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Philadelphia SEO
Philadelphia SEO
Deconstructing The SEO Tactics of
Successful Websites
Philadelphia SEO
What I was looking at:
 Outline SEO tactics that top sites
have been using successfully.
 Focusing mostly on on-site SEO
tactics.
 Tried to find a mix of industries,
but may lean eCommerce.
Philadelphia SEO
Thrillist.com
Philadelphia SEO
Thrillist.com
The Thrillist is attacking the scene of local cities across the world.
Philadelphia SEO
Thrillist.com
They offer ridiculous recipes that gain a lot of social shares and links.
Philadelphia SEO
Dodge.com
Philadelphia SEO
Dodge.com
Last years Dodge site lacked any real content on the main car pages
Philadelphia SEO
Dodge.com
The redesigned site is full of simple SEO that most car companies ignore.
Philadelphia SEO
AutoBlog.com
Philadelphia SEO
AutoBlog.com
Philadelphia SEO
AutoBlog.com
AOL combined AOL Autos with AutoBlog to condense the SEO value.
Philadelphia SEO
AdWeek.com
Similar to AutoBlog, AdWeek has combined their blog network into 1 site.
Adweek Blog Network:
 TVNewser
 TVSpy
 LostRemote
 AgencySpy
 PRNewser
 SocialTimes
 FishbowlNY
 FishbowlDC
 GalleyCat
http://www.adweek.com/socialtimes/
http://www.adweek.com/agencyspy/
http://www.adweek.com/tvnewser/
http://www.adweek.com/tvspy/
Philadelphia SEO
Spiderbites.NYTimes.com
http://spiderbites.nytimes.com is a dynamic custom sitemap that allows quick crawling.
Philadelphia SEO
Zappos.com
Zappos.com pulls reviews to the
hompage to add fresh content.
They also have a dynamic script
that auto hyperlinks specific
keyword phrases with in
customer reviews.
Philadelphia SEO
Macys.com
Macys is starting to add content tag clouds to the bottom of all their pages.
Philadelphia SEO
Overstock.com
Overstock is beginning to grow into other markets such as fresh produce, pet adoptions, and cars.
Philadelphia SEO
Overstock.com
Overstock uses buying guides to create targeted content.
Philadelphia SEO
LampsPlus.com
Most times facets and filters hurt search. Lamps Plus developed a way to make them all unique
Philadelphia SEO
Amazon.com
Amazon is using the power of their reviews to make Top-Rated pages.
Philadelphia SEO
BarnesandNoble.com
Barnes and Noble is adding the whole chapters as content to product pages.
Philadelphia SEO
Colgate.com
Colgate has created a very large oral health resource center. Even focuses on Dental Professionals.
Philadelphia SEO
pressroom.toyota.com
Toyota is using its pressroom to house all their press releases in a fashionable way.
Philadelphia SEO
NorthernBrewer.com
Northern Brewer is a specialty ecommerce store who has one of the more active forums in Home Brewing.
Philadelphia SEO
Lowes.com
Lowes has been adding a ton of content to the Ideas & How-Tos section.
Philadelphia SEO
GuitarCenter.com
Guitar Center has built local store pages with a ton of interactivity and information.
Philadelphia SEO
GuitarCenter.com Cont...
Philadelphia SEO
Thank You
Ad

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