This document discusses film title sequences and their purpose and conventions. It notes that traditionally, credits were shown at the beginning and end of films. Saul Bass transformed title sequences into integral parts of films that set audience expectations. Title sequences typically last 2-4 minutes, are shown at the beginning or after a pre-title sequence, and can stand alone or be integrated. The document provides guidance for an assignment to create a title sequence, focusing on establishing genre, atmosphere, themes and characters without revealing too much narrative details.
8. after Saul Bass?
? the conventions changed
? title graphics are now an integral part of
setting the audiences expectations.
? and . . . he made titles stylish!
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10. Form
? Typically 2-4 minutes long
? At the start or after pre-title sequence
? Stand alone or integrated into an
establishing sequence
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11. Exceptions prove the rules
? No titles ? Titles 20 minutes
into the ?lm
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12. Main task:
the titles and opening of a new ?ction ?lm,
to last a maximum of two minutes.
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13. Research!
? start general (macro)
? then home in on the speci?cs
(micro)
? make it focussed and relevant
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14. Task A: The general!
Macro Conventions
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