This document discusses signs, semiotics, and how filmmakers use codes and conventions to create meaning. It explains that a syntogram is a series of signs put together in a specific order, like words in a sentence or shots in a film. Denotation is the dictionary definition of a sign, while connotation involves cultural implications. Signs rely on social agreement about what they represent. The triangle of dependency illustrates how the audience, director, and text influence each other to create effective meaning. The document prompts writing the notes in your own words, explaining why genres have conventions, listing action film conventions, and describing how a film idea fits those conventions.