Sm Pres2 Final2

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The document discusses considerations for companies getting started with social media. It addresses defining social media, potential benefits and risks to consider, and how to measure success. Departments within a company like marketing, sales and customer service are discussed as it relates to social media. Key risks mentioned include negative comments, censorship issues, and ensuring community rules are followed on social media platforms.

Conversation: Can We Do That? Bryan Simkins: FedEx Advertising August 27 th 2009

Social Media Conversation: How did this happen? -What Should I Be Thinking About (How To Start Or Get Better) Conversation: Can We Do That?

My Objective Today? “ It’s not that I’m any smarter than anyone else…I’ve just spent more time with the problem.”

What Is Social Media – Let’s Get On The Same Page

What Is Social Media – Let’s Get On The Same Page By Golly, I’ve done it!

Audio Video Gadgets/Widgets Mobile Read-Write Two-Way Many-to-Many Copy/Print Animation Photo Content Connections Community and Conversation RSS/ATOM Blogs Define a Common Way Organize Social Media? (and Commerce)

What’s the difference between this conversation and others? Global Broadcast Medium (undefined rules) Lives Indefinitely Easily Findable

What Should I Be Thinking About Upfront? http://www.imediaconnection.com//content//23165.asp Marketing Advertising Public Affairs Customer Service Sales Human Resources

What Should I Be Thinking About Upfront? Marketing Corporate Communications Customer Service Sales Person Employee 1. Departments vs. Employees:

What Should I Be Thinking About Upfront? Marketing: Proactive Product Price Place Promotion Research Lead Gen Public Affairs: Investor Relations Media Relations CSR Labor Relations Regulatory Affairs Sales : Customer Management Contact Strategies Cross-Sell / Up-Sell -Prospecting and Lead Gen Customer Service: Problem Solvers Customer issues Existing Product Service Complaint Management Cross-Sell /Up-Sell Blogs Search Widgets RSS Feed Social Bookmarking Social Networking Wiki’s 1. Departments vs. Employees:

What Should I Be Thinking About Upfront? 1. Departments vs. Employees:

What Should I Be Thinking About Upfront? 1. Departments vs. Employees: http://123socialmedia.com/2009/01/23/social-media-policy-examples/

What Should I Be Thinking About Upfront? 2. Negative Comments:

What Should I Talk About? 3. What Do We Talk About?:

What Should I Be Thinking About Upfront? 4. What Are The Risks:

Perception Management Department of Defense: Perception Management AKA : - Information Warfare - Public Diplomacy Definition: -Actions to “ convey information and indicators to audiences to influence their emotions, motives, and objective reasoning as well as to intelligence systems and leaders at all levels to influence official estimates, ultimately resulting in behaviors and official actions favorable to the originator’s objectives .” In various ways, perception management combines truth projection, social and psychological operations. [ DOES NOT INCLUDE: - Lie, cheat, deceive, manipulate, fake

What Should I Be Thinking About Upfront? The community rules in Social Media rules not “your rules.” 4. What Are The Risks:

What Should I Be Thinking About Upfront? Since they aren’t your rules…they can change. 4. What Are The Risks:

What Should I Be Thinking About Upfront? Who’s censoring on your page… 4. What Are The Risks:

What Should I Be Thinking About Upfront? Censorship vs. libel, slander and defamation… 4. What Are The Risks: Rock Hard Place You

What Should I Be Thinking About Upfront? We Sold-Out... 4. What Are The Risks:

What Should I Be Thinking About Upfront? UID / PW 4. What Are The Risks:

What Should I Be Thinking About Upfront? Just because you can…doesn’t mean you should! 4. What Are The Risks:

What Should I Be Thinking About Upfront? 5. How Should I Measure It:

Quantitative: volume Quantitative: volume Qualitative: sentiment What Should I Be Thinking About Upfront? 5. How Should I Measure It:

Bryan Simkins: FedEx Advertising [email_address] Conversation: Can We Do That?

Special Olympics New Jersey started using social media in 2008 by creating accounts on YouTube, Facebook, Twitter, and other platforms. They researched which sites would be most effective for engaging their target audience and accomplishing their goals. While social media can be time-consuming, interns and multi-platform tools can help post consistently. The organization handles negative feedback respectfully and focuses on factual discussions rather than arguments. Strong branding helps users recognize the legitimate accounts of the organization.

S Hresentation Iocial Pedia N4aGenCom

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This document provides an introduction to social media, defining common terms and addressing misconceptions. It explains that social media allows people to connect and share information in communities. While often thought of as for teenagers, it can also be used professionally, as seen by Obama's greater use of social media over McCain in the 2008 election. Popular social media tools like blogs, Twitter, Facebook, and wikis are explained. The document encourages attendees to get involved in social media and provides contact information for follow up questions.

Speech social mediachall55

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The document discusses the advantages and disadvantages of social media use. Some key advantages include staying connected with friends and family, staying informed about world events, and opportunities to widen one's business. However, there are also disadvantages such as security and privacy concerns like hacking, fake profiles, cyberbullying, social media being time-consuming, and the potential for employees to lose their jobs due to inappropriate social media use. In conclusion, the document advises being cautious with social media and understanding the terms of use while also taking responsibility for one's own safety online.

Internal workshop on Social Mediasimonjchughes

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Narcissism Is The BestPitra Satvika

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Social media basics for collegeGenevieve Howard

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This document provides an overview of social media basics for college students. It discusses best practices for using Twitter, including using hashtags, retweets, and favorites. It also covers managing personal brands and profiles on social media, and stresses the importance of curating online content carefully, as employers and others may view social media content. Students are encouraged to use social media to build their networks and learn about industries and professionals of interest.

Communicating the IBEW Brand Alex Hogan

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The document summarizes a presentation given by the IBEW Media Department about communicating the IBEW brand through various media. The department produces The Electrical Worker magazine, maintains IBEW.org and social media accounts, and creates videos. They do this to spread their own message without relying on outside media and to increase engagement. The presentation stresses having a clear, concise message and being ready to deal with media inquiries. It provides tips on messaging, social media, photography, and videography to help local unions effectively communicate their own stories.

Social Media Networkingseovice

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Oren Todoros is a social media strategist based in Israel. He discusses how social media has transformed communication and how brands should establish a presence on major social networks like Facebook, Twitter, LinkedIn and blogs. He emphasizes that social media requires an ongoing time investment to build networks and engage audiences, but it helps raise brand awareness and can lead to new business opportunities.

Social Media Training April 2010 EdEliza Dashwood

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Social Media And The IaIIA Georgia

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The document discusses the rise of social media and its importance for independent insurance agencies. It outlines how agencies can establish a social media presence through platforms like Facebook, blogs, videos and Twitter. It emphasizes using social media for relationship building, customer engagement and marketing to gain new opportunities and stay competitive in the industry. Finally, it provides tips on developing a social media strategy and policy for agencies.

Istrategy Conference – Don't Let Your Brand Get Lost in the Social Media ShuffleBSI

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The document discusses challenges that corporations face with social media initiatives. It notes that 72% of social media initiatives by corporations are unsuccessful, while startups are often more successful. This is because corporations often lack an understanding of how to properly utilize social media. The document provides several recommendations for corporations to improve their social media strategies, such as understanding customers' social behaviors, learning how to properly start and moderate social media projects, and ensuring initiatives are relevant both online and offline.

Social Media RevealedSimpleOnlineMarketing

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Andrew Huff CASESMC10 Keynote: Being Socially ResponsibleCASE SMC

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Andrew Huff is a public relations professional with 10 years of experience in the field. He discusses key aspects of developing a social media strategy, including choosing appropriate platforms based on the target audience, committing resources to consistent participation, developing clear policies and messages, and using tactics like contests and meetups to engage the community. Social media requires an ongoing strategy and effort to be effective.

Social Media talk given at Bombay Chamber of Commerce and IndustryMirum India - A WPP Group Company

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How To Use Social Media For Business Part 1 of 2Jeff Schneider

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The document discusses how to effectively use social media for business. It introduces Jeff Schneider, founder of Marketing Ninjas, and discusses the importance of becoming a trusted authority. It outlines the current social media landscape, focusing on the top 5 platforms: Facebook, Twitter, LinkedIn, YouTube, and Google+. It emphasizes that social media is a communication tool to build relationships, not directly for sales.

Social media strategy seminarDave Briggs

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This document summarizes a social media strategy seminar presented by Dave Briggs and Breda Doherty. The seminar covered topics such as the consumerization of technology, digital engagement, social media objectives and implementation, evaluation, risk management, and operational guidance. Attendees were encouraged to discuss their social media strategies and how to effectively measure and manage related risks.

Social media for business & professionalsKathy Jacobs

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Social media is a way for businesses to connect with customers and for customers to connect with businesses. It provides opportunities to spread word-of-mouth marketing through platforms like Facebook, Twitter, and LinkedIn. To be successful, businesses should start by choosing a few key social media sites to engage on, connect with customers authentically without spamming, and monitor conversations while responding to feedback like a human. The presentation provided an overview of the benefits of social media for businesses and professionals along with tips for getting started and platforms to explore.

Conference on social mediaAutomotive Digital Marketing Professional Community

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Here to help you find what you need Listens more than talks Asks questions to understand your needs Connects you to others who can help The Concierge: Makes introductions Curates experiences Facilitates connections Focuses on enhancing your experience The Guide: Shares insights and perspectives Helps you explore new ideas Points out interesting things along the way Leads by example The Host: Welcomes participation Creates a comfortable environment Brings people together Fosters meaningful exchange The Storyteller: Paints a picture Inspires through narrative Shares lessons learned Entertains while informing The Observer:

Conference on social mediaSocial Media Marketing

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This document discusses social media design patterns for user experience. It begins with an introduction by Eric Grandeo, a social media strategist. It then covers topics like what social media is, why it is important, how it changes user experience design, common goals for social media, and patterns like sign up/registration, identity, presence, reputation, tagging, sharing, and blogs. The key messages are that social media is about building relationships through conversation, it requires a new approach that is more customer-centric, and common patterns can be applied to the social media design process.

Social Media 101 for AssociationsDeirdre Reid

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This document provides an overview of social media and why organizations should engage with it. It discusses that social media allows for two-way conversations rather than one-way broadcasts. It notes several benefits of social media including professional development, networking, marketing events and membership, and customer service. The document also addresses how to start using social media by engaging authentically and focusing on providing valuable content rather than sales. It recommends starting on the platforms where your target audiences engage and having measurable goals.

How to Change the WorldJurgen Appelo

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SOCIAL VS MASS MEDIA.pptDrKirtiBhatia

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This document discusses and compares mass media and social media. It notes that mass media includes television, newspapers, magazines, radio and online news while social media involves word-of-mouth, blogs, forums, and content sharing sites. Social media allows users to create and share content with friends who can then spread it more widely, and it provides a way for users to get feedback from others. The document questions whether social media and mass media will compete against or support each other, and how businesses should utilize different media to introduce their products.

Social media for Lively leadersJulie Hawker

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Central Chapter, AR Society of CPAsKarrh & Associates

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The document discusses the use of social media for CPAs and professional services businesses. It summarizes the growth of major social media platforms like Facebook, Twitter, and LinkedIn. It recommends that businesses evaluate their marketing goals and audience to determine which platforms would be most effective. Specifically, it suggests using social media strategically as part of an overall marketing plan, focusing on creating value for clients over self-promotion, and establishing metrics to measure results.

Turvill + isner stop being anti-social - finalIan Turvill

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Saaf 2011 chefmarkgarcia

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This document is a presentation about social media success and turning social media engagement into profits. It discusses why social media is important, provides tips for developing a social media strategy, and outlines the key platforms of Facebook, Twitter, LinkedIn, and YouTube. It emphasizes listening to customers, adding value through contributions, and focusing on quality over sales. The presentation encourages non-profits and small businesses to take advantage of opportunities through social media.

Massimo Burgio Social Media What? Reykjavik RIMC 2010Massimo Burgio

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At the latest Reykjavik Internet Marketing Conference 2010 http://www.rimc.is/en/ I have been asked how to make business and monetize social media. As usual, I think marketers missed the point, not to confuse marketing with sales, and do not think that the same rules that applied for the brick and mortar business and TV advertising work on a digital society and in particular on social media networks. So I created a presentation where I had to step back and re-explore the basics of social media, digging deep into what it actually means to design a social media strategy, on which channels and with which resources. Voilà the presentation for your pleasure! Please notice that this is a redux version without the case histories from my clients that were not approved for publishing, so I had to take them down... =( For more info and content on search marketing and social media marketing visit my blog at http://www.globalsearchinteractive.net

Communications and Social MediaLasa UK

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REACH OUT TO SALVAGE ASSET RECOVERY TO RECOVER SCAM OR STOLEN CRYPTOCURRENCYleooscar735

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WEBSITE.......https://salvageassetrecovery.com TELEGRAM---@Salvageasset Email...Salvageassetrecovery@alumni.com WhatsApp+ 1 8 4 7 6 5 4 7 0 9 6 I Thought I’d Lost Everything, My Crops, My Savings, My Future! I'm a third-generation farmer, and like most of my family, I have weathered storms, both the literal and economic varieties. Nothing, though, could have prepared me for the flood that swept through my farm and nearly drowned my future. Over the past five years, I had amassed a $120,000 Bitcoin buffer in silence as a hedge against unstable crop prices. It was my shield against poor harvests and market crashes. And then the flood came. It wasn't rain, it was the wrath of nature. Water flooded into my office, turning documents into pulp and sending my computers floating around like lumber. My hardware wallet, the sole bulwark between me and that $120,000, was submerged in muddy water. When the skies finally cleared, I held the waterlogged device in my hand, praying fervently that it would still work. It didn't. Panic ensued. The soybeans were ruined, the barn needed to be repaired, and now my electronic savings, the one thing I thought was sacrosanct was gone. I couldn't tell my wife; she had already been up to her knees helping shovel sludge out of our home. Desperate, I had put it on an agriculture technology site. I had cried and written, praying that someone somewhere would know what to do. A user responded with a username that turned out to be my savior, Salvage Asset Recovery. I called them the next day, preparing for robot voice or a bait-and-switch sales pitch. But to my surprise, I spoke with human compassion, patience, and understanding. I unloaded my story, and they listened like neighbors calling after a tornado. They worked immediately, using fancy data reconstruction tools I couldn't even understand. Every day, they updated me in simple terms. I was anxious, but their professionalism calmed me down. On the ninth day, I got the call. They had recovered my wallet. All the Bitcoins were intact. I was so relieved that I nearly kissed my filthy boots. When they heard about the flooding damage, they even discounted part of their fee. That touched me more than the rain. Salvage Asset Recovery didn't just restore my savings, they restored my trust in people. They are heroes in my book, and thanks to them, my family's future is once again set on stable ground.

Smart Logistics Integrating Freight, Trucking & Warehousing — Prospect Logis...prospectsingapore

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Businesses must optimize their supply chain to remain competitive. Seamlessly integrating freight forwarding, trucking, and warehousing services can significantly improve efficiency, reduce costs, and enhance customer satisfaction. A well-coordinated logistics strategy is essential for businesses dealing with large shipments, furniture storage, and distribution operations. The Importance of an Integrated Logistics Approach A logistics service provider in Singapore must ensure a seamless flow of goods from the manufacturer to the end customer. This process involves multiple stages, including freight forwarding, trucking, and warehousing. When these elements operate in isolation, inefficiencies arise, leading to delays and increased costs. However, integrating them into a cohesive system offers several benefits: Cost Efficiency: Reduced handling, storage, and transportation costs through streamlined operations. Faster Delivery: Optimized transit times due to better coordination between different logistics components. Improved Inventory Management: Centralized storage and real-time tracking enhance stock control. Better Resource Utilization: Trucks and warehouses are used efficiently, reducing idle time and wastage. Enhanced Scalability: Businesses can scale operations more effectively by utilizing integrated logistics services. Customer Satisfaction: Faster deliveries and accurate order fulfillment enhance the overall customer experience. Freight Forwarding: The First Step in Logistics Optimization Freight forwarding is the backbone of global supply chains. It involves managing the transportation of goods across international borders using various modes, including air, sea, and land. A logistics service provider specializing in freight forwarding plays a crucial role in: Customs Clearance: Handling documentation and compliance requirements to ensure smooth international trade. Carrier Selection: Choosing the most cost-effective and reliable transportation options. Cargo Consolidation: Combining smaller shipments to optimize container space and reduce costs. Route Optimization: Selecting the best routes to minimize transit time and costs. Risk Management: Identifying and mitigating potential risks such as delays, damage, and unforeseen expenses. By partnering with a reliable freight forwarder, businesses can streamline their global shipping processes and reduce the risks associated with international logistics. Trucking: Bridging the Gap Between Freight and Warehousing Once goods arrive at ports or distribution centers, trucking services become essential for last-mile delivery. Efficient trucking operations ensure timely deliveries and minimize disruptions. Key strategies for optimizing trucking include: Fleet Management: Using GPS tracking and route optimization software to reduce delays and fuel consumption. Load Optimization: Maximizing truck capacity to lower transportation costs per unit. Timely Scheduling: Coordinating truc

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CONTACT INFO-- WEBSITE.......https://salvageassetrecovery.com TELEGRAM---@Salvageasset Email...Salvageass...@alumni.com WhatsApp+ 1 8 4 7 6 5 4 7 0 9 6 Life is amusingly funny. One minute I was waiting for my morning coffee, and the next, I was eavesdropping on a barista raving about Salvage Asset Recovery like they were actual superheroes. At the time, I laughed it off. I was under the impression that I would never need such crypto recovery services. My wallet was safe, my security was on solid grounds-or so it seemed. That all changed one week later. I had been planning to transfer some Bitcoin when, out of nowhere, my wallet rejected my credentials. Incorrect password. I tried again. And again. Panic set in. My $330,000 was locked away, and for the life of me, I couldn't remember the password. I was sure I had it right, but the wallet said otherwise. That's when I remembered the barista's enthusiastic endorsement of Salvage Asset Recovery; desperate, I looked them up and decided to reach out. From the very first message, their team showed patience, understanding, and a great deal of professionalism, assuring me that I wasn't the first-not to say the last-person in the world who had lost access to his wallet because he forgot the password. Their confidence set me at ease, but I couldn't help it: I was nervous. Was my Bitcoin gone forever? Not a chance. Over the succeeding days, their experts worked through different advanced decryption techniques to crack my forgotten password. They swam through the security layers, tested all sorts of possible variations, and-miraculously-got me back in. It felt like I had won the lottery when I saw my balance restored. I must have sounded just like that barista, singing Salvage Asset Recovery's praises to anyone who would listen, as the relief was overwhelming. They didn't just recover my funds but also gave me practical advice on password management, securing my crypto, and avoiding similar disasters in the future. Nowadays, every time I pass that coffee shop, I make sure to leave a fat tip—just because, if it wasn't for that conversation, I could still be locked out of my Bitcoin. Lesson learned: Always double-check your passwords. And if you ever find yourself locked out of your crypto, Salvage Asset Recovery is the name to remember.

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Sm Pres2 Final2

1. Conversation: Can We Do That? Bryan Simkins: FedEx Advertising August 27 th 2009

2. Social Media Conversation: How did this happen? -What Should I Be Thinking About (How To Start Or Get Better) Conversation: Can We Do That?

3. My Objective Today? “ It’s not that I’m any smarter than anyone else…I’ve just spent more time with the problem.”

4. What Is Social Media – Let’s Get On The Same Page

5. What Is Social Media – Let’s Get On The Same Page By Golly, I’ve done it!

6. What Is Social Media – Let’s Get On The Same Page

7. What Is Social Media – Let’s Get On The Same Page

8. What Is Social Media – Let’s Get On The Same Page

9. What Is Social Media – Ok, Now What?

10. Audio Video Gadgets/Widgets Mobile Read-Write Two-Way Many-to-Many Copy/Print Animation Photo Content Connections Community and Conversation RSS/ATOM Blogs Define a Common Way Organize Social Media? (and Commerce)

11. What’s the difference between this conversation and others? Global Broadcast Medium (undefined rules) Lives Indefinitely Easily Findable

12. What Do I Have to Gain?

13. What Do I Have to Lose?

14. What Should I Be Thinking About Upfront? http://www.imediaconnection.com//content//23165.asp Marketing Advertising Public Affairs Customer Service Sales Human Resources

15. What Should I Be Thinking About Upfront? Marketing Corporate Communications Customer Service Sales Person Employee 1. Departments vs. Employees:

16. What Should I Be Thinking About Upfront? Marketing: Proactive Product Price Place Promotion Research Lead Gen Public Affairs: Investor Relations Media Relations CSR Labor Relations Regulatory Affairs Sales : Customer Management Contact Strategies Cross-Sell / Up-Sell -Prospecting and Lead Gen Customer Service: Problem Solvers Customer issues Existing Product Service Complaint Management Cross-Sell /Up-Sell Blogs Search Widgets RSS Feed Social Bookmarking Social Networking Wiki’s 1. Departments vs. Employees:

17. What Should I Be Thinking About Upfront? 1. Departments vs. Employees:

18. What Should I Be Thinking About Upfront? 1. Departments vs. Employees:

19. What Should I Be Thinking About Upfront? Marketing Corporate Communications Customer Service Sales Person Employee 1. Departments vs. Employees:

20. What Should I Be Thinking About Upfront? 1. Departments vs. Employees: http://123socialmedia.com/2009/01/23/social-media-policy-examples/

21. What Should I Be Thinking About Upfront? 2. Negative Comments:

22. What Should I Be Thinking About Upfront? 2. Negative Comments:

23. What Should I Be Thinking About Upfront? 2. Negative Comments:

24. What Should I Talk About? 3. What Do We Talk About?:

25. What Should I Be Thinking About Upfront? 4. What Are The Risks:

26. Perception Management Department of Defense: Perception Management AKA : - Information Warfare - Public Diplomacy Definition: -Actions to “ convey information and indicators to audiences to influence their emotions, motives, and objective reasoning as well as to intelligence systems and leaders at all levels to influence official estimates, ultimately resulting in behaviors and official actions favorable to the originator’s objectives .” In various ways, perception management combines truth projection, social and psychological operations. [ DOES NOT INCLUDE: - Lie, cheat, deceive, manipulate, fake

27. What Should I Be Thinking About Upfront? The community rules in Social Media rules not “your rules.” 4. What Are The Risks:

28. What Should I Be Thinking About Upfront? Since they aren’t your rules…they can change. 4. What Are The Risks:

29. What Should I Be Thinking About Upfront? Who’s censoring on your page… 4. What Are The Risks:

30. What Should I Be Thinking About Upfront? Censorship vs. libel, slander and defamation… 4. What Are The Risks: Rock Hard Place You

31. What Should I Be Thinking About Upfront? We Sold-Out... 4. What Are The Risks:

32. What Should I Be Thinking About Upfront? UID / PW 4. What Are The Risks:

33. What Should I Be Thinking About Upfront? Just because you can…doesn’t mean you should! 4. What Are The Risks:

34. What Should I Be Thinking About Upfront? 4. What Are The Risks:

35. What Should I Be Thinking About Upfront? 5. How Should I Measure It:

36. Quantitative: volume Quantitative: volume Qualitative: sentiment What Should I Be Thinking About Upfront? 5. How Should I Measure It:

37. What Should I Be Thinking About Upfront? 5. How Should I Measure It:

38. What Should I Be Thinking About Upfront? 5. How Should I Measure It:

39. What Should I Be Thinking About Upfront? 5. How Should I Measure It:

40. Bryan Simkins: FedEx Advertising [email_address] Conversation: Can We Do That?

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Sm Pres2 Final2

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