Socialmediastats121010
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Social media is important for business because 97% of consumers search online for products and services, and 78% trust peer recommendations more than anything else. There are over 500 million active Facebook users and 200 million blogs, providing opportunities to reach customers and influence purchasing decisions. Companies that have more indexed web pages generate more sales leads, with 50-100 additional pages potentially doubling lead growth.
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Socialmediastats121010
- 1. Why Social Media Matters 油 Why Social Media Marketing is Important to Your Bottom Line
- 2. 97% % of Consumers are searching online for products and services.油
- 3. 78% % of Consumers Trust Peer Recommendations More than Anything Else
- 4. 34% of Bloggers post OPINIONS about products & services
- 5. Thats only 68,000,000 bloggers Writing about stuff that they buy, want to buy, tried to buy, bought but hated, bought and loved
- 6. 500+ Million Active Facebook Users 110+ Million in the U.S. Alone
- 7. 5 Billion (yes, thats Billion with a B) Pieces of CONTENT shared on Facebook each WEEK (links, blog posts, photos, videos, stories, news stories, etc.)
- 8. Social Media is for Leads and Sales Source: State of Inbound Marketing Report - http://bit.ly/aewfHr
- 9. Companies with more indexed pages on Google,Yahoo and Bing generate more sales leads. 油 Every 50 to 100 incremental indexed pages can mean double-digit lead growth. Growth in new leads accelerates significantly once websites achieve 300+ pages indexed by Google Indexed Pages = More Leads
- 10. Leads by Indexed Web Pages Source: State of Inbound Marketing Lead Generation Report - http://bit.ly/cVMpkn
- 11. Blogging More Often Drives Results Source: State of Inbound Marketing Report - http://bit.ly/aewfHr
- 12. 200,000,000 (yes, thats millions) Blogs Today
- 13. 油 Source: Inc Magazine - http://bit.ly/amD4kP Source: State of Inbound Marketing Lead Generation Report http://bit.ly/cVMpkn Source: State of Inbound Marketing Report油 http://bit.ly/aewfHr Source: Data from over 1,500 small businesses - http://bit.ly/XDkQV 油 Sources
Editor's Notes
- #3: Their behavior has changed. Have your marketing tactics changed with them?