The document is a social media and technology board calendar created by Bob Zukis to help boards of directors govern rapidly changing social technology risks and opportunities. The calendar includes 15 recurring activities for boards to review topics like the company's social strategy, risk monitoring and response plans, regulatory environment, market trends, security strategy, and executives' social engagement. The activities vary from annual to quarterly meetings and provide strategic guidance and risk oversight of social media and technology.
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First Ever Social Media and Technology Board Calendar by Bob Zukis
1. Social
Media
and
Technology
Board
Calendar
To:
The
Board
of
Directors
From:
Bob
Zukis
Date:
October
27,
2012
Thank
you
for
downloading
the
Social
Inc.
Board
Calendar.
My
goal
is
to
help
you
improve
your
ability
to
govern
the
rapidly
changing
social
technology
risk
and
opportunity
landscape.
These
tasks
and
activities
can
integrate
into
your
existing
board
calendar
and
they
should
be
led
by
a
Director
who
understands
these
new
developments.
Join
the
conversation
at
www.bobzukis.com.
Kind
regards,
Bob
Social
Media
and
Technology
Board
Calendar
Activity
Objective
Frequency
1.
Review
and
appraise
the
overall
social
strategy
covering
Strategic
Annual
media,
networking
and
technology
plans.
2.
Review
and
critique
criteria
for
monitoring
the
social
web
for
crisis.
Assess
incident
response
plan
including
resources
Risk
Annual
for
response.
3.
Assess
the
social
regulatory
environment.
Risk
Annual
4.
Review
market
trends
and
developments
around
social
Semi-足
Strategic
technology.
Annual
5.
Engage
outside
experts
to
provide
insight
into
the
social
Semi-足
Strategic
media
and
technology
strategy
and
risks.
Annual
6.
Review
and
critique
employee
policies
and
training
on
Risk
Annual
social
technology
and
risk
management.
Strategic
/
7.
Hold
social
agenda
sessions
with
COO,
CMO
and
CIO.
Annual
Risk
8.
Review
and
critique
the
investor
relations
social
strategy
Risk
Annual
and
communications
plan.
9.
Review
the
social
media
monitoring
dashboard
and
key
Risk
Quarterly
internal/external
metrics,
activities
and
compliance.
Strategic
/
Semi-足
10.
Review
key
competitors
social
activity
and
trends.
Risk
Annual
11.
Receive
update
on
social
media
and
technology
projects.
Risk
Quarterly
12.
Review
and
assess
social
information
security
strategy
Risk
Annual
and
plan
with
CISO
13.
Receive
update
on
social
information
security
risk
Risk
Quarterly
monitoring
activity
and
issues
from
CISO.
14.
Review
social
information
risk
findings
with
audit
Risk
As-足Needed
committee.
15.
Monitor
CEOs
social
engagement
and
communications.
Risk
Quarterly
息
2012
Bob
Zukis