The document provides tips and tricks for advanced features in Snapchat, including how to zoom while filming, switch between front and rear cameras, use photos from your photo library in direct messages, increase the size of text captions, change text colors, create frames using letters, apply filters, add friends using Snapcodes, share Discover content with friends, replay a snap once per day, and save your Snapchat story to your phone.
2. Filming
Filming
Zooming in while filming
A relatively new feature on Snapchat, you can actually zoom in and out
while filming video. This might come in handy when youre a bit far away
from the action (think of your nosebleed seats at that conference), or even
when you want to emphasize something within your clip.
To zoom in, start filming like you normally would and, with another finger,
swipe up on the screen. A swipe down on the screen, naturally, then allows
you to zoom back out. The degree of zoom depends on how far you move
your finger. Its an intuitive and easy-to-use feature that can help you add a
different flavor to your video snaps.
3. Flipping the Camera
Flipping to the other camera on your phone
In 2013, an app called Frontback emerged to some fanfare, as it lets users
capture two imagesone from the front phone camera, and one from the
rear phone cameraalmost simultaneously. The app allows you to show
people two perspectives: what youre looking at and your reaction to it.
As of early June, you can now do almost the same thing on Snapchat. While
you cant take two photos from the two cameras, while filming a video you
can actually switch between your front and rear cameras. This can serve
the same purpose: showing your followers your reaction to whatever it is
youre sharing with them. These two points of view make for a more
interesting, narrative take on video.
How do you switch between cameras? Just double tap the screen, and
make sure your face is ready.
4. Photos from your Library
Using photos from your library
One frustrating feature of Snapchat, especially for brands, is that Snaps have to
be taken live, in the moment, and sent right away. Except they dont, and I had no
idea.
Within direct messages with any of your friends or followers, you can snap photos
from your library. To do so, swipe right on a friends name and click the blue
caption bubble. Once in your private chat, click the yellow circle. This will bring
up your camera, but in the bottom right you will see the latest image in your
photo library. Click it to open up your library and choose any photo to share as a
snap.
This is great for one-to-one communication with your Snapchat community. A
brand could, for example, ask followers to message them, and then reply with a
pre-constructed image containing a discount code or some other call to action.
The time-saving potential cant be understated.
5. Increasing the text size
Editing
Increasing the size of text
When you click the small T on the top right of your Snapchat screen, it
allows you to add a caption to any photo or video you snap. But the text
you get is small, and doesnt really do a good job of conveying any sort of
excitement or powerful emotion. Captions deserve better.
What many people arent aware of is that you can actually change the font
and size of that text by clicking the T button a second time. The new font
will be much larger and bolder than the original font.
This larger font can also be further increased in size. To do so, place two
fingers on the caption and swipe in opposite directions, as if you were
zooming in. Then adjust the size of the caption as necessary.
6. Change the colour
Snapchat allows you to change the color of any text you include in your
snaps. Not only can you change your entire caption to a different color, you
can change individual words to different colors. This presents you with
more creative opportunities, and comes in handy when one of your words
doesnt pop because of where it appears on your image or video.
To change the colour of text, tap the T twice to get the larger font and
enter your copy. On the right side of your screen you should see a colour
pallet. Tap anywhere on that pallet and the caption will change colours.
To change the colour of only one specific word, double tap on the caption
itself and click the select option, then highlight the text in question.
Doing so will bring up the color pallet again, and you can change colors of
the highlighted text with a simple click. Repeat for other words as
necessary.
7. Frames
This might be more of a hack than a feature. Apparently, some very
savvy Snapchat users have started using individual letters to create
frames on their snaps. You could use an O to create an oval frame, or
an A to create a triangle.
To do so, create a caption (using the larger text option discussed
above) with your letter of choice. Then put two fingers on the screen
and swipe them in opposite directions in order to increase the size of
that letter. Continue to do so and move it around as necessary until
the letter frames the screen for the desired effect.
8. Filters
To apply a filter, swipe left or right once youve taken your photo or
video. Usually the first filters will be color filters, so continue to swipe
to access some of the more creative options. Thats all there is to it.
Pro Tip: Once youve chosen a color filter, hold down on the image
and continue to swipe to add a location, time, temperature or speed
filter.
9. Friends- snap codes
Finding friends on Snapchat isnt the most intuitive process. Youre
given the option of adding friends by username, adding from your
address book, and adding nearby, all of which require a few annoying
actions (like asking them to remember and spell out their username,
or actually adding them to your address book). There is one more
option which, in my opinion, is both the smartest and easiest to
execute: Snapcodes.
All Snapchat users have a unique Snapcode, which is like a QR code
but specific to the social network. Your Snapcode is a yellow image
with black dots and the Snapchat ghost, and can be found by clicking
the white ghost at the top of the camera screen.
10. Snapcodes
To add new friends, you can take a photo of their
Snapcode, go to the Add Friends menu and choose
Add by Snapcode, then choose the photo.
A far simpler way to do it is to go to your Snapchat
camera screen and focus on their code (no need to
take a picture). The app will recognize what youre
trying to do and prompt you to add them as a friend.
11. Discover Friends
Share content from Discover with friends
Snapchats Discover feature allows major publishers, from CNN and
Vice to the Food Network and Cosmo, to share a few daily stories with
the entire Snapchat user base. These snaps provide a quick,
interesting way to follow news and culture.
Many users arent aware that you can share that experience with you
friends as well. If you see a Discover story that a friend might
enjoy, you can send it to a friend as a Snap. To do so, press and hold
your finger on the snap. It will then open as a snap draft that you can
edit or apply filters to, like any other video, before sharing with your
friends.
12. Replay a Snap
So the entire point of Snapchat is that the images and videos you
send and receive disappear, right? Theyre not permanent, forcing
you to pay attention. Except once a day you can bend those rules, and
most people arent even aware of it.
Snapchat allows you, once a day, to replay a single snap a second
time. You can only replay the last snap you watched, and it will notify
the user that you replayed their snap, so make sure you choose
wisely.
13. Replay A Snap
To enable the replay feature, go into
your settings. Choose the Manage
tab under Additional Services, and
turn Replay on.
Then, tap the snap you just watched
and it will ask you if you want to
replay it. Then enjoy that second
chance, since youll have to wait until
the next day for another one.
14. Save Snapchat to your phone!
Save your Snapchat story to your phone
Ever look back at your Snapchat story and realize youve had a particularly
interesting or entertaining day? Did you know you can save that story as a
video file on your phone.
To save your story, go into the story menu and click the three dots on the
right side of your story. This will open up a menu which has a drop down of
every clip included in your story, as well as a downward pointing arrow
which, when clicked, will download your story as a whole.
This allows brands to share Snapchat stories to Facebook or other
networks for cross-promotional purposes. If youre just a casual user, you
can just enjoy reliving your stories as many times as you want!