Sources of Competitive Advantage
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A list of common sources of competitive advantage. Useful aid for a corporate exercise accessing current competitive advantage and for future development.
Sources of Competitive Advantage
- 1. Sources of Competitive Advantage Source Access to Intellectual Properties Exclusive Strategic Partnerships First Mover Advantage Low Cost Production Know-how Strategic Location Strong R&D Brand Popularity & Recognition Strategic Assets Reputation Access to Working Capital Speed Flexibility of Production Process Exclusive Resale & Distribution Rights Barriers to Entry & Exit Best Product or Customer Service Current Recommended for Development 丱 丱 丱 丱