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Software product design & launch Using social network  .. Created by: Deepti Nair
Joe Tedesco, 22 years old Our Persona He loves music He is addicted to his new mobile phone (multimedia) Joe can be found on most of the social websites.  He uses these sites to make contacts (with other developers) and get work. Joe is a freelance developer.
Joes friend Clara informs him about Developer Portal Conversation with a friend  She feels it will be perfect place for him to learn, contribute and also make more money.
Joe decides to visit Developer platform portal. COX Development Portal
He sees a profile description that matches his interests.  He clicks on the option Development Enthusiast. Oh! Good. This is what I was looking for DEVELOPMENT ENTHUSIAST ---------------- ---------------- ---------------- TECHIE BUSINESSMAN ---------------- ---------------- ---------------- Profile Based Interaction
He reaches the Development Enthusiast Page. Joe decides to explore the beginners guide DEVELOPMENT ENTHUSIAST Register Talk to Program Manager BEGINNERS GUIDE ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Links.    ..  Development Enthusiast
Joe goes through the stepwise guide.  He is convinced that he should go ahead and get registered BEGINNERS GUIDE Talk to Program Manager Links.    ..  Stepwise Beginners Guide Step1 Step2 Step3 Step4 Step5 Step6 Step7 Register
Just a little doubt ..hmm I should get registered...but I dont know what kind of membership will suit me?
He sees a link which read Talk to Program Manager he clicks on it and chats right away with him/her. BEGINNERS GUIDE Talk to Program Manager Links.    .. Take help from PROGRAM MANAGER Step1 Step2 Step3 Step4 Step5 Step6 Step7 Register
Joe has an elaborate chat with Program Manager, and he clears all his doubts about the portal and his engagement. TALK TO PROGRAM MANAGER Links.    .. Take help from PROGRAM MANAGER Register Joe: Hi there COX PM: Hello Joe Joe: I am new to COX portal, I am planning to get registered. COX PM: Ok , Joe tell me more about yourself, what you do, where you work etc. Oh! Ok, I am a freelancer.. SEND Joe is now absolutey sure about the membership he wants to apply for. He goes ahead with the registration.
After registration,  Joe starts exploring the portal and comes across the idea section IDEAS  IDEAS Hi this is Jeff here. I am a design student. I have this idea to . I am looking for someone who can help me build it. I have the low level prototype ready with me. Links.    .. Collaborate with Jeff Jeff Brown Age:  Location: Contact: Reputation  Points: Website: This looks interesting. I can help him build this one.  Joe finds an idea submitted on the portal.  PROGRAM MANAGER
He decides to approach the member Jeff. Lets work together They decide to work together. Joe and Jeff are now Buddys and Partners in Project.
He downloads SDKs and other resources to get started with the work. DOWNLOAD SDK RESOURCE  LIBRARY DOWNLOAD SDK 1 2 3 ---------------------------------------- DOWNLOAD DOWNLOAD DOWNLOAD ------------------------------------------------- ------------------------------------ ----- ------- ----- ---------------------------------------- ----------------------------------------
Testing? The product is somewhat ready. I think we should approach for Sandbox testing.
SANDBOX TESTING Sandbox Testing -------------------------------------------------------------------------------------------------------------------------------------------------------- START TESTING ------------------------------------------------- ------------------------------------ ----- ------- ----- ? Joe and Jeff place their product for sandbox testing  They receive the response and make the required changes.
He faces some problem initially. COMMUNITY Developers Tip Webcast Lets get some help from the community -------------------------------------------------------------------- -------------------------------------------------------------------- He gets help from the social community using features like   Developers Tip  Webcast  Community Board He also contributes to the community, shares his experience through his blog.
Joe and his partner now have a product ready. They apply for the product to be certified by software vendor. The Product is ready CERTIFICATION -------------------------------------------------------------------- ------------ ------------ ------- SDK CERTIFIED MARKETING OPTIONS ------------ ------------ ---- They receive a certification and are also informed about marketing options available on the portal to help them sell their product.
The portal helps Joe and Jeff market the product in the right way. MAREKET PLACE Productss hosted on the marketplace. Joes and Jeffs Creation. PRICE : CC$ -------------------------------------- DOWNLOAD Their product is now hosted on Market Place
Thank you

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Collaborative software product design

  • 1. Software product design & launch Using social network .. Created by: Deepti Nair
  • 2. Joe Tedesco, 22 years old Our Persona He loves music He is addicted to his new mobile phone (multimedia) Joe can be found on most of the social websites. He uses these sites to make contacts (with other developers) and get work. Joe is a freelance developer.
  • 3. Joes friend Clara informs him about Developer Portal Conversation with a friend She feels it will be perfect place for him to learn, contribute and also make more money.
  • 4. Joe decides to visit Developer platform portal. COX Development Portal
  • 5. He sees a profile description that matches his interests. He clicks on the option Development Enthusiast. Oh! Good. This is what I was looking for DEVELOPMENT ENTHUSIAST ---------------- ---------------- ---------------- TECHIE BUSINESSMAN ---------------- ---------------- ---------------- Profile Based Interaction
  • 6. He reaches the Development Enthusiast Page. Joe decides to explore the beginners guide DEVELOPMENT ENTHUSIAST Register Talk to Program Manager BEGINNERS GUIDE ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- Links. .. Development Enthusiast
  • 7. Joe goes through the stepwise guide. He is convinced that he should go ahead and get registered BEGINNERS GUIDE Talk to Program Manager Links. .. Stepwise Beginners Guide Step1 Step2 Step3 Step4 Step5 Step6 Step7 Register
  • 8. Just a little doubt ..hmm I should get registered...but I dont know what kind of membership will suit me?
  • 9. He sees a link which read Talk to Program Manager he clicks on it and chats right away with him/her. BEGINNERS GUIDE Talk to Program Manager Links. .. Take help from PROGRAM MANAGER Step1 Step2 Step3 Step4 Step5 Step6 Step7 Register
  • 10. Joe has an elaborate chat with Program Manager, and he clears all his doubts about the portal and his engagement. TALK TO PROGRAM MANAGER Links. .. Take help from PROGRAM MANAGER Register Joe: Hi there COX PM: Hello Joe Joe: I am new to COX portal, I am planning to get registered. COX PM: Ok , Joe tell me more about yourself, what you do, where you work etc. Oh! Ok, I am a freelancer.. SEND Joe is now absolutey sure about the membership he wants to apply for. He goes ahead with the registration.
  • 11. After registration, Joe starts exploring the portal and comes across the idea section IDEAS IDEAS Hi this is Jeff here. I am a design student. I have this idea to . I am looking for someone who can help me build it. I have the low level prototype ready with me. Links. .. Collaborate with Jeff Jeff Brown Age: Location: Contact: Reputation Points: Website: This looks interesting. I can help him build this one. Joe finds an idea submitted on the portal. PROGRAM MANAGER
  • 12. He decides to approach the member Jeff. Lets work together They decide to work together. Joe and Jeff are now Buddys and Partners in Project.
  • 13. He downloads SDKs and other resources to get started with the work. DOWNLOAD SDK RESOURCE LIBRARY DOWNLOAD SDK 1 2 3 ---------------------------------------- DOWNLOAD DOWNLOAD DOWNLOAD ------------------------------------------------- ------------------------------------ ----- ------- ----- ---------------------------------------- ----------------------------------------
  • 14. Testing? The product is somewhat ready. I think we should approach for Sandbox testing.
  • 15. SANDBOX TESTING Sandbox Testing -------------------------------------------------------------------------------------------------------------------------------------------------------- START TESTING ------------------------------------------------- ------------------------------------ ----- ------- ----- ? Joe and Jeff place their product for sandbox testing They receive the response and make the required changes.
  • 16. He faces some problem initially. COMMUNITY Developers Tip Webcast Lets get some help from the community -------------------------------------------------------------------- -------------------------------------------------------------------- He gets help from the social community using features like Developers Tip Webcast Community Board He also contributes to the community, shares his experience through his blog.
  • 17. Joe and his partner now have a product ready. They apply for the product to be certified by software vendor. The Product is ready CERTIFICATION -------------------------------------------------------------------- ------------ ------------ ------- SDK CERTIFIED MARKETING OPTIONS ------------ ------------ ---- They receive a certification and are also informed about marketing options available on the portal to help them sell their product.
  • 18. The portal helps Joe and Jeff market the product in the right way. MAREKET PLACE Productss hosted on the marketplace. Joes and Jeffs Creation. PRICE : CC$ -------------------------------------- DOWNLOAD Their product is now hosted on Market Place