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Social Media For Business V.21.12.2011

Ali SABKAR
Ali SABKAR

The rules of promoting your business have changed Big 5 Social Media Networks Facebook, Twitter, LinkedIn, Google+ & BBM Marketing are here to stay helping you utilizing Social Media for Business.

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Social Media for Business 21st December 2011
Social Media Club Bahrain Social Media Club connects media makers from around the world to promote media literacy, industry standards, ethical behavior and to share the lessons they have learned. Bahrain Chapter was founded on 23rd July 2011, where innovators from Bahrain will meet for monthly events to share, engage and collaborate with the community on the issues of social media and technology. socialmediaclub.org
What is Social Media? Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. It takes on many different forms including magazines, Internet forums, weblogs, social blogs, micro blogging, wikis, podcasts, photographs or pictures, video, rating and social bookmarking. socialmediaclub.org
Social Media Landscape socialmediaclub.org
Social Media Networks +1300 Social Media Networks Global socialmediaclub.org
Big 5 Social Media Networks Stats +798 million users +31 million users Dec. 2011 Dec. 2011 +316,000 users Dec. 2011 +129 million users +200 million users Dec. 2011 Dec. 2011 +79,000 users +40,000 users Dec. 2011 Dec. 2011 +55 million users Sep. 2011 +170,000 users Dec. 2011 socialmediaclub.org
Bahrain Users Stats @ Facebook
The No.1s on Social Media Networks socialmediaclub.org
Why Social Media ? The rules of promoting your business have changed. Facebook Marketing and Twitter Marketing are here to stay. With the advent of Social Media everything has changed. An online community of Twitter or Facebook users can make or break your business with their Smartphones. Your company or service may be getting hundreds or thousands of good or bad reviews on the new mobile sites, either building up your reputation or tearing it down without you even knowing it. Are you taking advantage of the new Social Media, which is in many ways free or much less expensive than traditional advertising methods? socialmediaclub.org
Social Media for Business Social Media Does Not Work For Business Without The Practical Knowledge, Technology, Tools And Know-How. David Bullock, Co-Author - Barack2.0 socialmediaclub.org
Social Media Strategy Your Brand Engagement Brand Loyalty Brand Personality Product Insights Customer Service Service Feedback Your Target Social Media Strategy EARNS ONLINE and OFFLINE Coverage socialmediaclub.org
Social Media for Business When making purchase decisions, would you trust a friend, or an advert.? socialmediaclub.org
What should I pay attention to? Fans: The size, reach, and growth of fans on your page Engagement: Fans interacting, engaging with your content, sharing, people talking about Community: Managing community, response rate, key influencers, who your core fans are Competition: See all of this in context to what others are doing socialmediaclub.org
What to do ? Have a mix of content and include Diverse Content photos, videos along with your status updates and links Pay attention to your most Engaging Content engaging content and replicate Call to Action Dont be afraid to ask your fans to like or to take action Simple, Clear Less is more, keep messages Messages simple, concise and clear More and more people ignore One-way-communication socialmediaclub.org
Social Media Marketing Social Media Marketing must be approached very different than traditional marketing. You are not selling your business; you are creating relationships through communities. If people feel you are part of their community, they will support you and recommend you to their friends. It is truly word-of-mouth marketing at its best. socialmediaclub.org
Social Media Marketing With first-rate internet marketing and clever social media your brand can become a global phenomenon. Understand the tools, use them effectively and be smart. Be a leader and get the success you deserve. socialmediaclub.org
The Social Media Principles Be Human: Dont Just Be Human, Be Yourself Be Aware: Dont Just Be Aware, Be Smart Be Honest: Dont Just Be Honest, Have Integrity Be Respectful: Dont Just Be Respectful, Live by the Golden Rule Be a Participant: Dont Just Be a Participant, Contribute Value Be Open: Dont Just Be Open, Be an Agent of Change Be Courageous: Dont Just Be Courageous, Be Willing to Fail socialmediaclub.org
Social Media Social Media is tearing down the walls that keep us apart and changing the rules that have kept us from being human inside our companies. Success in this next era, the network age, the social age, the knowledge age requires you to change your everything: Attitude, Perspective, Philosophy, Understanding, & Skillset. Chris Heuer, Chairman & Co-Founder Social Media Club socialmediaclub.org
Thank You Ali SABKAR President | Social Media Club Bahrain Ali.Sabkar@SMCBahrain.org BBM Pin:258888BF Twitter.com/SMCBahrain facebook.com/SocialMediaClubBahrain facebook.com/groups/SocialMediaClubBahrain socialmediaclub.org
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Social Media For Business V.21.12.2011

  • 1. Social Media for Business 21st December 2011
  • 2. Social Media Club Bahrain Social Media Club connects media makers from around the world to promote media literacy, industry standards, ethical behavior and to share the lessons they have learned. Bahrain Chapter was founded on 23rd July 2011, where innovators from Bahrain will meet for monthly events to share, engage and collaborate with the community on the issues of social media and technology. socialmediaclub.org
  • 3. What is Social Media? Social Media refers to the use of web-based and mobile technologies to turn communication into an interactive dialogue. It takes on many different forms including magazines, Internet forums, weblogs, social blogs, micro blogging, wikis, podcasts, photographs or pictures, video, rating and social bookmarking. socialmediaclub.org
  • 5. Social Media Networks +1300 Social Media Networks Global socialmediaclub.org
  • 6. Big 5 Social Media Networks Stats +798 million users +31 million users Dec. 2011 Dec. 2011 +316,000 users Dec. 2011 +129 million users +200 million users Dec. 2011 Dec. 2011 +79,000 users +40,000 users Dec. 2011 Dec. 2011 +55 million users Sep. 2011 +170,000 users Dec. 2011 socialmediaclub.org
  • 7. Bahrain Users Stats @ Facebook
  • 8. The No.1s on Social Media Networks socialmediaclub.org
  • 9. Why Social Media ? The rules of promoting your business have changed. Facebook Marketing and Twitter Marketing are here to stay. With the advent of Social Media everything has changed. An online community of Twitter or Facebook users can make or break your business with their Smartphones. Your company or service may be getting hundreds or thousands of good or bad reviews on the new mobile sites, either building up your reputation or tearing it down without you even knowing it. Are you taking advantage of the new Social Media, which is in many ways free or much less expensive than traditional advertising methods? socialmediaclub.org
  • 10. Social Media for Business Social Media Does Not Work For Business Without The Practical Knowledge, Technology, Tools And Know-How. David Bullock, Co-Author - Barack2.0 socialmediaclub.org
  • 11. Social Media Strategy Your Brand Engagement Brand Loyalty Brand Personality Product Insights Customer Service Service Feedback Your Target Social Media Strategy EARNS ONLINE and OFFLINE Coverage socialmediaclub.org
  • 12. Social Media for Business When making purchase decisions, would you trust a friend, or an advert.? socialmediaclub.org
  • 13. What should I pay attention to? Fans: The size, reach, and growth of fans on your page Engagement: Fans interacting, engaging with your content, sharing, people talking about Community: Managing community, response rate, key influencers, who your core fans are Competition: See all of this in context to what others are doing socialmediaclub.org
  • 14. What to do ? Have a mix of content and include Diverse Content photos, videos along with your status updates and links Pay attention to your most Engaging Content engaging content and replicate Call to Action Dont be afraid to ask your fans to like or to take action Simple, Clear Less is more, keep messages Messages simple, concise and clear More and more people ignore One-way-communication socialmediaclub.org
  • 15. Social Media Marketing Social Media Marketing must be approached very different than traditional marketing. You are not selling your business; you are creating relationships through communities. If people feel you are part of their community, they will support you and recommend you to their friends. It is truly word-of-mouth marketing at its best. socialmediaclub.org
  • 16. Social Media Marketing With first-rate internet marketing and clever social media your brand can become a global phenomenon. Understand the tools, use them effectively and be smart. Be a leader and get the success you deserve. socialmediaclub.org
  • 17. The Social Media Principles Be Human: Dont Just Be Human, Be Yourself Be Aware: Dont Just Be Aware, Be Smart Be Honest: Dont Just Be Honest, Have Integrity Be Respectful: Dont Just Be Respectful, Live by the Golden Rule Be a Participant: Dont Just Be a Participant, Contribute Value Be Open: Dont Just Be Open, Be an Agent of Change Be Courageous: Dont Just Be Courageous, Be Willing to Fail socialmediaclub.org
  • 18. Social Media Social Media is tearing down the walls that keep us apart and changing the rules that have kept us from being human inside our companies. Success in this next era, the network age, the social age, the knowledge age requires you to change your everything: Attitude, Perspective, Philosophy, Understanding, & Skillset. Chris Heuer, Chairman & Co-Founder Social Media Club socialmediaclub.org
  • 19. Thank You Ali SABKAR President | Social Media Club Bahrain Ali.Sabkar@SMCBahrain.org BBM Pin:258888BF Twitter.com/SMCBahrain facebook.com/SocialMediaClubBahrain facebook.com/groups/SocialMediaClubBahrain socialmediaclub.org
  • 20. If you get it, share it