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Social Media In Vocational Distance Education

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Paul King

This document discusses using social media at OTEN (Open Training and Education Network). It outlines the major social media platforms used, including Twitter, YouTube, LinkedIn and Facebook. OTEN has over 30 Facebook pages and uses Facebook to engage with and respond to students. The document encourages educators to use social media to connect with students and provides some helpful URLs for using Facebook in the classroom.

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TAFE Connect Social Media @ OTEN Paul King Social Media Coordinator - WSI OTEN
The elephant in the room
Social Media is about http://www.recruitmentdirectory.com.au/Blog/creating-an-effective-social-media-strategy conversation
Range of technologies available There are thousands of sites The Big Four
Twitter Video
Twitter @ OTEN OTEN, Marketing & Small Biz
OTEN Youtube Channel Our Distance Ed Promotional Video ?Viewed over 10,000 times ?Embedded in multiple Dist Ed & Education Sites
Maritime & Optical Maritime Channel ?Total Uploaded Views over 85,000 Health Services Channel ?Total Uploaded Views over 8,000
LinkedIn ¨C OTEN Alumni LinkedIn is a business-oriented social networking site ? A new member joins LinkedIn every second ? One million Australians are on LinkedIn ? 95% of companies using social media for recruitment use LinkedIn ? Are you on LinkedIn?
OTEN Facebook Presence OTEN has over 30 Facebook Pages OTEN Facebook Page
Social Media In Vocational Distance Education
Engaging Users Community Our students are on social media. We should be too!! Now used by all Major Universities around the world.
Engaging Users on FB Pages 3 Basics Actions ? Respond to student questions/problems ? Ask questions ? Post any good news stories, links, resources etc
Engaging Users ¨C Voice Right Wrong ? Informal ? Formal ? Insightful ? Unapproachable ? Friendly ? Serious ? Casual ? Indifferent ? Encourage ? Humorous
The Connected Teacher
Paul King ¨C Social Media Strategist, WSI - OTEN LinkedIn: http://au.linkedin.com/in/paulduncanking Twitter: www.twitter.com/paulduncanking Email: paul.d.king@tafensw.edu.au
Helpful URL¡¯s ? 100 Ways You Should Be Using Facebook in Your Classroom http://www.onlinec ollege.org/2009/10/20/100-ways-you-should-be-using-facebook-in-your-classroom/ ? Every Teachers must have guide to Facebook http://edudemic.com/2011/01/every-teachers-must-have-guide-to-facebook/ ? Facebook for Educators Course http://climoodle.cli.det.nsw.edu.au/course/view.php?id=85

More Related Content

Social Media In Vocational Distance Education

  • 1. TAFE Connect Social Media @ OTEN Paul King Social Media Coordinator - WSI OTEN
  • 2. The elephant in the room
  • 3. Social Media is about http://www.recruitmentdirectory.com.au/Blog/creating-an-effective-social-media-strategy conversation
  • 4. Range of technologies available There are thousands of sites The Big Four
  • 6. Twitter @ OTEN OTEN, Marketing & Small Biz
  • 7. OTEN Youtube Channel Our Distance Ed Promotional Video ?Viewed over 10,000 times ?Embedded in multiple Dist Ed & Education Sites
  • 8. Maritime & Optical Maritime Channel ?Total Uploaded Views over 85,000 Health Services Channel ?Total Uploaded Views over 8,000
  • 9. LinkedIn ¨C OTEN Alumni LinkedIn is a business-oriented social networking site ? A new member joins LinkedIn every second ? One million Australians are on LinkedIn ? 95% of companies using social media for recruitment use LinkedIn ? Are you on LinkedIn?
  • 10. OTEN Facebook Presence OTEN has over 30 Facebook Pages OTEN Facebook Page
  • 12. Engaging Users Community Our students are on social media. We should be too!! Now used by all Major Universities around the world.
  • 13. Engaging Users on FB Pages 3 Basics Actions ? Respond to student questions/problems ? Ask questions ? Post any good news stories, links, resources etc
  • 14. Engaging Users ¨C Voice Right Wrong ? Informal ? Formal ? Insightful ? Unapproachable ? Friendly ? Serious ? Casual ? Indifferent ? Encourage ? Humorous
  • 16. Paul King ¨C Social Media Strategist, WSI - OTEN LinkedIn: http://au.linkedin.com/in/paulduncanking Twitter: www.twitter.com/paulduncanking Email: paul.d.king@tafensw.edu.au
  • 17. Helpful URL¡¯s ? 100 Ways You Should Be Using Facebook in Your Classroom http://www.onlinec ollege.org/2009/10/20/100-ways-you-should-be-using-facebook-in-your-classroom/ ? Every Teachers must have guide to Facebook http://edudemic.com/2011/01/every-teachers-must-have-guide-to-facebook/ ? Facebook for Educators Course http://climoodle.cli.det.nsw.edu.au/course/view.php?id=85

Editor's Notes

  • #11: OTEN has over 30 Facebook Pages, the main OTEN page has over 4,000 fans and some of the other pages have up to 800 fans.
  • #12: Live demonstration
  • #13: Facebook is all about community, students engage each other informally and share ideas and resources and encourage each other.
  • #14: When Engaging Users on FB Pages, there are 3 basic things to remember. Respondto student questions/problemsAskquestions,Postany good news stories, links, resource. These are the basics and if you stick with these you should have a successful page.The more you put into it the more you and your students will get out of it.
  • #15: There is a right and wrong way to engage students. Remember that facebook is an informal environment and should be treated as such.
  • #16: What we have shown you today are just a few of the tools that the networked teacher