The document is a presentation about Google+, Facebook, and other social media sites. It discusses sharing and privacy features on different platforms, including Google's Circles feature which allows grouping friends into categories. It also covers the differences between brand/fan pages and company pages on Facebook. The presentation aims to help attendees understand the uses and limitations of each tool, understand their differing audiences, and assess whether Google+ and Facebook pages would be worthwhile.
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Social media training slides 4 - google, facebook and the rest
1. Presentation:
Google+, Facebook & all the rest
A quick look at some other popular social media sites
Centre For Collaboration & Partnership, University Of Brighton December 20-21, 2011
3. Google+, Facebook & all the rest
Sharing & privacy
Circles
Pro鍖les vs pages
Audiences
4. Google+, Facebook & all the rest
By 11.45 you will...
understand the different uses (and limitations)
of each tool
have a strong sense of differing audiences for
each tool
be able to asses whether Google+ and/or
Facebook pages would be worthwhile
5. Sharing & privacy
At this point,
Facebook CEO Mark Zuckerbergs
pattern on privacy is clear. Launch new
stuff that pushes the boundaries of what people
consider comfortable. Apologize and assure users
that they control their information, but rarely pull
back entirely, and usually reintroduce similar
features at a later date when people seem
more ready for it.
- Liz Gannes
8. Googles solution: Circles
Circles
You share different things with different
people. But sharing the right things with the
right people shouldn't be a hassle. Circles
make it easy to put your friends from
Saturday night in one circle, your parents in
another and your boss in a circle all by
himself, just like in real life.
15. Google+, Facebook & all the rest
So... do you feel you...
understand the different uses (and limitations)
of each tool?
have a strong sense of differing audiences for
each tool?
be able to asses whether Google+ and/or
Facebook pages would be worthwhile?