The document discusses options for SPECIALISTERNE to remain competitive and profitable. It suggests educating new owners about the value of SPECIALISTERNE's work to understand its business success. While every business aims to profit, it questions if SPECIALISTERNE should be non-profit given its social mission. However, combining options by reducing prices while maintaining quality could keep customers satisfied in a win-win scenario.
2.  Reduce price and compete with cost
 Price reduction is a good option
 But…growth is becoming expensive in the
company
 Inferiority should be considered (to other
business competitors)
3.  Educate new owners about SPECIALISTERNE
and the business value of its work.
 Make them understand how the company is
applauded by so many industries and
organizations.
4.  Was this a real business? Or should it be a non-
profit or some other form of social
organization?
5.  Every business is built or made in order to
make profit
 We think he should go with the third option
6.  Combine both options as one
 Cut the cost of his services and give them a
service based on their price though his
company has a reputation of being the best at
what they do.
 With this, SPECIALISTERNE didn’t loose their
customer which means it’s a win-win for both
end.