Strata Ignite Two Kinds of Startups
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There are two types of startups described - "badass" and "super badass". Badass startups focus on traction and growth through techniques like lean startup and permission marketing. Super badass startups aim to change behavior through open data and informed consent models, with goals like preventing medical errors and reversing climate change trends. The document contrasts approaches like raising millions versus saving trillions.
Strata Ignite Two Kinds of Startups
- 1. STRATA IGNITE OCTOBER 28, 2013 A TALE OF TWO KINDS OF STARTUPS Jen van der Meer LUMINARY LABS @JENVANDERMEER @LUMINARYLABS
- 2. Jen van der Meer @JENVANDERMEER
- 3. There are two kinds of startups. BADASS . SUPER BADASS.
- 5. BADASS: LEAN STARTUP Lean startup loop SUPER BADASS: STARTUPS THAT MAKE YOU LEAN Wearable fitness devices
- 6. BADASS: GET TRACTION Acquisition funnel. 500 hats version.
- 7. BADASS: GET TRACTION Acquisition funnel. 500 hats version. SUPER BADASS: CHANGE BEHAVIOR Transtheoretical model (TTM). Developed in the 1980s by alcoholism researchers James O. Prochaska and Carlo C. DiClemente
- 8. BADASS: FAILURE IS THE NEW SUCCESS
- 9. BADASS: FAILURE IS THE NEW SUCCESS SUPER BADASS: ZERO POINTS OF FAILURE IOM: Preventable medical errors are the 6th leading cause of death in the US.
- 10. BADASS: PERMISSION MARKETING Permission marketing is the privilege (not the right) of delivering anticipated, personal and relevant messages to people who actually want to get them. _Seth Godin
- 11. BADASS: PERMISSION MARKETING Permission marketing is the privilege (not the right) of delivering anticipated, personal and relevant messages to people who actually want to get them. _Seth Godin SUPER BADASS: INFORMED CONSENT Informed consent is a process for getting permission before conducting a healthcare intervention on a person.
- 12. BADASS: BIG DATA
- 13. BADASS: BIG DATA SUPER BADASS: OPEN DATA
- 14. BADASS: DATA SCIENTIST TALENT WAR 190,000 Predicted Data Science Shortage by 2018 McKinsey Global Institute Prediction, 2013
- 15. BADASS: DATA SCIENTIST TALENT WAR 190,000 Predicted Data Science Shortage by 2018 McKinsey Global Institute Prediction, 2013 SUPER BADASS: EVERYONE DOES SOME MATH
- 17. BADASS: GET TO HOCKEYSTICK Hockeystick growth curve. SUPER BADASS: REVERSE THE HOCKEYSTICK Variations of the Earths surface temperature. Northern hemisphere. Deparutres in temperature 息 from 1961 to 1990 average. Sourece: Mann, Bradely & Hughs, Natuure, 1998.
- 18. BADASS: RAISE MILLIONS Groupon opens the NASDAQ
- 19. BADASS: RAISE MILLIONS Groupon opens the NASDAQ SUPER BADASS: SAVE TRILLIONS International Comparison of Spending Health OECD Health Data 2005 and 2006. Commonwealth Fund National Scorecard on US Health System Performance, 2006.
- 20. In pursuit of the SUPERBADASS: HealthDataChallenges.com @JENVANDERMEER @LUMINARYLABS