In a Social Media and Marketing class, students are asked to make a presentation on a topic that is relevant to topics covered in class and is trending in today's social media. This assignment is called, Trending Tuesday, and it so happends to be on 際際滷Share.
2. 際際滷Share? Whats that?
Community for sharing presentations
Search for Presentations
際際滷cast: People are able to sync MP3 audio with slides to create a
webinar.
Webinar is a live meeting that takes place over the web
Zipcast: Web meetings
130 million page views and 60 million monthly visitors
3. Benefits 際際滷Share provides
Being able to share presentations to anyone
際際滷Share integrated other social media sites
Facebook, Twitter, Pinterest, LinkedIn, Google Plus
Learning management systems integrated
Blackboard, Moodle
Track the views and the number of downloads
際際滷Share is moble
View on the go
4. Limitations
Cant incorporate videos on the free version of 際際滷Share
Multiple steps in using 際際滷cast
Requires creating the audio separately from the presentation
If audio is already in the presentation, 際際滷Share wont support it
5. How to improve your 際際滷Share
Tip #1: Create a 際際滷share template and copy your content into it each
time. Keep your slide format the same throughout the presentation. This
makes your 際際滷share recognizable and easy to understand.
Tip #2: Include a Call-to-Action at the end of your presentation, driving
traffic to your blog, landing page, or website. Also include a branded logo
within each slide.
Tip #3: Use share icons: Including Send, Recommend, +1, Tweet and
Pin-it buttons increase the virality of your content by 700%.
Tip #4: Presentations title. The title is what makes it searchable. Include
words relevant to the subject matter, numbers, words and phrases. Also
make sure the title is large enough to see at thumbnail format.
6. Why and How 際際滷Share should be
used in Marketing pt.1
Number one reason why 際際滷Share would be beneficial for a business is the
fact that 60 Million people visiting the site each month
THATS A LOT OF VIEWERS!!!
Business Markets
Main demographic is B2B users who are looking for content for business purposes
Generate Leads by going Pro
Within your presentation add a form so viewers can leave their information
Analytics
Entry-level paid accounts allows you to see WHO is accessing your presentation,
see WHERE they are being referred, and WHICH presentations are popular within
your target market.
7. Why and How 際際滷Share should be
used in Marketing pt.2
Subscribe
Users can subscribe to your 際際滷Share. AKA customers
Connect Socially
LinkedIn allowed users to add presentations into their profiles
Post your presentations on Facebook, Twitter, Pintrest and Google Plus to gain
more views and possibly get shared.
Marketing Kit
Put your 際際滷Share URL on your business card to further provide information
about your company
#3: Community for sharing presentations
Its is the best way to share presentation, documents and professional videos.
Your presentations are public, and can be searched, viewed and even shared by anyone. They can increase brand awareness, expand your market reach, and ultimately drive traffic to your blog or website.
Search for Presentations
If there is a topic you want to know more on slideshare makes it easy with more than what your professor hands you.
Like YouTube, along the side of the site 際際滷Share gives other presentations that you might be interested in. Allows you to get more than one view point on a topic.
#4: Being able to share presentations to anyone
Student or teachers can upload their presentations where they can comment with each other. Allows for collaboration
際際滷Share integrated other social media sites
Facebook, Twitter, Pinterest, LinkedIn, Google Plus
One click away from sharing your presentations to the world
Track the views and the number of downloads
#6: Another note to remember is the use of tages. With the right tag on your presentation, it will attract they type of customers you may be seeking.
#7: Number one reason why 際際滷Share would be beneficial for a business is the fact that 60 Million people visit the site each month.
Thats a lot of potential eyes on your presentation that could lead to your website.