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Short Presentation Topics

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Frances Williams

This document provides information on two speaking topics: 1) How To Build A Profitable Database - A presentation about how CRM systems can help businesses organize their client databases, market more effectively, track sales and increase profits. Attendees will learn the benefits of CRM and how to implement a CRM strategy. 2) Digital Marketing Trends in 2016 - An overview of major digital marketing trends that businesses should adopt, such as engaging audiences on social media, content marketing, remarketing, building trust online and using testimonials. Attendees will learn current best practices and how to apply them.

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info@fwrd.com.au | 0405 636632 | www.fwrd.com Speaking Topics How To Build A Profitable Database The days of dusty roller decks and outdated spreadsheets are long gone, CRM is the way forward and without it, chances are your database and customer service is just not up to scratch. Short for Customer Relationship Management, CRM is a strategy to build a scaleable and saleable business by growing and effectively managing your client database. Expect to walk away understanding; What is CRM and why is it so important to you? How CRM can save you time and money whilst increasing profits and efficiency. How to organise your client database then successfully market to it. How to track and manage your sales and marketing activities for the best ROI. How to run custom built reports on your data for a complete view of your business This informative presentation is designed to assist you in unlocking the gold tied up in your most valuable business asset, your client database. Learn how you can revolutionise the way you do business today with the support of a cloud-based CRM system. Digital Marketing Trends in 2016 The ultimate guide to connecting with your audience, generating traffic and making a real mark with your content on social media. This presentation is designed to outline the major trends in digital marketing, that business owners should be actioning today, in order to generate business opportunities online. Expect to walk away understanding; How to engage with your target market How to implement an effective content management strategy How to increase brand touchpoints by remarketing How to build trust on social media The power of using testimonials online Attendees will get the chance to learn how the digital marketing experts are operating in 2016 and start implementing the same strategies into their own campaigns.

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Short Presentation Topics

  • 1. info@fwrd.com.au | 0405 636632 | www.fwrd.com Speaking Topics How To Build A Profitable Database The days of dusty roller decks and outdated spreadsheets are long gone, CRM is the way forward and without it, chances are your database and customer service is just not up to scratch. Short for Customer Relationship Management, CRM is a strategy to build a scaleable and saleable business by growing and effectively managing your client database. Expect to walk away understanding; What is CRM and why is it so important to you? How CRM can save you time and money whilst increasing profits and efficiency. How to organise your client database then successfully market to it. How to track and manage your sales and marketing activities for the best ROI. How to run custom built reports on your data for a complete view of your business This informative presentation is designed to assist you in unlocking the gold tied up in your most valuable business asset, your client database. Learn how you can revolutionise the way you do business today with the support of a cloud-based CRM system. Digital Marketing Trends in 2016 The ultimate guide to connecting with your audience, generating traffic and making a real mark with your content on social media. This presentation is designed to outline the major trends in digital marketing, that business owners should be actioning today, in order to generate business opportunities online. Expect to walk away understanding; How to engage with your target market How to implement an effective content management strategy How to increase brand touchpoints by remarketing How to build trust on social media The power of using testimonials online Attendees will get the chance to learn how the digital marketing experts are operating in 2016 and start implementing the same strategies into their own campaigns.