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SOCIAL
ENTREPRENEURSHIP
-Deepak Vitthal Doddamani
- Founder; Ashwamedh Foundation
-http://www.ashwamedhfoundation.org

WHAT IS SOCIAL ENTREPRENEURSHIP?
 Social Entrepreneurship is the process of
recognizing and resourcefully pursuing
opportunities to create social value.
 Social Entrepreneurship is the use of techniques by
start up companies and other entrepreneurs to
develop, fund and implement solutions to social,
cultural or environmental issues.
 Spectrum of Entrepreneurship : It draws best of
both worlds – Not For Profit as well as For Profit
Not For Profit For Profit

WHO IS SOCIAL ENTREPRENEUR?
 Social Entrepreneurs are individuals with innovative
solutions to Society’s most pressing problems. They
are ambitious and persistent, tackling major social
issues and offering new ideas for wide-scale
change.
 Social Entrepreneur is a person who establishes
an enterprise with the aim of solving social
problems or effecting social change.
Examples of Social Entrepreneurs:
Acharya Vinoba Bhave (India) Land Gift Movement
Muhammad Yunus (Bangladesh) Grameen Bank
Dr. Maria Montessori (Italy) Chidhood Educaction approach

FUNCTIONS OF SOCIAL ENTREPRENEURS
 To address social issues inadequately addressed
by Government
 To provide urgent but sustainable solutions to the
most difficult social problems
 To create long term systems & frameworks for
NGOs, CSR & Philanthropy etc.
 Bring professionalism & innovation in Social Sector.

DIFFERENCE BETWEEN
ENTREPRENEURSHIP & SOCIAL ENTREPRENEURSHIP
 Economic Value
 Customer
 Wealth Maximization
 Indirectly linked to
Social issues
 Social Value
 Society
 Social Impact
 Directly linked to
Social Issues
Entrepreneurship Social Entrepreneurship

CRITIQUES OF SOCIAL ENTREPRENEURSHIP
 Not Properly defined. So almost any form of human
achievement can be labeled as Social Entrepreneurship.
 Hidden Agendas behind Social Entrepreneurship are
difficult to find out.
 Cash Flow Models of Social Enterprises may be For
Profit yet they can work as Non Profit and gain
Government support
 For Profit Social Enterprises can not accept donations
while Non Profit can not accept Investments even if both
are working for Social Change.

KEY AREAS OF WORK FOR SOCIAL
ENTREPRENEURS IN INDIA
 Education
 Healthcare
 Agriculture
 Skills Development
 Environment
 Renewable Energy

SOCIAL ENTREPRENEURS OF INDIA
 Rashmi Bansal, the author of number of books on
entrepreneurship classifies Social Entrepreneurs
into three types:
1) Rainmakers: revenue generating social
enterprises where profit is not primary motive.
2) Changemakers: are resolute in their belief for
change.
3) Spiritual Capitalists: completely devote
themselves to the work of upliftment of people.

RAINMAKERS
 Bindeshwar Pathak – Founder of ‘Sulabh’ Toilet
 Vineet Rai – Founder of Aavishkaar Social Venture Fund
 Harish Hande – Founder of SELCO, Solar lighting firm
 Sumita Ghose – Founder of Rangsutra, textile sourcing
firm
 Saloni Malhotra – Founder of DesiCrew, Rural BPO

CHANGE MAKERS
 Arvind Kejriwal - Founder of NGO Parivartan,
Citizen Empowerment via RTI Act
 Trilochan Sastry – Founder of Association for
Democratic Reforms (ADR)
 Madhav Chavan – Founder of NGO Pratham
 Anshu Gupta – Founder of NGO Goonj
 Shaheen Mistri – Founder of NGO Akanksha

SPIRITUAL CAPITALISTS
 Madhu Pandit Dasa – Founder of Akshaya Patra
 Baba Ramdev – Founder of Patanjali
 Sri Sri Ravi Shankar – Founder of Art of Living
 Vinayak Lohani – Founder of Parivar Ashram
 Sheerish Jadhav – University registrar at Belur
Math

LESSONS
Social Entrepreneurs are either ChangeMakers or
Change Agents. They don’t believe in Status Quo.
Social Entrepreneurship gives more Satisfaction than
Entrepreneurship as it focuses more on creating
‘Social Value’ than ‘Wealth’
Social Entrepreneurship provides the much needed
‘Balance’ and ‘Purpose’ in life.
Social Entrepreneurship helps in making World a
better place.

THANK YOU FOR YOUR ATTENTION & TIME

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