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By Social Business Technologies
Consulting
July 2011
Identification, Optimisation,
Exploitation for the Future
 Defined as:
 The collective learning in the organisation, especially
how to coordinate diverse production skills and
integrate multiple streams of technologies.
 Competences do not diminish with use and are
enhanced as they are applied and shared. They need
to be nurtured and protected, as they are the glue that
binds existing functions within the business and are
the engine for new business development (Prahalad
and Hamel, 1990).
Identification, Optimisation,
Exploitation for the Future
Tests of compliance:
 Access:
 Provide potential access to a wide variety of markets
 Value:
 Should make a significant contribution to the perceived
customer benefits of the end product
 Imitate:
 Difficult for competitors to imitate
Identification, Optimisation,
Exploitation for the Future
 Core competences:
 Set the direction and trend of the organisations
competitiveness
 Technological competences:
 Set the direction and trend of technologies needed
to support the achievement of the organisations
objectives
Identification, Optimisation,
Exploitation for the Future
 Defined as:
 The ability of a firm to exploit its resources to
dominate particular technologies relevant to
the needs of the enterprise.
 (Estades & Ramani 1998, Rhodes & Wield 1994)
Identification, Optimisation,
Exploitation for the Future
Tests of Compliance:
 Attributes (must be able to describe competence in terms of):
 Technology, people, structure, culture.
 Typology (it will be either):
 Simple, middle complex, complex
 Organisational Dimension (it will have):
 Physical Aspects / Intellectual Components
 Competitive Barrier (at least one of these must apply):
 Value, Access, Imitate
 Level of Technology Competence (Of the firm in this area):
 Clear leader, Strong, Favourable, Tenable, Weak
 Technology Significance (To the firm of the competence):
Base, Key, Pacing, Emerging
Identification, Optimisation,
Exploitation for the Future
Model by Arthur D Little, Consultants
Level of Technological Competence
Clear Leader Strong Favourable Tenable Weak
TechnologySignificance
Base Alarm: Waste of Resources
Industry Average
Alarm: Survival
Key Opportunity: Present Competitive Advantage Alarm: Present
Pacing
Opportunity Future Competitive Advantage Alarm: Future
Emerging
Identification, Optimisation,
Exploitation for the Future
 Develop a Focus or Vision
 These are Strategic Technology Competencies
 Understand the Technological Trajectory
 Know what you want to specialise in
 Create a Technology Strategy
 Roadmap to the future  know where you want to be
Identification, Optimisation,
Exploitation for the Future
 Thank you for your time.
 steventuitt@sbtconsulting.co.uk
 info@sbtconsulting.co.uk
 Tel: 0116 2997831
 Mob: 07816 416595
Identification, Optimisation,
Exploitation for the Future

More Related Content

Strategic Technological competence

  • 1. By Social Business Technologies Consulting July 2011 Identification, Optimisation, Exploitation for the Future
  • 2. Defined as: The collective learning in the organisation, especially how to coordinate diverse production skills and integrate multiple streams of technologies. Competences do not diminish with use and are enhanced as they are applied and shared. They need to be nurtured and protected, as they are the glue that binds existing functions within the business and are the engine for new business development (Prahalad and Hamel, 1990). Identification, Optimisation, Exploitation for the Future
  • 3. Tests of compliance: Access: Provide potential access to a wide variety of markets Value: Should make a significant contribution to the perceived customer benefits of the end product Imitate: Difficult for competitors to imitate Identification, Optimisation, Exploitation for the Future
  • 4. Core competences: Set the direction and trend of the organisations competitiveness Technological competences: Set the direction and trend of technologies needed to support the achievement of the organisations objectives Identification, Optimisation, Exploitation for the Future
  • 5. Defined as: The ability of a firm to exploit its resources to dominate particular technologies relevant to the needs of the enterprise. (Estades & Ramani 1998, Rhodes & Wield 1994) Identification, Optimisation, Exploitation for the Future
  • 6. Tests of Compliance: Attributes (must be able to describe competence in terms of): Technology, people, structure, culture. Typology (it will be either): Simple, middle complex, complex Organisational Dimension (it will have): Physical Aspects / Intellectual Components Competitive Barrier (at least one of these must apply): Value, Access, Imitate Level of Technology Competence (Of the firm in this area): Clear leader, Strong, Favourable, Tenable, Weak Technology Significance (To the firm of the competence): Base, Key, Pacing, Emerging Identification, Optimisation, Exploitation for the Future
  • 7. Model by Arthur D Little, Consultants Level of Technological Competence Clear Leader Strong Favourable Tenable Weak TechnologySignificance Base Alarm: Waste of Resources Industry Average Alarm: Survival Key Opportunity: Present Competitive Advantage Alarm: Present Pacing Opportunity Future Competitive Advantage Alarm: Future Emerging Identification, Optimisation, Exploitation for the Future
  • 8. Develop a Focus or Vision These are Strategic Technology Competencies Understand the Technological Trajectory Know what you want to specialise in Create a Technology Strategy Roadmap to the future know where you want to be Identification, Optimisation, Exploitation for the Future
  • 9. Thank you for your time. steventuitt@sbtconsulting.co.uk info@sbtconsulting.co.uk Tel: 0116 2997831 Mob: 07816 416595 Identification, Optimisation, Exploitation for the Future

Editor's Notes

  • #2: Todays presentation is about how we can assist the growth of your company.
  • #10: Thank you for allowing me to present to you today. Can I take any questions?