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2/6/2013 
Organization 
SI 658 
Information Architecture 
Marti Gukeisen
Organization 
Related Readings 
Information Architecture for the World Wide Web 3 
rd 
Edition (The Polar Bear Book) 
Peter Morville & Louis Rosenfeld 
ISBN 978-0-596-52734-1 
 Ch 5 Organization Systems 
Everything is Miscellaneous 
 Ch 4 Lumps & Splits 
1/23/2013 
2 SI658 Information Architecture
2/6/2013 
We are all librarians 
ALA accredited, actually (once you graduate) 
3 SI658 Information Architecture
Organization 
whelming-ness of information 
4 
2/6/2013 
SI658 Information Architecture 
What would be the 
hardest thing to 
explain to someone 
from 200 years ago? 
All the worlds 
cumulative knowledge 
is accessible at any 
time from my phone, 
but mostly I use it to 
look at funny cat 
pictures 
2007 
I can has cheezburger? 
launches
Organization 
Taxonomy is about 
2/6/2013 
 How categories (can/should/do) create, exploit, expose 
relationships. 
Knowing these will help you win at trivia. 
5 SI658 Information Architecture
Organization 
Taxonomy 
2/6/2013 
 a hierarchical arrangement of categories within the user 
interface of a web site or intranet. 
6 SI658 Information Architecture
Organization 
Taxonomy is hard for 2 reasons: 
2/6/2013 
 1- using the RIGHT words - (This is really about 
ONTOLOGY  what we mean when we say what we 
say, but it doesnt matter what its called. If you do it 
wrong you and your taxonomy are screwed) 
 2- grouping things the BEST way  This is 
SUBJECTIVE, because we dont all think about things 
the same way. Actually so was the first one. Its all 
subjective. 
7 SI658 Information Architecture
Organization 
Ambiguity  the great anti-taxonomy 
2/6/2013 
Disambiguations are 
paths leading to 
different articles 
which could, in 
principle, have the 
same title. 
8 SI658 Information Architecture
Organization 
Vocabulary Quiz 
 Homogeneity 
 Heterogeneity 
2/6/2013 
9 SI658 Information Architecture
2/6/2013 
Coping Mechanisms 
for more coping advice: caps.umich.edu 
10 SI658 Information Architecture
Organization 
Its all about the brain 
2/6/2013 
11 SI658 Information Architecture
Organization 
Organization Schemes 
Exact 
 Alphabetical 
 Chronological 
 Geographical 
Ambiguous 
 Topic 
 Task 
 Audience 
 Metaphor 
 Hybrid* 
2/6/2013 
*Its an OCD persons worst nightmare, but sometimes its better than anything else. 
12 SI658 Information Architecture
Organization 
Hybrid Organization Schemes 
one of these things is not like the others 
Mens Womens 
Childrens On Sale! 
2/6/2013 
And thats okay. 
13 SI658 Information Architecture
Organization 
a few rules of thumb 
(not really) based on trees 
 each thing has a place 
 miscellaneous is not a category, 
it is an admission of failure 
 things only get one place 
 categories should be just right 
 not too big or too small 
 make it obvious what defines 
a category 
 aka get your LABELING right 
2/6/2013 
14 SI658 Information Architecture
Organization 
Capacity: 7 (+/- 1) 
2/6/2013 
15 SI658 Information Architecture
Organization 
So what do you think? 
2/6/2013 
16 SI658 Information Architecture
Organization 
Broad and Shallow 
2/6/2013 
17 SI658 Information Architecture
Organization 
Narrow and Deep 
2/6/2013 
18 SI658 Information Architecture
Organization 
2/6/2013 
Number of Clicks: a very useful lie 
19 SI658 Information Architecture
Organization 
goldilocks knows: extremes are bad 
make sure you get it just right 
2/6/2013 
20 SI658 Information Architecture
Organization 
social. tags. so hot right now 
2/6/2013 
21 SI658 Information Architecture
2/6/2013 
Project Time 
the part where you collaborate and teach each other 
22 SI658 Information Architecture
Organization 
Get in your groups 
2/6/2013 
23 SI658 Information Architecture
Organization 
the next group assignment 
 the what it is & what it should be assessment 
 top down 
 bottom up 
 performance continuums 
 performance analysis 
 taxonomy analysis 
 template linked to from ctools 
 due Feb 27 
2/6/2013 
24 SI658 Information Architecture
2/6/2013 
Presentation Time 
the part where you teach 
25 SI658 Information Architecture
Wrap Up 
More stuff for you to do. 
2/6/2013 
26 SI658 Information Architecture
Organization 
This Saturday is WORLD IA Day 
 Feb 9th 9:30 am  5 pm in the MLB 
2/6/2013 
 EASIEST way to earn your IA Community Badge 
 Are you registered? You should be. It is FREE: 
http://2013.worldiaday.org/locations/ann-arbor-mi-usa. 
 You must attend at least 1 full talk. Find me and sign in 
to get credit and EARN your Community Badge. 
27 SI658 Information Architecture
Organization 
For next week 
Due TUES Feb 12th at 11 pm. 
50-300 words responding to the following: 
2/6/2013 
Polar Bear 
Ch 6 Labeling Systems 
28 SI658 Information Architecture
2/6/2013 
Laters 
Questions? 
29 SI658 Information Architecture

More Related Content

Information Architecture class5 02 06

  • 1. 2/6/2013 Organization SI 658 Information Architecture Marti Gukeisen
  • 2. Organization Related Readings Information Architecture for the World Wide Web 3 rd Edition (The Polar Bear Book) Peter Morville & Louis Rosenfeld ISBN 978-0-596-52734-1 Ch 5 Organization Systems Everything is Miscellaneous Ch 4 Lumps & Splits 1/23/2013 2 SI658 Information Architecture
  • 3. 2/6/2013 We are all librarians ALA accredited, actually (once you graduate) 3 SI658 Information Architecture
  • 4. Organization whelming-ness of information 4 2/6/2013 SI658 Information Architecture What would be the hardest thing to explain to someone from 200 years ago? All the worlds cumulative knowledge is accessible at any time from my phone, but mostly I use it to look at funny cat pictures 2007 I can has cheezburger? launches
  • 5. Organization Taxonomy is about 2/6/2013 How categories (can/should/do) create, exploit, expose relationships. Knowing these will help you win at trivia. 5 SI658 Information Architecture
  • 6. Organization Taxonomy 2/6/2013 a hierarchical arrangement of categories within the user interface of a web site or intranet. 6 SI658 Information Architecture
  • 7. Organization Taxonomy is hard for 2 reasons: 2/6/2013 1- using the RIGHT words - (This is really about ONTOLOGY what we mean when we say what we say, but it doesnt matter what its called. If you do it wrong you and your taxonomy are screwed) 2- grouping things the BEST way This is SUBJECTIVE, because we dont all think about things the same way. Actually so was the first one. Its all subjective. 7 SI658 Information Architecture
  • 8. Organization Ambiguity the great anti-taxonomy 2/6/2013 Disambiguations are paths leading to different articles which could, in principle, have the same title. 8 SI658 Information Architecture
  • 9. Organization Vocabulary Quiz Homogeneity Heterogeneity 2/6/2013 9 SI658 Information Architecture
  • 10. 2/6/2013 Coping Mechanisms for more coping advice: caps.umich.edu 10 SI658 Information Architecture
  • 11. Organization Its all about the brain 2/6/2013 11 SI658 Information Architecture
  • 12. Organization Organization Schemes Exact Alphabetical Chronological Geographical Ambiguous Topic Task Audience Metaphor Hybrid* 2/6/2013 *Its an OCD persons worst nightmare, but sometimes its better than anything else. 12 SI658 Information Architecture
  • 13. Organization Hybrid Organization Schemes one of these things is not like the others Mens Womens Childrens On Sale! 2/6/2013 And thats okay. 13 SI658 Information Architecture
  • 14. Organization a few rules of thumb (not really) based on trees each thing has a place miscellaneous is not a category, it is an admission of failure things only get one place categories should be just right not too big or too small make it obvious what defines a category aka get your LABELING right 2/6/2013 14 SI658 Information Architecture
  • 15. Organization Capacity: 7 (+/- 1) 2/6/2013 15 SI658 Information Architecture
  • 16. Organization So what do you think? 2/6/2013 16 SI658 Information Architecture
  • 17. Organization Broad and Shallow 2/6/2013 17 SI658 Information Architecture
  • 18. Organization Narrow and Deep 2/6/2013 18 SI658 Information Architecture
  • 19. Organization 2/6/2013 Number of Clicks: a very useful lie 19 SI658 Information Architecture
  • 20. Organization goldilocks knows: extremes are bad make sure you get it just right 2/6/2013 20 SI658 Information Architecture
  • 21. Organization social. tags. so hot right now 2/6/2013 21 SI658 Information Architecture
  • 22. 2/6/2013 Project Time the part where you collaborate and teach each other 22 SI658 Information Architecture
  • 23. Organization Get in your groups 2/6/2013 23 SI658 Information Architecture
  • 24. Organization the next group assignment the what it is & what it should be assessment top down bottom up performance continuums performance analysis taxonomy analysis template linked to from ctools due Feb 27 2/6/2013 24 SI658 Information Architecture
  • 25. 2/6/2013 Presentation Time the part where you teach 25 SI658 Information Architecture
  • 26. Wrap Up More stuff for you to do. 2/6/2013 26 SI658 Information Architecture
  • 27. Organization This Saturday is WORLD IA Day Feb 9th 9:30 am 5 pm in the MLB 2/6/2013 EASIEST way to earn your IA Community Badge Are you registered? You should be. It is FREE: http://2013.worldiaday.org/locations/ann-arbor-mi-usa. You must attend at least 1 full talk. Find me and sign in to get credit and EARN your Community Badge. 27 SI658 Information Architecture
  • 28. Organization For next week Due TUES Feb 12th at 11 pm. 50-300 words responding to the following: 2/6/2013 Polar Bear Ch 6 Labeling Systems 28 SI658 Information Architecture
  • 29. 2/6/2013 Laters Questions? 29 SI658 Information Architecture