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Sales & Marketing Jams
Sales | Marketing | Product | 2017
salesandmarketingjam.com | @kiwilandingpad | #NZSMJ
Kiwi Landing Pad
Learn | Launch | Land
@kiwilandingpad | #NZSMJ
Sian Simpson
Director of Community & Content
sian@klp.org.nz | @siansimpson
kiwilandingpad.com | salesandmarketingjam.com
@kiwilandingpad | #NZSMJ
Supporting great New Zealand
Technology business global growth.
@kiwilandingpad | #NZSMJ
A community by entrepreneurs for
entrepreneurs.
@kiwilandingpad | #NZSMJ
A global network of almost 4,000
people in over 32 countries.
@kiwilandingpad | #NZSMJ
@kiwilandingpad | #NZSMJ
Our Sponsors
@kiwilandingpad | #NZSMJ
Our
Focus
Places
@kiwilandingpad | #NZSMJ
How
Curation:
- Networks
- Information
- Access
@kiwilandingpad | #NZSMJ
How do people get in
touch?
 Word of mouth
 Come to our events
 Referrals/Introductions
@kiwilandingpad | #NZSMJ
What do we do?
We help.
@kiwilandingpad | #NZSMJ
What Matters?
@kiwilandingpad | #NZSMJ
Research
+
Alignment
The Details
Side by Side -
Who are we, what do we want, why does it matter?
@kiwilandingpad | #NZSMJ
What Matters?
 Are you speaking my language?
 Do you know what Im about?
 Are we aligned?
 Do we share a common purpose or goal?
 What is the bigger picture?
@kiwilandingpad | #NZSMJ
What is your biggest
roadblock right now?
@kiwilandingpad | #NZSMJ
What is your biggest
opportunity right now?
@kiwilandingpad | #NZSMJ
What is mission critical
when you wake up in the
morning?
@kiwilandingpad | #NZSMJ
In the eyes of your
customer?
@kiwilandingpad | #NZSMJ
In the eyes of your
employees?
@kiwilandingpad | #NZSMJ
As a Founder or CEO?
@kiwilandingpad | #NZSMJ
What Matters?
 Are you speaking my language?
 Do you know what Im about?
 Are we aligned?
 Do we share a common purpose or goal?
 What is the bigger picture?
@kiwilandingpad | #NZSMJ
Planning a Trip?
 What are your objectives?
 What knowledge do you need?
 What do you need to know to grow your
business over the next 6 months?
 What does success look like?
@kiwilandingpad | #NZSMJ
The
Untapped
Potential
of
LinkedIn
Alumni
@kiwilandingpad | #NZSMJ
Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'
Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'
Insights
@kiwilandingpad | #NZSMJ
Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'
Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'
How do you get
meetings?
@kiwilandingpad | #NZSMJ
Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'
How do you connect
authentically?
@kiwilandingpad | #NZSMJ
Community and connection
is about finding the common
ground between people and
business.
@kiwilandingpad | #NZSMJ
Currency
Money | Social | Knowledge | Time
@kiwilandingpad | #NZSMJ
What Matters?
@kiwilandingpad | #NZSMJ
Sian Simpson
Director of Community & Content
sian@klp.org.nz | @siansimpson
kiwilandingpad.com | salesandmarketingjam.com
@kiwilandingpad | #NZSMJ
For more content visit
salesandmarketingjam.com

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Sian Simpson | Sales & Marketing Jam - 'What Matters' & 'The Untapped Potential of LinkedIn'