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Letting You Know,
What You Don't Know 
NFP Q&A session &
a Wot Wot (iDareU) Case Study
Dotty wot & Spotty wot
Q&A & a Wot Wot (iDareU) Case Study
WHOs in the room?
WHY are you in the
room?
WOT do you know
about social media?
WOT dont you know
about social media
marketing for your NFP
business?
2 Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
3
WHY?
PROTECT
DIFFERENTIATE
BE TOP OF MIND
INCREASE
= COMPETITIVE
ADVANTAGE i.e.
WINNING!
Sue & Chloe
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
4
Social media audit & consult
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
5
Social media setup & planning
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
6
Social media marketing
management
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
7
Social media insights reporting
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
8
Social media reputation
management
Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011
t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
9
Dify Social速 Model
10

More Related Content

Social Media Marketing; 'Letting you know, what you don't know'

  • 1. Letting You Know, What You Don't Know NFP Q&A session & a Wot Wot (iDareU) Case Study
  • 2. Dotty wot & Spotty wot Q&A & a Wot Wot (iDareU) Case Study WHOs in the room? WHY are you in the room? WOT do you know about social media? WOT dont you know about social media marketing for your NFP business? 2 Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 3. 3 WHY? PROTECT DIFFERENTIATE BE TOP OF MIND INCREASE = COMPETITIVE ADVANTAGE i.e. WINNING! Sue & Chloe Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 4. 4 Social media audit & consult Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 5. 5 Social media setup & planning Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 6. 6 Social media marketing management Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 7. 7 Social media insights reporting Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 8. 8 Social media reputation management Steve Hubbard a DIFY Social, Level 2, The Dream Factory, 90 Maribyrnong St, Footscray VIC 3011 t 1300 DO SOCIAL (1300 36 7624) e marketer@difysocial.com.au w www.difysocial.com.au
  • 10. 10

Editor's Notes

  • #2: WHY? This session & not others (with a replacement presenter!)
  • #3: Ask the Questions noted Ask Siri to take some notes Ask Sue to stage Ask Sue about her interest in social media for iDareU and why she engaged support (from Dify Social)?
  • #4: 駈PROTECT and build equity in your brand and business online and through social media websites. 駈DIFFERENTIATE your brand, business and representatives online and social media presence from competitors (or threat of) and exemplify for their umbrella of relationships. 駈BE TOP OF MIND with your target communities by exponentially increasing the number of communication touch points with your existing clients/customers, prospects and community network. 駈INCREASE business development OPPORTUNITIES using inbound marketing tactics and proofing, to drive the target audience to explore their interest and engage via the social channels, website, phone, email and or the front door of a bricks and mortar business.
  • #5: Where do we start? gaps & opportunities