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The Next 50 Years
Discovering aspirations and
curating the next 50 years
WHY KITAx?
SG50KITAx is a program that amalgamates passionate and energetic young
Singaporeans. The 4-month program, aims to curatively project and develop
long term actionable programs (and processes) addressing future needs.
We have to know what is going to happen in the world, anywhere in the world. Major
trends, unexpected developments such as globalisation and technological progress
can create and disrupt businesses swiftly, much faster than we think and much faster
than sometimes we would like (…) We want to know and we want to be part of this
change. We have no choice.
“
”- PM Lee Hsien Loong, October 2014
In an ever changing global environment, what future lies for
the small nation of Singapore and its future generation?
KEY OBJECTIVES
? Curate possible at scenarios around selected themes,
along with inputs from key opinion leaders in the relevant
themes (i.e. industry).
? Develop long-term actionable programs and processes
to address issues or pain-points in these curated
scenarios
? Creating the SG50 identity based on curated youth
aspirations of the future.
? Expose young people to what the future will look like
(through scenarios) as part of a larger step to prepare
them for such future(s).
? Provide an opportunity and platform for young change-
makers to learn new skills, insights and develop a
network of future leaders.
BROAD APPROACH
Extending to the larger community to seek out ideas and participation
from the ground.
? Ground Up
? Collaborative
To cross-pollinate talent and aspiration across diverse back-ground
(and beyond the Malay community) with a common purpose.
? Aspirational
Identify, develop and curate individual aspirations, in the longer term
building a larger narrative of collective future aspirations.
? Future Proof
Every ideas, aspirations and process requires a certain “foresight
?lter” to make them relevant for the conditions of the future.
? Long-Term Impact
Programs and ideas should never be a one-off, in other words
participants need to map out processes for the long term.
HOW IT WORKS
100 YOUTH | 20 tEAMS
Nadia
? NTUMS EXCO
? 3rd Year University Student
? Active in MS and other community activities
? Experienced in organising ad-hoc events
Ariff
? Mosque Youth Leader
? 2nd Year Polytechnic Student
? Been volunteering at the mosque since the last 4 years.
? Basic program management skills
Zack
? Have a special interest in photography, and broadly the arts
? Organised regular meet-ups of photography enthusiast
? Has not been involved in the MM community activities
? Prefer to explore areas of his personal interest
PARTICIPANTS’ PROFILE
Alan
? Innovative and Entrepreneurial Leader
? Passionate about contributing to the community
? Have participated in the likes of Halogen, SIFE and Ideasinc.
Prakash
? Active Youth Leader in SINDA
? Like Alan, he is passionate about innovation and how it
impacts society.
100 YOUTH | 20 tEAMS
Paulina
? Is part of the Eurasian community, particularly keen on youth
caucuses.
? Theodore spends his weekend volunteering at the Singapore
Recreational Club.
PARTICIPANTS’ PROFILE
Peter
? Young handicapped individual (wheelchair bound)
? Active in helping others in need (particularly the
handicapped)
100 YOUTH | 20 tEAMS
Serene Nguyen
? An ASEAN Scholarship student studying in NUS
? Active in student activities
? Finds Singapore a viable place to settle.
PARTICIPANTS’ PROFILE
SENSE CRAFT BUILD IMPLEMENT
1 2 3 4
SG50KITAx Conference
is a launchpad for the
ideas.
Applying future
thinking, participants
create future scenarios
of Singapore 2065
utilising tools and
insights from experts.
Participants begin
identifying and
de?ning issues thus
develop executable
solution to address
these future
challenges.
Iteratively build beta(s)
prototypes to ideas and
solution while curatively
engaging with
stakeholders.

March April May June
? Ideation & Validation
? Prototype & Build
? Capacity Development
? Resource Support
PROGRAM TIMELINE
SENSE CRAFT BUILD IMPLEMENT
1 2 3 4
Sensing 2065
2 days + 2 nights
13 - 15 March
March April May June
? Ideation & Validation
? Prototype & Build
? Capacity Development
? Resource Support
PROGRAM TIMELINE
Crafting 2040
2 days + 2 nights
10 - 12 April
Make & Hack
2 days + 1 nights
8 - 10 May
SG50KITAx
Conference
27 June
KEY IDEATION TOOLS
1. Causal Layered Analysis
CLA is strategic planning tool often utilised in
the ?eld of future thinking to effectively shape
the future. Causal layered analysis focuses on
“opening up” the present and past to create
alternative futures rather than on developing a
picture of a particular future.
2. Human Centered Design Approach
HCD is a is a process in which the needs,
wants, and limitations of end users of a product,
service or process are given extensive attention
at each stage of the design process. HCD can
be characterized as a multi-stage problem
solving process that not only requires designers
to analyse and foresee how users are likely to
use a product, but also to test the validity of
their assumptions with regard to user behaviour
in real world tests with actual users.
1. Value Proposition Map
The Value Proposition Map makes explicit how
solutions are creating value for key stakeholders
(i.e end-users, customers). Primarily, it helps
change-makers to design products and
services that end-user wants.
2. Business Model Canvass
BMC is a strategic management and business
template for designing, implementing and
documenting key business strategies. For
change-makers this is a useful tool as it
considers key factors in developing desired
solutions.
1 2
4
3
KEY OPINION LEADERS & SPEAKERS
Mr Bahren Shaari
CEO, Bank of Singapore
Mr Jack Sim
Founder, World Toilet Organisation
Mr Steve Leonard
Executive Deputy Chairman, IDA
Mr Tay Lai Hock
Founder, Ground Up Initiatives
Dr Steven Fang
Chairman, Action Community for Entrepreneurship
Dr Fatris Bakaram
Mufti, Singapore
Mdm Zuraidah Abdullah
Senior Assistant Commissioner, SPF
Mr George Yeo
Former Minister of Foreign Affairs
Mr Najib Ali
Artist & Producer
Mr Aaron Maniam
Director, Ministry of Trade & Industry
Mdm Moliah Hashim
Principal, Princess Elizabeth Primary School
Dr Tan Lai Yong
Director for Outreach & Community Development,
NUS College of Alice & Peter Tan
Mr Janadas Devan
Director, Institute of Policy Studies
Mr Ho Kwonping
Executive Chairman, Banyan Tree Holdings
Day 2 Day 3
7.00am Activity 2:
De-Frosting & Bond Binding
7.00am Activity 4
De-Frosting & Bond Deepening
9.00am Future Panel 1:
Future Brain Freeze
Mr Aaron Maniam
8.00am Breakfast + Deep Dive 6
The Morning After - Scenario Building
9.30am Future Panel 2:
Economy & Health,
Mr Bahren Shaari and A/P Tan Lai Yong
9.30am Deep Dive 7
Pain-Point + Driving Forces (Causal Layered
Analysis)
10.45am Break 11.00am Activity 5
Social Critique + Cross Pollinisation
11.00am Future Panel 3:
Religion & International Relations
Mufti Dr Fatris Bakaram & Mr Janadas Devan
12.00pm Lunch + Deep Dive 8:
Review Causal Analysis + Hypothesis
Solidifying
Day 1
12.15pm Lunch + Deep Dive 3:
Capture Key trends / Learning
1.00pm Break
5.30pm Registration
12.30pm Keynote
Mr George Yeo (Future State)
1.30pm Session 3
User Research Study
6.00pm Session 1:
Intro SG50KITA X
2.00pm Future Panel 4:
Arts & Education
Mr Najib Ali and Mdm Moliah Hashim
2.00pm Deep Dive 9
Design User Research Study
6.30pm Activity 1:
Ice Breaker
3.15pm Break 3.00pm Final Curtains
Hypothesis Presentation + Next Steps
7.00pm Dinner Discussion 1
Sensing Tools -
The Good, Bad & Ugly1
3.30pm Future Panel 5:
Environment & Science (Technology)
Mr Tay Lai Hock & Mr Steve Leonard
5.00pm Adjourn ….
4.45pm Break
8.00pm Break 5.15pm Activity 3 - Ties that bond
8.30pm Deep Dive 1:
Past Timeline +
Future Exploration
5.45pm Future Panel 6:
People & Society
Mr Ho Kwonping
7.00pm Break
10.30pm Deep Dive 2:
Theming & Focusing1
7.30pm Dinner + Deep Dive 4
Taking stock, reframing and the way forward ….
11.00pm End of Day 1
Kita Huddle
8.30pm Deep Dive 5
Scenario Building
11.30pm End of Day 2
Kita Huddle
Deep Dive
Big discussions into the direction that team are
heading, as part of the largest process of
discovering the essence of their ideation!
Future Panel
Key opinion leaders and experts share their
opinion on the scenario of respective sectors and
pain-points that exist in the short and long term.
Part of the program, where folks walk around for
blood circulation, and importantly interact with
other participants for bonding or value-adding
cross-pollinating discussions.
Activity
SENSING 2065
Day 2 Day 3
7.00am Activity 2:
De-Frosting & Bond Binding
7.00am Activity 4
De-Frosting & Bond Deepening
9.30am Deep Dive 2
Human Centered Experinment
9.00am Deep Dive 7
Business Model Environment
10.00am Get out of the Building! 12.00pm Lunch + Deep Dive 8:
Telling Your Story
Day 1
2.00pm Deep Dive 3
When it hits you in the face
2.00pm Final Presentation
6.00pm Registration
3.00pm Get out of the Building! 4.00pm Adjourn ….
6.00pm Dinner & Group Recap
Participants settle down and
continue where they left off ..
5.00pm Deep Dive 5
Getting the facts right
7.30pm Panel Session:
Rising to the Pinnacle
Mdm Zuraidah Abdullah
Dr Steven Fang
6.30pm Dinner & Sharing Session
Solution the World Needs
Mr Jack Sim
7.30pm Deep Dive 6
Business Model Design
9.30pm Deep Dive 1
Hypothesis Solidifying
Product - Market Fitting
8.30pm Break
9.00pm Deep Dive 6
Business Model Design (cont’d)
10.30pm End of Day 1 10.30pm End of Day 2
Kita Huddle
CRAFTING 2040
Deep Dive
Big discussions into the direction that team are
heading, as part of the largest process of
discovering the essence of their ideation!
Part of the program, where folks walk around for
blood circulation, and importantly interact with
other participants for bonding or value-adding
cross-pollinating discussions.
Activity
Get out of the Building!
Participants goes and meet or speak to
stakeholders, or potential customers in order to
gain deeper insights on the problems. This is a
critical process in focusing on the root cause of the
problems or pain-points.
THE x-TEAM
Ibnur Rashad
- Engineering Science Programme, NUS (First Cohort of 40)
- Co-Founder, Sustainable Living Labs
- Member, Ground-Up Initiative
- University Scholars Program & NUS Overseas Campus Participant
(Stanford University)
Shamir Rahim
- Bio-Medical Science, NUS
- Managing Director, Sypher Lab
- President, Young AMP
- NUS Overseas Campus Participant (University of Pennsylvania)
- Former Vice-President, NUS Muslim Society
Fazli Mansor
- Computer Science, NUS
- Co-Founder, Islamicevents
- Founder, 12Geeks (Launchpad Technologies)
- NUS Overseas Campus Participant ?
(Royal Institute of Technology, Sweden)
Za?rah Mohamed
- Biological Science, NTU
- Environmental Management (MSc), SOAS
- Senior Consultant, Sequioa Group
- President, AISEC (Singapore)
Khairu Rejal
- VC/ Investment Manager, Majuven
- The Culprit, Majulah Community
- Chief Architect & Former Lead, Ideasinc (Startup ?
Accelerator Program)
- Former Head, Saff-Perdaus
Zaihidi Abdul Rahman
- Principal Architect and Founder, Zahidi AR Arkitek
- President, Singapore Malay Chamber of Commerce and Industry
- Council Member, Singapore Business Federation
- Board of Governors, Republic Polytechnic
- Board Member, National Library Board
- Member (Heritage Development), Malay Heritage Foundation
Ha?zah Ghazali
- BA (Fashion, Apparel Design), Lasalle-SIA College of Arts
- Fashion Designer & Label Founder, Sutra
- Former Zalora Designer
- Vice President, Creative Muslim Youth Kakis (CMYK)
Fadzuli Wahab
- Co-Founder, Islamicevents
- Computer Science, NUS
Liyana Rosli
- Senior Executive, Singapore Harmony Center
- SG50KITA Secreteriat
Siti Aisyah
- Executive, Mendaki
- SG50KITA Secreteriat
SECRETERIAT
SPONSORS & PARTNERS
All my motivation for change has really been about the
future. If you don't change, are you good enough for the
future? That's the real driver. SG50 is about the past, we
have to think about the future. What does the future need?
“
”(Lim Siong Guan)

More Related Content

SG50KITAx

  • 1. The Next 50 Years Discovering aspirations and curating the next 50 years
  • 2. WHY KITAx? SG50KITAx is a program that amalgamates passionate and energetic young Singaporeans. The 4-month program, aims to curatively project and develop long term actionable programs (and processes) addressing future needs. We have to know what is going to happen in the world, anywhere in the world. Major trends, unexpected developments such as globalisation and technological progress can create and disrupt businesses swiftly, much faster than we think and much faster than sometimes we would like (…) We want to know and we want to be part of this change. We have no choice. “ ”- PM Lee Hsien Loong, October 2014 In an ever changing global environment, what future lies for the small nation of Singapore and its future generation?
  • 3. KEY OBJECTIVES ? Curate possible at scenarios around selected themes, along with inputs from key opinion leaders in the relevant themes (i.e. industry). ? Develop long-term actionable programs and processes to address issues or pain-points in these curated scenarios ? Creating the SG50 identity based on curated youth aspirations of the future. ? Expose young people to what the future will look like (through scenarios) as part of a larger step to prepare them for such future(s). ? Provide an opportunity and platform for young change- makers to learn new skills, insights and develop a network of future leaders.
  • 4. BROAD APPROACH Extending to the larger community to seek out ideas and participation from the ground. ? Ground Up ? Collaborative To cross-pollinate talent and aspiration across diverse back-ground (and beyond the Malay community) with a common purpose. ? Aspirational Identify, develop and curate individual aspirations, in the longer term building a larger narrative of collective future aspirations. ? Future Proof Every ideas, aspirations and process requires a certain “foresight ?lter” to make them relevant for the conditions of the future. ? Long-Term Impact Programs and ideas should never be a one-off, in other words participants need to map out processes for the long term.
  • 6. 100 YOUTH | 20 tEAMS Nadia ? NTUMS EXCO ? 3rd Year University Student ? Active in MS and other community activities ? Experienced in organising ad-hoc events Ariff ? Mosque Youth Leader ? 2nd Year Polytechnic Student ? Been volunteering at the mosque since the last 4 years. ? Basic program management skills Zack ? Have a special interest in photography, and broadly the arts ? Organised regular meet-ups of photography enthusiast ? Has not been involved in the MM community activities ? Prefer to explore areas of his personal interest PARTICIPANTS’ PROFILE
  • 7. Alan ? Innovative and Entrepreneurial Leader ? Passionate about contributing to the community ? Have participated in the likes of Halogen, SIFE and Ideasinc. Prakash ? Active Youth Leader in SINDA ? Like Alan, he is passionate about innovation and how it impacts society. 100 YOUTH | 20 tEAMS Paulina ? Is part of the Eurasian community, particularly keen on youth caucuses. ? Theodore spends his weekend volunteering at the Singapore Recreational Club. PARTICIPANTS’ PROFILE
  • 8. Peter ? Young handicapped individual (wheelchair bound) ? Active in helping others in need (particularly the handicapped) 100 YOUTH | 20 tEAMS Serene Nguyen ? An ASEAN Scholarship student studying in NUS ? Active in student activities ? Finds Singapore a viable place to settle. PARTICIPANTS’ PROFILE
  • 9. SENSE CRAFT BUILD IMPLEMENT 1 2 3 4 SG50KITAx Conference is a launchpad for the ideas. Applying future thinking, participants create future scenarios of Singapore 2065 utilising tools and insights from experts. Participants begin identifying and de?ning issues thus develop executable solution to address these future challenges. Iteratively build beta(s) prototypes to ideas and solution while curatively engaging with stakeholders. March April May June ? Ideation & Validation ? Prototype & Build ? Capacity Development ? Resource Support PROGRAM TIMELINE
  • 10. SENSE CRAFT BUILD IMPLEMENT 1 2 3 4 Sensing 2065 2 days + 2 nights 13 - 15 March March April May June ? Ideation & Validation ? Prototype & Build ? Capacity Development ? Resource Support PROGRAM TIMELINE Crafting 2040 2 days + 2 nights 10 - 12 April Make & Hack 2 days + 1 nights 8 - 10 May SG50KITAx Conference 27 June
  • 11. KEY IDEATION TOOLS 1. Causal Layered Analysis CLA is strategic planning tool often utilised in the ?eld of future thinking to effectively shape the future. Causal layered analysis focuses on “opening up” the present and past to create alternative futures rather than on developing a picture of a particular future. 2. Human Centered Design Approach HCD is a is a process in which the needs, wants, and limitations of end users of a product, service or process are given extensive attention at each stage of the design process. HCD can be characterized as a multi-stage problem solving process that not only requires designers to analyse and foresee how users are likely to use a product, but also to test the validity of their assumptions with regard to user behaviour in real world tests with actual users. 1. Value Proposition Map The Value Proposition Map makes explicit how solutions are creating value for key stakeholders (i.e end-users, customers). Primarily, it helps change-makers to design products and services that end-user wants. 2. Business Model Canvass BMC is a strategic management and business template for designing, implementing and documenting key business strategies. For change-makers this is a useful tool as it considers key factors in developing desired solutions. 1 2 4 3
  • 12. KEY OPINION LEADERS & SPEAKERS Mr Bahren Shaari CEO, Bank of Singapore Mr Jack Sim Founder, World Toilet Organisation Mr Steve Leonard Executive Deputy Chairman, IDA Mr Tay Lai Hock Founder, Ground Up Initiatives Dr Steven Fang Chairman, Action Community for Entrepreneurship Dr Fatris Bakaram Mufti, Singapore Mdm Zuraidah Abdullah Senior Assistant Commissioner, SPF Mr George Yeo Former Minister of Foreign Affairs Mr Najib Ali Artist & Producer Mr Aaron Maniam Director, Ministry of Trade & Industry Mdm Moliah Hashim Principal, Princess Elizabeth Primary School Dr Tan Lai Yong Director for Outreach & Community Development, NUS College of Alice & Peter Tan Mr Janadas Devan Director, Institute of Policy Studies Mr Ho Kwonping Executive Chairman, Banyan Tree Holdings
  • 13. Day 2 Day 3 7.00am Activity 2: De-Frosting & Bond Binding 7.00am Activity 4 De-Frosting & Bond Deepening 9.00am Future Panel 1: Future Brain Freeze Mr Aaron Maniam 8.00am Breakfast + Deep Dive 6 The Morning After - Scenario Building 9.30am Future Panel 2: Economy & Health, Mr Bahren Shaari and A/P Tan Lai Yong 9.30am Deep Dive 7 Pain-Point + Driving Forces (Causal Layered Analysis) 10.45am Break 11.00am Activity 5 Social Critique + Cross Pollinisation 11.00am Future Panel 3: Religion & International Relations Mufti Dr Fatris Bakaram & Mr Janadas Devan 12.00pm Lunch + Deep Dive 8: Review Causal Analysis + Hypothesis Solidifying Day 1 12.15pm Lunch + Deep Dive 3: Capture Key trends / Learning 1.00pm Break 5.30pm Registration 12.30pm Keynote Mr George Yeo (Future State) 1.30pm Session 3 User Research Study 6.00pm Session 1: Intro SG50KITA X 2.00pm Future Panel 4: Arts & Education Mr Najib Ali and Mdm Moliah Hashim 2.00pm Deep Dive 9 Design User Research Study 6.30pm Activity 1: Ice Breaker 3.15pm Break 3.00pm Final Curtains Hypothesis Presentation + Next Steps 7.00pm Dinner Discussion 1 Sensing Tools - The Good, Bad & Ugly1 3.30pm Future Panel 5: Environment & Science (Technology) Mr Tay Lai Hock & Mr Steve Leonard 5.00pm Adjourn …. 4.45pm Break 8.00pm Break 5.15pm Activity 3 - Ties that bond 8.30pm Deep Dive 1: Past Timeline + Future Exploration 5.45pm Future Panel 6: People & Society Mr Ho Kwonping 7.00pm Break 10.30pm Deep Dive 2: Theming & Focusing1 7.30pm Dinner + Deep Dive 4 Taking stock, reframing and the way forward …. 11.00pm End of Day 1 Kita Huddle 8.30pm Deep Dive 5 Scenario Building 11.30pm End of Day 2 Kita Huddle Deep Dive Big discussions into the direction that team are heading, as part of the largest process of discovering the essence of their ideation! Future Panel Key opinion leaders and experts share their opinion on the scenario of respective sectors and pain-points that exist in the short and long term. Part of the program, where folks walk around for blood circulation, and importantly interact with other participants for bonding or value-adding cross-pollinating discussions. Activity SENSING 2065
  • 14. Day 2 Day 3 7.00am Activity 2: De-Frosting & Bond Binding 7.00am Activity 4 De-Frosting & Bond Deepening 9.30am Deep Dive 2 Human Centered Experinment 9.00am Deep Dive 7 Business Model Environment 10.00am Get out of the Building! 12.00pm Lunch + Deep Dive 8: Telling Your Story Day 1 2.00pm Deep Dive 3 When it hits you in the face 2.00pm Final Presentation 6.00pm Registration 3.00pm Get out of the Building! 4.00pm Adjourn …. 6.00pm Dinner & Group Recap Participants settle down and continue where they left off .. 5.00pm Deep Dive 5 Getting the facts right 7.30pm Panel Session: Rising to the Pinnacle Mdm Zuraidah Abdullah Dr Steven Fang 6.30pm Dinner & Sharing Session Solution the World Needs Mr Jack Sim 7.30pm Deep Dive 6 Business Model Design 9.30pm Deep Dive 1 Hypothesis Solidifying Product - Market Fitting 8.30pm Break 9.00pm Deep Dive 6 Business Model Design (cont’d) 10.30pm End of Day 1 10.30pm End of Day 2 Kita Huddle CRAFTING 2040 Deep Dive Big discussions into the direction that team are heading, as part of the largest process of discovering the essence of their ideation! Part of the program, where folks walk around for blood circulation, and importantly interact with other participants for bonding or value-adding cross-pollinating discussions. Activity Get out of the Building! Participants goes and meet or speak to stakeholders, or potential customers in order to gain deeper insights on the problems. This is a critical process in focusing on the root cause of the problems or pain-points.
  • 15. THE x-TEAM Ibnur Rashad - Engineering Science Programme, NUS (First Cohort of 40) - Co-Founder, Sustainable Living Labs - Member, Ground-Up Initiative - University Scholars Program & NUS Overseas Campus Participant (Stanford University) Shamir Rahim - Bio-Medical Science, NUS - Managing Director, Sypher Lab - President, Young AMP - NUS Overseas Campus Participant (University of Pennsylvania) - Former Vice-President, NUS Muslim Society Fazli Mansor - Computer Science, NUS - Co-Founder, Islamicevents - Founder, 12Geeks (Launchpad Technologies) - NUS Overseas Campus Participant ? (Royal Institute of Technology, Sweden) Za?rah Mohamed - Biological Science, NTU - Environmental Management (MSc), SOAS - Senior Consultant, Sequioa Group - President, AISEC (Singapore) Khairu Rejal - VC/ Investment Manager, Majuven - The Culprit, Majulah Community - Chief Architect & Former Lead, Ideasinc (Startup ? Accelerator Program) - Former Head, Saff-Perdaus Zaihidi Abdul Rahman - Principal Architect and Founder, Zahidi AR Arkitek - President, Singapore Malay Chamber of Commerce and Industry - Council Member, Singapore Business Federation - Board of Governors, Republic Polytechnic - Board Member, National Library Board - Member (Heritage Development), Malay Heritage Foundation Ha?zah Ghazali - BA (Fashion, Apparel Design), Lasalle-SIA College of Arts - Fashion Designer & Label Founder, Sutra - Former Zalora Designer - Vice President, Creative Muslim Youth Kakis (CMYK) Fadzuli Wahab - Co-Founder, Islamicevents - Computer Science, NUS Liyana Rosli - Senior Executive, Singapore Harmony Center - SG50KITA Secreteriat Siti Aisyah - Executive, Mendaki - SG50KITA Secreteriat
  • 17. All my motivation for change has really been about the future. If you don't change, are you good enough for the future? That's the real driver. SG50 is about the past, we have to think about the future. What does the future need? “ ”(Lim Siong Guan)