This document provides tips for creating persuasive presentations that engage audiences and keep them awake. It notes that over 70% of business professionals have dozed off during uninteresting presentations. The key is making the presentation about the audience, not the presenter. Some tips include making ideas sticky by framing them memorably, using the unexpected to grab attention, including vivid examples, establishing credibility, and eliciting emotion. Presenters are advised to control information, be conversational, show enthusiasm, stay within time limits, use simple visual aids, anticipate problems, practice extensively, and conclude by thanking the audience.
24. Using Visual Aids
Use visuals or props selectively
Keep your eyes on your audience
Keep visuals simple and brief
Anticipate and prepare for problems
