the shortest version of #MINDSHIFT
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This document discusses using personas and lean games to drive innovation. It introduces personas as a tool for understanding different perspectives and explores how they align with various approaches to reality and modes of thinking. The document suggests personas can be used alongside lean games to help organizations innovate at a high pace by resolving paradoxes of innovation and uncertainty. It provides contact information for Frits Oukes to discuss using these techniques for entrepreneurship and mindset shifts.
the shortest version of #MINDSHIFT
- 1. # MINDSHIF T THE Personas playing SHORTEST the lean games VERSION to innovate! by Frits Oukes
- 2. everyone tells the same story differently! also about the games to innovate
- 3. your look at the world? point-of-view or weltanschauung: humeur four winds archetypes realities
- 4. weltanschauung: archetypes of reality unitary mythic sensory social From McWhinney, Creating paths of Change (1997)
- 5. realities unitary mythic opportunity | metaphors assumptions dreams | inspiration truth| principles symbols | creations rules| theory vision| ideas clarification inventions belief systems meaning policies preferences what matters objects wants | attitude resources ethics | values behavior| facts purposes| appreciation material| action feelings| motivation sensation | data experience | situations social sensory From McWhinney, Creating paths of change (1997)
- 6. realities most real for you how things happen acceptance of change unitary mythic truths ideas by form by creating no basic change everything was and is as I will it facts feelings by precedence by intending no uncaused change fully accept change sensory social From McWhinney, Creating paths of change (1997)
- 7. example : the i2i do you know the design story and the development of collaborative seating? The i2i is a development from IDEO for Steelcase: look at http://www.youtube.com/watch?v=aYCiSyypvTI
- 8. discovery: similarities! design thinking realities and modes a path to innovate personas
- 9. personas
- 10. anthropologist personas experimenter cross-pollinator learning hurdler collaborator organizing director experience architect building set designer caregiver storyteller
- 11. personas and the modes to innovate 巽 assertive 竪 unitary mythic 巽 emergent 竪 巽 analytic 竪 巽 evaluative 竪 sensory social From McWhinney, Creating paths of change (1997)
- 12. where do these methods fit in? stage-gate business model generation open innovation M&A integrative thinking agile customer development effectuation lean startup
- 13. Everyone tells he same story diffferently
- 14. Publishing breakthrough insights and practices of innovation. Introducing personas running the lean games to innovate!
- 15. #MINDSHIF T Q U E ST I O N S ?
- 16. the lean games to innovate Entrepeneurship in the boardroam, resolving both the paradox #MINDSHIF T of innovation and uncertainty! WHY?: ...to learn at the highest pace... Frits Oukes frits.oukes@redmerito.nl nl.linkedin.com/in/fritsoukes @FritsOukes #mindshift #leanproto +31 6 29 576 884