This document provides a social media marketing planner template for small businesses to plan their audience, use of popular social media tools like Facebook, Twitter and blogs, and steps to implement their social media marketing plan. The planner includes sections to describe the target audience, how the business's product or service solves customer needs, ideas for using various social media tools, and a list of steps required to execute the plan.
1 of 2
Download to read offline
More Related Content
Social Media Marketing Planner (TU2Planner)
1. Social Media Marketing
息 2012, HP Life Next Generation. All rights reserved. Page 1 of 2
Social Media Marketing Planner
As you work through the content in this Topic Unit, use this document to record your thinking
on different aspects of social media marketing planning for your small business. When the time
comes to implement your ideas, you can refer back to these key considerations.
Audience
Describe your product or services target audience by age, gender, geographic location, etc.
Describe your audiences needs and/or problems that will be solved through the use of your product or service.
The Big Three: Facebook, Twitter, Blogs
After viewing the example uses of popular social media tools to promote three different small businesses: Salao
De Beleza, Uplifting Jewels and Studio D, list your initial thinking on how you might use Facebook, Twitter and/or
a blog to promote your own small business.
Facebook:
Twitter:
Blog:
2. Social Media Marketing
息 2012, HP Life Next Generation. All rights reserved. Page 2 of 2
Planning for Action
Brainstorm/list steps youll need to take to implement your social media marketing plan.
1. __________________________________________________________________________________
__________________________________________________________________________________
2. __________________________________________________________________________________
__________________________________________________________________________________
3. __________________________________________________________________________________
__________________________________________________________________________________
4. __________________________________________________________________________________
__________________________________________________________________________________
5. __________________________________________________________________________________
__________________________________________________________________________________
6. __________________________________________________________________________________
__________________________________________________________________________________
7. __________________________________________________________________________________
__________________________________________________________________________________
8. __________________________________________________________________________________
__________________________________________________________________________________
9. __________________________________________________________________________________