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Skating Rink 2011

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This document provides information about a sponsorship opportunity for a skating rink at Cabot Circus in Bristol, UK. It details that the rink receives over 500,000 visitors per week, with 73% from higher socioeconomic groups. The shopping center has over 140 stores and restaurants across 1.3 million square feet. Sponsorship packages provide branding in the rink and during marketing, as well as space for experiential activities. The highest package provides sole sponsorship rights.

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Fast Facts Skating Rink Sponsorship Visitors per week - 500,000+ Opportunity Visitors in ABC1 social grade - 73% Number of shops & stores - 140 Average dwell time - 79 minutes Car parking spaces - 2,500 Population in catchment - 3.6 million Brand domination in the South West’s Average non-food spend - £80.78 Average party size - 1.6 people largest retail and leisure destination Anchor tenants include: House of Fraser, New Look, Urban Outfitters, Zara, Hollister Co, H&M, Harvey Nichols.
Ratecard Sponsorship Opportunity – Cabot Circus Bristol - Open to 2 concurrent sponsors over the 6 week Quakers Friars Skating Rink Christmas period, or one sponsor for brand domination. Winter 2011 Net Media Ratecard Back by popular demand – the South West’s premier skating rink returns this Christmas providing brands with an unrivalled opportunity to engage with Branding on the inside of the skating rink £15,000 around half a million consumers a week as they relax and have fun at this iconic Branded ‘wrap’ of the tree £5,000 venue. The skating rink will open under the media spotlight, simultaneously with Bristol’s Christmas light switch on. Promotional space for experiential use Since opening in October 2008, Cabot Circus has elevated Bristol to the centre (10m x 4m approx) £24,000 stage of shopping and entertainment. With over 140 shops and restaurants covering over 1.3 million sq ft, this has become a true destination for the South Presence on all marketing collateral for West. With an audience of 73% ABC1 professionals, and an average dwell time the skating rink including online £10,000 of 79 minutes, this opportunity provides unmissable exposure for brands. Roaming sampling rights around the This unique package, with a contract deadline of 16 September, includes full skating rink £18,000 immersive sponsorship rights, including ice rink branding, experiential and sampling rights, amplification in press and online, PR and social Total ratecard value £72,000 media coverage. Discounted sponsor pack price £57,600 For full details please call the experiential sales team, on 020 7227 3700 Discounted domination pack price (Solus) £90,000 or email us at sales@brandspace.com Bristol ACORN Profile - Category The top 3 Affluent ACORN Categories make up 68% of the catchment profile. Hard Pressed Wealthy Achievers 16% 23% Moderate Urban Means Prosperity 16% 16% Comfortably Off 29%

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Skating Rink 2011

  • 1. Fast Facts Skating Rink Sponsorship Visitors per week - 500,000+ Opportunity Visitors in ABC1 social grade - 73% Number of shops & stores - 140 Average dwell time - 79 minutes Car parking spaces - 2,500 Population in catchment - 3.6 million Brand domination in the South West’s Average non-food spend - £80.78 Average party size - 1.6 people largest retail and leisure destination Anchor tenants include: House of Fraser, New Look, Urban Outfitters, Zara, Hollister Co, H&M, Harvey Nichols.
  • 2. Ratecard Sponsorship Opportunity – Cabot Circus Bristol - Open to 2 concurrent sponsors over the 6 week Quakers Friars Skating Rink Christmas period, or one sponsor for brand domination. Winter 2011 Net Media Ratecard Back by popular demand – the South West’s premier skating rink returns this Christmas providing brands with an unrivalled opportunity to engage with Branding on the inside of the skating rink £15,000 around half a million consumers a week as they relax and have fun at this iconic Branded ‘wrap’ of the tree £5,000 venue. The skating rink will open under the media spotlight, simultaneously with Bristol’s Christmas light switch on. Promotional space for experiential use Since opening in October 2008, Cabot Circus has elevated Bristol to the centre (10m x 4m approx) £24,000 stage of shopping and entertainment. With over 140 shops and restaurants covering over 1.3 million sq ft, this has become a true destination for the South Presence on all marketing collateral for West. With an audience of 73% ABC1 professionals, and an average dwell time the skating rink including online £10,000 of 79 minutes, this opportunity provides unmissable exposure for brands. Roaming sampling rights around the This unique package, with a contract deadline of 16 September, includes full skating rink £18,000 immersive sponsorship rights, including ice rink branding, experiential and sampling rights, amplification in press and online, PR and social Total ratecard value £72,000 media coverage. Discounted sponsor pack price £57,600 For full details please call the experiential sales team, on 020 7227 3700 Discounted domination pack price (Solus) £90,000 or email us at sales@brandspace.com Bristol ACORN Profile - Category The top 3 Affluent ACORN Categories make up 68% of the catchment profile. Hard Pressed Wealthy Achievers 16% 23% Moderate Urban Means Prosperity 16% 16% Comfortably Off 29%