Seo medical
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Most web pages should be optimized for 2-3 keyword phrases that provide specific content rather than trying to include too much. Search queries have increased in length from 2.5 words in 2008 to 4.3 words in 2011, making long-tail keyword phrases that are more specific, like "Cushing's disease treatment for children", better to target than general phrases like "Endocrinology". The long tail is where 70% of searches occur and it is less competitive while directly meeting people's intentions.
Seo medical
- 1. Search Engine Optimization for Healthcare
- 2. Search Engine Optimization for Healthcare Most web pages can be optimized for no more than 2-3 keyword phrases. You should choose which keyword phrases to target on a particular page. Dont try to include too muchcreate a lot of pages with specific content. Avoid putting your org chart on your websiteinstead, think of the patients mental model.
- 3. How can you raise your visibility in search? In 2008, the average search query was 2.5 words in length, in 2011, it was 4.3 words long. Its about specificity; Endocrinology is not long-tail its too general. Cushings disease treatment ma children is better.
- 4. The Long Tail Long tail is where 70% of searches occur. Long tail is less competitive. Long tail meets people in the context of their intention. Someone searching cushings disease treatment ma children is very likely looking for that clinical service.
- 5. Which keyword phrases should you target? 5