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Enhancing User Engagement through Online Promotions - Strutta

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Mike Wei
Mike Wei

Strutta is a promotion platform that allows companies to easily create engaging promotions across multiple channels without coding. It provides advanced tools to build contests, sweepstakes, and other promotions with flexible design options. The platform also offers powerful analytics and reporting to monitor campaigns and track leads. Strutta has proven results for both large brands and small businesses by helping to generate leads, increase engagement, and drive conversions.

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BUILD A BETTER PROMOTION Mike Wei | Director of Business Development | mike.wei@strutta.com | 1-877-477-5717
INTRODUCTION Create engaging promotions for the social web using the Strutta platform Why Run a Promotion? Why Strutta? • Generate new leads and consumer data • Launch quickly with no coding required • Introduce a new product or service • Deploy across multiple channels • Increase user engagement • Extensive design flexibility • Build brand awareness / equity • Suite of management tools and analytics • Drive conversions (sales, coupon redemption, etc.) • Facebook Preferred Developer Consultants
PLATFORM OVERVIEW ADVANCED PROMOTION BUILDER UGEST CONT C SWEEP STAKES MANAGEMENT   &  ANALYTICS   SOCIAL DASHBOARD APPS MULTI- CHANNEL ENGAGEMENT
WHO WE’VE WORKED WITH
GETTING STARTED Easy to Use Builder TURNKEY SOLUTION  FOR ANYONE FACEBOOK MICROSITE ROBUST DEPLOY CAN  BUILD WEBSITE  EMBED &  FLEXIBLE QUICKLY MOBILE
SWEEPSTAKES EASY VIRAL SHARING  TOOLS TO  ENTER WINNERS CHOSEN  AT  RANDOM
CONTEST PHOTO WINNERS OPTIONS  FOR VIDEO BASED  ON VOTING   AUDIO &  JUDGING ESSAY SKILL ROUNDS
FAN-GATING OPTION HTML TAB EASY TO  SET  UP OPTION  TO   REQUIRE LIKE
UNMATCHED DESIGN CAPABILITIES PLATFORM  FOR DESIGN CONSCIOUS BRANDS PROFESSIONAL TEMPLATES CSS  CUSTOMIZATION
ANALYTICS AND REPORTING PROPRIETARY POWERFUL ADD  THIRD  PARTY CONVERSION DATA  &  INSIGHTS ANALYTICS TRACKING
ADMIN DASHBOARD MONITOR MODERATE &  MANAGE ENTRIES CAMPAIGNS EXPORT VOTER USER  DATA FRAUD GUARD
RESULTS & ROI Johnson’s Baby OVER 25,000 PHOTOS SUBMITTED TRIPLED LIKES BUILT  AUDIENCE OF  100,000+   FOR  ONGOING ENGAGEMENT
RESULTS & ROI Tourism Newfoundland 900,000 ENTRIES IN  24  HOURS CONTEST  EMAIL HAD  42% CLICK-THRU  RATE GENERATED TV,  RADIO  &  PRINT PUBLICITY
RESULTS & ROI Ultimate Wedding Contest $35M IN  GIFT  REGISTRY CREATION 3  MILLION PAGE  VIEWS HALF  A  MILLION VOTES  CAST
SUMMARY Advanced promotions ROBUST configuration with unmatched &  FLEXIBLE PLATFORM design capability Launch on Facebook, MULTI- CHANNEL ENGAGEMENT brand site, mobile POWERFUL Monitor your campaign DATA  & & track leads INSIGHTS PROVEN Engage consumers and RESULTS WITH  F500 convert fans into sales &  SMB  CLIENTS
SOCIAL ENGAGEMENT PLATFORM Mike Wei | Director of Business Development | mike.wei@strutta.com | 1-877-477-5717

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Enhancing User Engagement through Online Promotions - Strutta

  • 1. BUILD A BETTER PROMOTION Mike Wei | Director of Business Development | mike.wei@strutta.com | 1-877-477-5717
  • 2. INTRODUCTION Create engaging promotions for the social web using the Strutta platform Why Run a Promotion? Why Strutta? • Generate new leads and consumer data • Launch quickly with no coding required • Introduce a new product or service • Deploy across multiple channels • Increase user engagement • Extensive design flexibility • Build brand awareness / equity • Suite of management tools and analytics • Drive conversions (sales, coupon redemption, etc.) • Facebook Preferred Developer Consultants
  • 3. PLATFORM OVERVIEW ADVANCED PROMOTION BUILDER UGEST CONT C SWEEP STAKES MANAGEMENT   &  ANALYTICS   SOCIAL DASHBOARD APPS MULTI- CHANNEL ENGAGEMENT
  • 5. GETTING STARTED Easy to Use Builder TURNKEY SOLUTION  FOR ANYONE FACEBOOK MICROSITE ROBUST DEPLOY CAN  BUILD WEBSITE  EMBED &  FLEXIBLE QUICKLY MOBILE
  • 6. SWEEPSTAKES EASY VIRAL SHARING  TOOLS TO  ENTER WINNERS CHOSEN  AT  RANDOM
  • 7. CONTEST PHOTO WINNERS OPTIONS  FOR VIDEO BASED  ON VOTING   AUDIO &  JUDGING ESSAY SKILL ROUNDS
  • 8. FAN-GATING OPTION HTML TAB EASY TO  SET  UP OPTION  TO   REQUIRE LIKE
  • 9. UNMATCHED DESIGN CAPABILITIES PLATFORM  FOR DESIGN CONSCIOUS BRANDS PROFESSIONAL TEMPLATES CSS  CUSTOMIZATION
  • 10. ANALYTICS AND REPORTING PROPRIETARY POWERFUL ADD  THIRD  PARTY CONVERSION DATA  &  INSIGHTS ANALYTICS TRACKING
  • 11. ADMIN DASHBOARD MONITOR MODERATE &  MANAGE ENTRIES CAMPAIGNS EXPORT VOTER USER  DATA FRAUD GUARD
  • 12. RESULTS & ROI Johnson’s Baby OVER 25,000 PHOTOS SUBMITTED TRIPLED LIKES BUILT  AUDIENCE OF  100,000+   FOR  ONGOING ENGAGEMENT
  • 13. RESULTS & ROI Tourism Newfoundland 900,000 ENTRIES IN  24  HOURS CONTEST  EMAIL HAD  42% CLICK-THRU  RATE GENERATED TV,  RADIO  &  PRINT PUBLICITY
  • 14. RESULTS & ROI Ultimate Wedding Contest $35M IN  GIFT  REGISTRY CREATION 3  MILLION PAGE  VIEWS HALF  A  MILLION VOTES  CAST
  • 15. SUMMARY Advanced promotions ROBUST configuration with unmatched &  FLEXIBLE PLATFORM design capability Launch on Facebook, MULTI- CHANNEL ENGAGEMENT brand site, mobile POWERFUL Monitor your campaign DATA  & & track leads INSIGHTS PROVEN Engage consumers and RESULTS WITH  F500 convert fans into sales &  SMB  CLIENTS
  • 16. SOCIAL ENGAGEMENT PLATFORM Mike Wei | Director of Business Development | mike.wei@strutta.com | 1-877-477-5717