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SpellB"nd

   Innovating # Book
RE-IMAGINING the book
            and
the way readers ENGAGE
 with the text through an
IMMERSIVE EXPERIENCE
Capitalising On New Technologies


 Finding a Niche in a Growing
            Market

 Developing a Stand-Out Digital
             Product
        and its Spin-Offs
In - App Subscriptions
     贈4.99/month
  Continuous Update
     & New Content
       New Titles

Redirection to Website
   - Covers 贈12.99
 - Create-Your-Own
 - Educational Uses
PROFIT & LOSS
                                   Year 1
                           Set Up Costs 贈200,000
                         Target: 2000 Subscriptions
                            Net Loss: 贈116,168

                                   Year 2
                         Running Costs 贈165,000
                        Target: 4,000 Subscriptions
                         Sales Net Profit: 贈2,664

                Initial Funding: 贈365,000 over 2 years
Year 2 & 3 Funding: 贈350,000
PROFIT & LOSS
                                  Year 3
                         Running Costs 贈180,000
                        Target: 7000 Subscriptions
                        Sales Net Profit: 贈113,412

                                  Year 4
                        Running Costs 贈170,000
                       Target: 10,000 Subscriptions
                        Sales Net Profit 贈249,160




                                            WHAT NEXT...
Year 4

    Continue Same Model
                or
Exit - Sell to a Major Publisher

              OR
  Re-Invest In Growth
DARE TO IMAGINE THE POSSIBILITIES

More Related Content

Spellbound 3

  • 1. SpellB"nd Innovating # Book
  • 2. RE-IMAGINING the book and the way readers ENGAGE with the text through an IMMERSIVE EXPERIENCE
  • 3. Capitalising On New Technologies Finding a Niche in a Growing Market Developing a Stand-Out Digital Product and its Spin-Offs
  • 4. In - App Subscriptions 贈4.99/month Continuous Update & New Content New Titles Redirection to Website - Covers 贈12.99 - Create-Your-Own - Educational Uses
  • 5. PROFIT & LOSS Year 1 Set Up Costs 贈200,000 Target: 2000 Subscriptions Net Loss: 贈116,168 Year 2 Running Costs 贈165,000 Target: 4,000 Subscriptions Sales Net Profit: 贈2,664 Initial Funding: 贈365,000 over 2 years
  • 6. Year 2 & 3 Funding: 贈350,000 PROFIT & LOSS Year 3 Running Costs 贈180,000 Target: 7000 Subscriptions Sales Net Profit: 贈113,412 Year 4 Running Costs 贈170,000 Target: 10,000 Subscriptions Sales Net Profit 贈249,160 WHAT NEXT...
  • 7. Year 4 Continue Same Model or Exit - Sell to a Major Publisher OR Re-Invest In Growth
  • 8. DARE TO IMAGINE THE POSSIBILITIES

Editor's Notes