September 21 ppt
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This document discusses the challenges facing journalism in the digital age. It notes that many newspapers have closed or cut staff since the early 2000s as circulation has declined sharply. The role of journalists is also changing as skills like video, audio, photography, and social media are increasingly important. New business models are being explored but none have fully replaced lost print revenue yet. The future of journalism appears to be focused on mobile platforms, though the industry still needs to understand audience behavior and find financial models that work well for mobile news.
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September 21 ppt
- 1. NEWS WRITING AND REPORTING LARA FARRAR SEPTEMBER 21, 2012
- 3. Part I. Journalism in the Internet Age The challenges and the opportunities
- 4. Journalism matters. We live in a much more interconnected world where information is ever-more critical to our lives... Yet at the same time journalism is itself undergoing profound changes for social, economic and technological reasons. - Charlie Beckett
- 5. Some Statistics As of 2010, 166 newspapers in the United States have closed. Since 2001, an estimated 15,000 journalists have lost their jobs in the United Kingdom. A 2010 study found that from 2007 to 2009, newspaper circulation dropped in many developed countries - 25 percent in the UK, 30 percent in the US and 17 percent in Canada. The Newspaper Association of America reports $798 million in print losses for the 鍖rst half of 2012 compared to the same period a year ago. There was a $32 million gain in digital. The ratio of losses to gains is 25 to 1. Over the last 鍖ve years, an average of 15 papers, or just about 1% of the industry, has vanished each year. A growing number of executives predict that in 鍖ve years many newspapers will o鍖er a print home-delivered newspaper only on Sunday, and perhaps one or two other days a week that account most print ad revenue.
- 6. Signs of the Times: Closures, Layoffs The New York Times is considering selling the Boston Globe, once a 鍖agship newspaper of the United States. In 2009, the Rocky Mountain News, Colorados oldest newspaper closed. In 2012, The Times-Picayune announced it would cut back print circulation to three days a week. Drastic decline of foreign news bureaux.
- 7. Part II. The Changing Role of the Journalist
- 8. Diverse skills - writing, editing, video, audio, photo Social media: Knowledge of how to promote yourself and how to use social media for your work - looking for news, analyzing comments, engaging with readers and creating sources. Citizen journalism - the democratization of news production and new forms of audience engagement, cooperation
- 14. WIKILEAKS
- 16. How are journalists using social media in China?
- 19. Part III. New Business Models for Journalism (?)
- 20. http://www.youtube.com/ watch?v=Jsb9NfJmqPY www.newsinnovation.com
- 22. Part IV. Innovative Projects
- 28. Part V. Whats Next?
- 30. MOBILE!
- 31. The move toward mobile holds some promising options for news producers. To capitalize on it the industry will need to do a better job than it did in the desktop realm of quickly coming to understand audience behavior and developing technology and revenue models to adapt to it.
- 33. Questions?