hubungan antarabangsa
F9 Menggalakkan kemasukan pelabur
asing
F10 Menggalakan kemasukan modal asing
12. Sebagai rakyat Malaysia, apakah cadangan anda untuk memajukan sektor
pendidikan di Malaysia?
Isi Sambungkan Jawapan
F1 Sistem persekolahan percuma Cadangan saya untuk memajukan sektor
pendidikan di Malaysia ialahF2 Skim makanan percuma
F3 Tuisyen yang meluas untuk pelajar
F4 Kelengkapan ICT mencukupi
F5 Kemudahan bilik darjah yang lengkap
F6 Mengecilkan bilangan murid di dalam
kelas
F7 Melahirkan guru-guru yang berkualiti
14. SentuhanKasih Sejarah A+
14
F8 Memperbanyak institusi pengajian
tinggi
13. Pada pendapat anda, apakah kepentingan sains dan teknologi kepada negara kita?
14. Mengapakah kita perlu menjaga dan memelihara seni bina berunsur sejarah?
SOALAN SPM SEBENAR
Isi Sambungkan Jawapan
F1 Memajukan ekonomi Kepentingan sains dan teknologi kepada negara kita
ialahF2 Mengekalkan keselamatan negara
F3 Meningkatkan taraf hidup
F4 Menaikkan nama negara
F5 Mengekalkan kedaulatan negara
F6 Menjadi pusat menuntut ilmu
F7 Meningkatkan taraf kesihatan
Isi Sambungkan Jawapan
F1 Untuk pelancongan Kita perlu menjaga dan memelihara senibina berunsur
sejarah keranaF2 Meningkatkan ekonomi
F3 Sebagai sumber sejarah
F4 Sebagai warisan
F5 Sebagai sumber rujukan
F6 Menambah pengetahuan
F7 Menambah semangat cinta
negara
SPM
2005
Soalan Markah
1d Apakah kepentingan undang-undang kepada sesebuah negara? 4
Isi i. Mewujudkan keamanan
ii. Mengekalkan kebebasan sesebuah negara
iii. Menjamin kestabilan politik
iv. Menjamin keselamatan negara
v. Menjamin kesejahteraan rakyat
vi. Membangunkan negara
vii. Mewujudkan perpaduan
viii. Menegakkan keadilan
ix. Menjadi panduan mentadbir
x. Menyelesaikan masalah
15. SentuhanKasih Sejarah A+
15
Jawapan :
SPM
2008
Soalan Markah
2d Sekiranya anda dilantik sebagai pemimpin di sebuah negara yang
mengamalkan sistem pemerintahan demokrasi, apakah ciri-ciri
kepimpinan yang akan anda amalkan?
2
Isi i. Adil
ii. Amanah
iii. Jujur
iv. Bertanggungjawab
v. Berusaha memajukan negara
vi. Tidak rasuah
vii. Bijak mentadbir
viii. Mengutamakan rakyat
ix. Kreatif
x. Inovatif
Jawapan :