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The Kobita Club
     Project Plan
Idea behind Kobita Club
? I Started it in December 2011 as a Facebook Page named
  ¡°Surojit O Bondhura Kobita Club¡±

? Few online friends who love poetry and want to share their
  poetries with the others joined there and started writing on
  Page wall.

? We      started    various      poem     based     activity      i.e.
  I used to give a line and all friends add lines after it to create a
  full poem.
? ¡°Bhallagena tomai chhara¡± was first of among them where
  around 100 friends contributed to give a shape within 15 days.

? After that this idea of Collaborative poem continued for long
  periods and members increased continuously.
The Kobita Club Member ¨C User Statistics


      50%




               Age group of users
Medium of Operation
Growth rate & Member Forecast
? We are promoting our Page using Digital Posters. No one
  compelling any one to like/join . So only genuine people with
  same interest is here.

? Every day ~10 members join/like the Kobita Club Page.

? Per month like/join ~200 members. (20% increase per month)

? Projected members number by the end of April is 1000.

? Where as a dedicated website will gather at least 10,000
  members within 6 months.
Website Development Cost


    Around INR 50,000
Vodafone & Kobita Club
? Special features for Kobita Club Vodafone Users. i.e. Kobita Club
  Caller group that will cause a sustainable increase of Vodafone
  users.

? They can submit Poems & Vote for Poems using Vodafone
  connection. Higher cost for other connections.

? The Kobita Club will use ¡°Powered by ¨C Vodafone¡± tag on website
  & other publications & promotional matters.

? Event organized by Kobita Club in Association with Vodafone
  where Prize could be a connection that will help Vodafone to
  increase their reach.
Vodafone & Kobita Club

? Kobita Club can host Jingle Hunt Contest for
  Vodafone advertisement, among their Members.
Future Plans
? In future we have plan to include Non-bengali Community, if we
  found enough members from that community shows interest, then
  we will add a separate section for that particular language.

? Publication of Printed & Digital Magazine.

? Involving NRI community. (Though currently we have a significant
  number of NRI members who are participating in our activities, our
  target will be making the number more significant )
Thank You

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  • 1. The Kobita Club Project Plan
  • 2. Idea behind Kobita Club ? I Started it in December 2011 as a Facebook Page named ¡°Surojit O Bondhura Kobita Club¡± ? Few online friends who love poetry and want to share their poetries with the others joined there and started writing on Page wall. ? We started various poem based activity i.e. I used to give a line and all friends add lines after it to create a full poem.
  • 3. ? ¡°Bhallagena tomai chhara¡± was first of among them where around 100 friends contributed to give a shape within 15 days. ? After that this idea of Collaborative poem continued for long periods and members increased continuously.
  • 4. The Kobita Club Member ¨C User Statistics 50% Age group of users
  • 6. Growth rate & Member Forecast ? We are promoting our Page using Digital Posters. No one compelling any one to like/join . So only genuine people with same interest is here. ? Every day ~10 members join/like the Kobita Club Page. ? Per month like/join ~200 members. (20% increase per month) ? Projected members number by the end of April is 1000. ? Where as a dedicated website will gather at least 10,000 members within 6 months.
  • 7. Website Development Cost Around INR 50,000
  • 8. Vodafone & Kobita Club ? Special features for Kobita Club Vodafone Users. i.e. Kobita Club Caller group that will cause a sustainable increase of Vodafone users. ? They can submit Poems & Vote for Poems using Vodafone connection. Higher cost for other connections. ? The Kobita Club will use ¡°Powered by ¨C Vodafone¡± tag on website & other publications & promotional matters. ? Event organized by Kobita Club in Association with Vodafone where Prize could be a connection that will help Vodafone to increase their reach.
  • 9. Vodafone & Kobita Club ? Kobita Club can host Jingle Hunt Contest for Vodafone advertisement, among their Members.
  • 10. Future Plans ? In future we have plan to include Non-bengali Community, if we found enough members from that community shows interest, then we will add a separate section for that particular language. ? Publication of Printed & Digital Magazine. ? Involving NRI community. (Though currently we have a significant number of NRI members who are participating in our activities, our target will be making the number more significant )