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Smac

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Ashish Sharma

Social, mobile, analytics and cloud (SMAC) technologies are converging to create new business models built on customer data. When used together, SMAC provides businesses a way to improve operations, engage customers across multiple channels, and gain insights from large amounts of structured and unstructured data. While each technology can benefit businesses individually, their integration creates synergies that lead to competitive advantages.

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Social, mobile, analytics and cloud Name: ashish sharma E-mail: ashish851995@gmail.com Twitter Id: ashish_arma University: University of Delhi Year/Semester: IV Semester Branch: Information Technology and Mathematics
• SMAC creates an ecosystem that allows a business to improve its operations and get closer to the customer with minimal overhead and maximum reach.The proliferation of structured and unstructured data that is being created by mobile devices, sensors, social media, loyalty card programs and website browsing is creating new business models built upon customer-generated data. None of the four technologies can be an afterthought because it's the synergy created by social, mobile, analytics and cloud working together that creates a competitive advantage. SMAC introduction
Social media has provided businesses with new ways to reach and interact with customers, while mobile technologies have changed the way people communicate, shop and work. Analytics allow businesses to understand how, when and where people consume certain goods and services and cloud computing provides a new way to access technology and the data a business needs to quickly respond to changing markets and solve business problems. While each of the four technologies can impact a business individually, their convergence is proving to be a disruptive force that is creating entirely new business models for service providers Mphasis itself can be said to be practicing this strategy by integrating sites like twitter and slideshare into its internship campaign SMAC Continued.
The impact of smac is based on the premise that a person will be Motivated to put forth a higher level of effort if they believe believe their efforts will result in higher Performance and thus better Rewards Future of IT will be driven by SMAC, online businesses or businesses in general would require smac to grow and incorporate with others Mobility Mobile is likely to change the consumer-facing aspects of most businesses as well. As CompTIA president and CEO Todd Thibodeaux notes, NFC technology in use with Google Wallet and Apple Pay are likely to change payment processing and how consumer think about their money. SMAC THE trends
SMAC Continued... Cloud As workers become increasingly mobile, the demand for cloud services will grow as well. Cloud and mobile are not mutually dependent, but they do benefit one another in terms of encouraging productivity and collaboration. Analytics Perhaps one of the biggest impacts on business IT will be the advancement of tools to collect, process, and measure big data. Companies have access to potentially limitless data and new tools give insight into previously untapped insights The Internet of Things is another piece of the big data collection puzzle that will be pivotal for IT departments in the next few years
SMAC Interest areas analyticscloudsocial For me the whole SMAC is potentially an area interest but if had to choose I would choose ‘analytics’ so I can also get some hands on IOT as well as me being from an IT background which would be hardly a surprise for anyone that I’m also interested in that I would like innovate by devising a means to gather data from social networks to the cloud and analyse this big data to form something constructive output of it
SMAC Thank you!

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Smac

  • 1. Social, mobile, analytics and cloud Name: ashish sharma E-mail: ashish851995@gmail.com Twitter Id: ashish_arma University: University of Delhi Year/Semester: IV Semester Branch: Information Technology and Mathematics
  • 2. • SMAC creates an ecosystem that allows a business to improve its operations and get closer to the customer with minimal overhead and maximum reach.The proliferation of structured and unstructured data that is being created by mobile devices, sensors, social media, loyalty card programs and website browsing is creating new business models built upon customer-generated data. None of the four technologies can be an afterthought because it's the synergy created by social, mobile, analytics and cloud working together that creates a competitive advantage. SMAC introduction
  • 3. Social media has provided businesses with new ways to reach and interact with customers, while mobile technologies have changed the way people communicate, shop and work. Analytics allow businesses to understand how, when and where people consume certain goods and services and cloud computing provides a new way to access technology and the data a business needs to quickly respond to changing markets and solve business problems. While each of the four technologies can impact a business individually, their convergence is proving to be a disruptive force that is creating entirely new business models for service providers Mphasis itself can be said to be practicing this strategy by integrating sites like twitter and slideshare into its internship campaign SMAC Continued.
  • 4. The impact of smac is based on the premise that a person will be Motivated to put forth a higher level of effort if they believe believe their efforts will result in higher Performance and thus better Rewards Future of IT will be driven by SMAC, online businesses or businesses in general would require smac to grow and incorporate with others Mobility Mobile is likely to change the consumer-facing aspects of most businesses as well. As CompTIA president and CEO Todd Thibodeaux notes, NFC technology in use with Google Wallet and Apple Pay are likely to change payment processing and how consumer think about their money. SMAC THE trends
  • 5. SMAC Continued... Cloud As workers become increasingly mobile, the demand for cloud services will grow as well. Cloud and mobile are not mutually dependent, but they do benefit one another in terms of encouraging productivity and collaboration. Analytics Perhaps one of the biggest impacts on business IT will be the advancement of tools to collect, process, and measure big data. Companies have access to potentially limitless data and new tools give insight into previously untapped insights The Internet of Things is another piece of the big data collection puzzle that will be pivotal for IT departments in the next few years
  • 6. SMAC Interest areas analyticscloudsocial For me the whole SMAC is potentially an area interest but if had to choose I would choose ‘analytics’ so I can also get some hands on IOT as well as me being from an IT background which would be hardly a surprise for anyone that I’m also interested in that I would like innovate by devising a means to gather data from social networks to the cloud and analyse this big data to form something constructive output of it