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Social Media Basics and Benefits for Public Health

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Jason Menchhofer
Jason Menchhofer

This presentation offers an explanation of the basics of Facebook and Twitter, as well as some ways that local health departments can use these tools for community outreach.

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Social Media Basics and Benefits for Public Health
Websters Definition Social Media s-shl m-d- forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content
How many in the audience today use: How many of your departments use these tools?
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Large network of users in every community Can share information with partners Valuable venue to communicate with constituents who care
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Tweet- an update posted to a users twitter profile
Social Media Basics and Benefits for Public Health
Re-tweet- a tweet repeated by another user
Hashtag- a key word used to enable users to search for tweets about a specific subject (#pumpershow)
Mention- when one user refers to another user by username to give that user additional exposure
Social Media Basics and Benefits for Public Health
@OHdeptofhealth @HamCoHealth @nehaorg @NSF_intl @OhioEPA @ohioeha @LCHealthDist @WHO @MiamiCountyPH
Social Media Basics and Benefits for Public Health
Existing large network of users (smaller than facebook) Easy to share links to large volumes of information Valuable venue to communicate with colleagues and others
How do I manage all of this?!? http://www.flickr.com/photos/33778545@N07/4053418477/sizes/m/in/photostream /
TweetDeck
Seesmic
HootSuite
HootSuite
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Social Media Basics and Benefits for Public Health
Share information with your community Drive traffic to your website Employer permission/social media policy Communicate in a professional manner
Jason Menchhofer, R.S. Van Wert County Health Department 419-238-0808, ext. 108 jmenchhofer@vanwertcountyhealth.org @jmenchhofer www.facebook.com/vanwertcountyhealthdepartment Find this presentation online at: http://www.slideshare.net/jmenchhofer

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Social Media Basics and Benefits for Public Health

  • 2. Websters Definition Social Media s-shl m-d- forms of electronic communication through which users create online communities to share information, ideas, personal messages, and other content
  • 3. How many in the audience today use: How many of your departments use these tools?
  • 15. Large network of users in every community Can share information with partners Valuable venue to communicate with constituents who care
  • 19. Tweet- an update posted to a users twitter profile
  • 21. Re-tweet- a tweet repeated by another user
  • 22. Hashtag- a key word used to enable users to search for tweets about a specific subject (#pumpershow)
  • 23. Mention- when one user refers to another user by username to give that user additional exposure
  • 25. @OHdeptofhealth @HamCoHealth @nehaorg @NSF_intl @OhioEPA @ohioeha @LCHealthDist @WHO @MiamiCountyPH
  • 27. Existing large network of users (smaller than facebook) Easy to share links to large volumes of information Valuable venue to communicate with colleagues and others
  • 28. How do I manage all of this?!? http://www.flickr.com/photos/33778545@N07/4053418477/sizes/m/in/photostream /
  • 37. Share information with your community Drive traffic to your website Employer permission/social media policy Communicate in a professional manner
  • 38. Jason Menchhofer, R.S. Van Wert County Health Department 419-238-0808, ext. 108 jmenchhofer@vanwertcountyhealth.org @jmenchhofer www.facebook.com/vanwertcountyhealthdepartment Find this presentation online at: http://www.slideshare.net/jmenchhofer