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Storytelling that Moves People

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Charles Ndoumbe
Charles Ndoumbe

Persuasion is the centerpiece of any business activity. Your potential customers must be convinced to buy your company's products or services, your employees and colleagues to go along with a new strategic plan or reorganisation, investors to buy (or not to sell) your stock, and partners to sign the next deal.

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STORYTELLING FOR ORGANISATIONAL CHANGES SOVLING ORGANISATIONAL PROBLEMS
What is story-telling? a nourishment for our hungry souls; the vision of the script writer and director that the audience sees and interprets; a narrative, either true or fictitious, designed to interest, amuse, or instruct the hearer or reader; A creative behaviour-driven development approach using a basic unit of functionality, and therefore of delivery;
The Acceptance Criteria What is the essence of a good approach? What is the way, or are the ways, through which storytelling can help your audience become more open and aware?
Storytelling that Moves People

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Storytelling that Moves People

  • 3. What is story-telling? a nourishment for our hungry souls; the vision of the script writer and director that the audience sees and interprets; a narrative, either true or fictitious, designed to interest, amuse, or instruct the hearer or reader; A creative behaviour-driven development approach using a basic unit of functionality, and therefore of delivery;
  • 4. The Acceptance Criteria What is the essence of a good approach? What is the way, or are the ways, through which storytelling can help your audience become more open and aware?