Рэпер Сява: Вирусное видео - как это происходит
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Документ описывает маркетинговую стратегию рэпера Сявы для продвижения его видео и музыки, включая целевую аудиторию, необходимые ресурсы и estimated costs. Основное внимание уделяется вирусному распространению контента через различные платформы и социальные сети, с акцентом на результаты просмотров и взаимодействия. Также упоминается успешное сотрудничество с другими артистами и контракты на продажу мобильного контента.
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Рэпер Сява: Вирусное видео - как это происходит
- 1. Рэпер Сява: «Теперь вам всем конец!» Вирусное видео - как это происходит
- 2. Задача Минимум - заявить о видеохостинге Максимум – добиться повторных посещений (еще серии) Раскрутить ди-джея
- 3. Целевая аудитория Подростки/студенты Офисные сотрудники Потребители мобильного видео Любители приколов …
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- 5. Сколько это может стоить? ВИД РАБОТЫ СРОКИ СТОИМОСТЬ Аренда камеры + 1 день 10 000р. оператор Монтаж 2 дня 10 000р. Написание текста + 1 неделя 25 000р. музыка + запись 2 НЕДЕЛИ ~50 000Р. Другие варианты? - Музыка за бесплатно (раскрутка музыканта) - Совместный проект - Альтернативная/кавер версия официальной рекламы -…
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- 7. Результаты
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- 12. Итого (за год): Более 10 000 000 (!) просмотров #46 - Лидер по подписчикам /#25 - Лидер просмотров За все время Вирусная реклама фильма Форсаж (Юниверсал) Вирусная реклама напитка Ягуар Вывод на рынок CD-диска Он-лайн игра по мотивам персонажа (elka.properm.ru) Совместные проекты со Шнуровым (Ленинград), Ноггано, АК-47… Театральная постановка
- 13. Вопросы? Гаранин Алексей www.datakit.ru +7 (342) 293 11 22, a@datakit.ru