Success Story - NMG Integration
0 likes103 views
Lou McErlean developed a business development plan to increase revenue from Destination Marketing Organizations (DMOs). The plan packaged an array of software and services into a holistic "Destination Business System" solution. It positioned this solution as addressing DMOs' pain of disparate solutions and vision of an integrated provider. This increased average revenue per customer by 766% and annual recurring revenues from $400,000 to $5,000,000, making it the DMO industry standard.
1 of 1
Download to read offline
Recommended
MSP
MSPMultisoft Virtual Academy
油
MSP速 stands for Managing Successful Program is a method that accommodates a set of concepts and approaches to be used while supervising a program. The MSP education software is made from a exact set of initiatives identified by an employer that together will supply some defined objective or a fixed of objectives for the business enterprise.eFolder Expert Series- How To Host Killer Marketing Events
eFolder Expert Series- How To Host Killer Marketing EventseFolder
油
Developing a successful cadence for hosting lunch and learns can help MSPs build stronger relationships with clients and generate high-quality leads. Learn what best-practice steps to follow to make your next event a great success!DQ-Brochure-IntroPDF-
DQ-Brochure-IntroPDF-Tommy Riggins
油
Dynamic Quest is a full-service IT management and cloud hosting company that offers strategic solutions to help businesses achieve their goals. They provide a wide range of managed IT services including 24/7 help desk support, Office 365, security services, disaster recovery, software development and more. Dynamic Quest takes on the responsibility of managing businesses' technology so they can focus on their core operations and growth. They have experienced experts and flexible solutions to meet all of a company's IT needs and keep their infrastructure optimized and secure.StacieAnnBear2017
StacieAnnBear2017Stacie Bear
油
Stacie Ann Bear has over 20 years of experience as an interior designer, working with both residential and commercial clients. She has owned her own interior design businesses and worked at several high-end design firms. She specializes in residential, yacht, aircraft, and commercial interior design. She has a proven track record of success, consistently producing over $2 million in annual sales.eFolder General_The Benefits of Farming Your Client Base
eFolder General_The Benefits of Farming Your Client BaseKaitlyn Langer
油
Farmers play an important role in any MSP's sales team by focusing on engaging, growing, and maintaining relationships with existing clients. Key responsibilities of farmers include being the main point of contact for clients, conducting regular business technology reviews, driving upsells and cross-sells, and ensuring client retention. Effective farmers have traits like business acumen, strong relationship-building skills, and thorough knowledge of the MSP's solutions and services.Item #6 IT managed services
Item #6 IT managed servicesMarian Vargas Mendoza
油
The document summarizes the selection of Barcom Technology Solutions to provide information technology (IT) managed services for the city. Four proposals were received in response to a request for proposals issued in November 2016. Barcom was selected based on their experience of over 13 years providing IT services, their staff of over 105 IT professionals, their unlimited support hours and weekly on-site services, excellent customer service, competitive pricing, and response times. The contract with Barcom is expected to save the city $7,800 per year compared to their current contract and was selected through a proper evaluation process.How to sell a premium content package to inbound clients
How to sell a premium content package to inbound clientsbreakoutrevenue
油
Inbound marketing agencies are not charging enough for premium content (whitepapers and ebooks). In order to get quality material to your client's on time, you need a process and a price point that reflects your process.Highly Effective Marketing Techniques for Webinars
Highly Effective Marketing Techniques for WebinarsConferTel, a Civicom Company
油
Step by step, this guide:
Takes you back to basics - grounding you in successful lead-generation principles
Helps you avoid the three biggest mistakes that can sabotage your webinar
marketing plan
Details the core webinar marketing strategies for your plan
Outlines the benefits of leveraging OPM (Other Peoples Marketing) resources
Calls you to action with nine easy strategies
Offers more resources, including a sample webinar invitation in the appendicesTapping into the Growth Goldmine: Why MSPs Should Join Peer Groups
Tapping into the Growth Goldmine: Why MSPs Should Join Peer GroupseFolder
油
This document discusses the benefits that managed service providers (MSPs) can gain by joining peer groups. It introduces an expert in peer groups, Clark IT, and outlines some of the challenges MSPs face along with how peer groups can help address them. Peer groups are defined as boards of like-minded advisers who meet to share best practices. The document suggests MSPs can benefit from peer groups through learning from other MSPs, networking opportunities, better market understanding, and work-life balance. Clark IT discusses how their involvement in peer groups has benefited their business and them personally.5 Managed Services to Sell and How to Sell Them
5 Managed Services to Sell and How to Sell ThemContinuum
油
This presentation explores which managed IT services you need to include in your MSP portfolio, and how to best sell these services to your clients and prospects!eFolder Partner Chat Webinar MSP Sales Strategies, Part 4: How to Bait for ...
eFolder Partner Chat Webinar MSP Sales Strategies, Part 4: How to Bait for ...eFolder
油
Learn how to streamline your sales process and set your MSP apart from the competition by focusing on the opportunities that will make you the most money. Join Dave Johnson, CEO of Portland Managed Services, and Kaitlyn Langer, Community Coordinator at eFolder, as they discuss best practices to reinvent the sales pitch and reel in the big ones.Selling New Services to Clients- eFolder Expert Series
Selling New Services to Clients- eFolder Expert SerieseFolder
油
Bringing new services to market can be challenging. Learn how other MSPs market their innovative product offerings to grow their business and gain a competitive edge. Network complexity with SolarWinds NPM and IPAM
Network complexity with SolarWinds NPM and IPAMMichal Hrncirik
油
The document summarizes SolarWinds network monitoring and management software. It introduces their Network Performance Monitor (NPM) product, which provides fault, availability, and performance monitoring. It also discusses their Network Configuration Manager, IP Address Manager, and User Device Tracker products. The document provides an overview of new features, licensing models, and pricing for each product. It emphasizes the benefits of their integrated suite of network management tools for visibility, control, and compliance.eFolder webinar Ransomware to Recovery: How One Partner Saved His Clients w...
eFolder webinar Ransomware to Recovery: How One Partner Saved His Clients w...eFolder
油
Learn how one partner used Anchor to save his clients from ransomware. Ted Hulsy, VP of Marketing at eFolder, and Marty Calvert, Senior Solutions Engineer at Walser Technology Group, Inc., discuss how to use Anchor as a three-pronged solution to enable business continuity and business productivity.eFolder General_6 Steps to Prepare Your MSP For Your First Hunter
eFolder General_6 Steps to Prepare Your MSP For Your First HunterKaitlyn Langer
油
This document outlines 6 steps that MSPs should take to prepare for hiring their first sales hunter. These steps include establishing a sales cycle and process, standardizing on a CRM tool, designing quotas and a compensation plan, defining hiring criteria, and creating sales training and culture. Taking these steps will help the MSP have a dedicated person prospecting and generating leads to increase revenue without putting additional pressure on the business owners.Helping SMEs go digital
Helping SMEs go digitalOvum
油
Exploring a Multi-Trillion Dollar Opportunity
Hosted by Ovum analysts: Camille Mendler Alexander Harrowell Hwee Xian Tan
際際滷s from Webinar recording : January 2017
Zelfstandig zorg-regelen-met-persoonsgebonden-budget
Zelfstandig zorg-regelen-met-persoonsgebonden-budgetRoel Palmaers
油
mkvl-beleidsrapportage-3-december-2016Journal of Digital Media Management Case Study
Journal of Digital Media Management Case StudySteven Brier
油
The document details the experience of the accidental digital asset manager at Marriott International who took on responsibility for implementing and expanding an enterprise-wide digital asset management system. It describes how the system started small but grew significantly to meet the needs of various departments. Key challenges included gathering input from diverse stakeholders, consolidating existing asset databases, and meeting the high expectations of users influenced by popular consumer technologies. Lessons learned included making the system easy to access and continually gathering feedback to improve functionality.Enterprise System ImplementationMemoWalt Disney World Reso.docx
Enterprise System ImplementationMemoWalt Disney World Reso.docxYASHU40
油
Enterprise System Implementation
Memo
Walt Disney World Resorts
To: CIO
From:
CC: CMO, CFO, COO
Date:
Subject: Success Criteria for Enterprise System Implementation
The organization in this technology-oriented market without Enterprise Resource Planning is running by some software, which does not even allow customization while integration is a bigger target. To incorporate in this challenging and competitive world the companies are moving toward best ERP solutions to get the benefits i.e. SAP, Oracle, Microsoft. In case of Walt Disney World Resorts case I suggest implementation of Customer Relationship Management for certain benefits and to eliminate issues that the company are currently facing. In the gravity of this implementation here are certain success criteria in the back of my suggestion.
Criterion 1: Application Strategy
The application integration architecture is the most complete and integration solution in ERP for orchestrating agile, user friendly and user oriented business processes across all the enterprise business application. This will help the organization in:
1. Gain business and IT efficiencies
2. Increase agility which is a basic requirement in case of Walt Disney
3. Lower total cost of overall ownership
Criterion2: Product Integration Strategy
For Tier I level organization like Walt Disney SAP provides best ERP solutions (Schickel, 1968). The product integration strategy of a solution allows a company to focus either on:
揃 Focusing on one product line and investing totally in that particular product line or
揃 Companies can focus on supporting multiple application with or without overlapping in functionality but allows the customer to chose best of if its product application
These aspects help the Walt Disney to encounter the issues in different business segments and facilitate the customer by providing friendly user application on mobiles and in booking area for receiving tickets and food items without queuing in long lines.
Criterion 3: Comprehensive CRM capabilities
A CRM is a comprehensive package in business support and facilitation from its customer data maintenance to report generation. This provides role based customer intelligence and pre-built integration. Company can develop a complete database of its valued customers and provide facilities even online to avoid the hassles. Following are certain capabilities of CRM:
揃 CRM with a proper training becomes a friendly intelligent system of employees that save time cost, Psychological cost, and monetary cost.
揃 This System also help is maintains the record of millions of customers and retrieval on just one click by unique account numbers (Moore, 1980).
Criterion 4: Web Based Application Strategy
Web based application strategy helps organization transform to gain more and valued by lowering the cost and risk. This creates integration among the business processes and application to widen the approach and access of authorized users. But the risks of cyber ...Messaging Matters Most
Messaging Matters MostLaunch International
油
This document discusses the importance of effective company messaging and outlines different types of messages companies should develop. It identifies "Out Messaging", which communicates what the company does at a high level, and "Up Messaging", which positions the company as a thought leader. It also discusses "Solutions Messaging" to promote integrated solutions. Developing these messages requires understanding customers and mapping messages to capabilities. Outsourcing can help companies with limited customer-facing resources to properly develop compelling messages.Resume
Resumedjohnturner
油
John Turner is a business solutions architect with experience leading technology transformations and implementing enterprise solutions. He has expertise identifying problems, constructing solutions from multiple components, and building high-performing teams. His experience includes roles at Cisco, Nissan, Gateway, and as an independent consultant helping companies leverage technology for business goals.CRM Renovation
CRM RenovationBojan Ciric
油
A new trends in CRM or or how moving from database-led applications in the hands of a few, to an all-encompassing corporate assetDondick Resume 2 15 10
Dondick Resume 2 15 10guest9fe53a
油
The document is a resume for David Dondick. It summarizes his 25+ year career in executive roles across various industries including e-commerce, business management, direct response marketing, sales, turnarounds, and internet marketing. It lists several companies he has worked for or owned in those roles, the largest being a sales and marketing database company he owned from 2006-2010 that contained consumer and business data on hundreds of millions of people. The resume emphasizes his proven track record of exceeding expectations and adding significant value to companies.Mk0017 e-marketing
Mk0017 e-marketingsmumbahelp
油
This document provides information about obtaining fully solved assignments. It instructs students to send their semester, specialization name, and contact details to an email address or call a phone number to receive assistance with assignments. It then provides details of an assignment on e-marketing, including the subject code, semester, credits, and 4 multiple choice questions related to e-marketing techniques, consumer behavior, website design, and the 2P+2C+3S formula in e-marketing. Engage 9 Blocks Business Model case study
Engage 9 Blocks Business Model case studyAbdelrhman Tantawy
油
Based on the 9 blocks business model you can find a sample case study for modern business model. inspired from "business model generations" book.
this model for a digital marketing content company focused on establishing a content online services for middle east to enreach the market with new online websites that helps us reach the world with our own websites and get in control with our online atmosphereWilliam Smith's Resume -- Feb 5, 2016
William Smith's Resume -- Feb 5, 2016William Smith
油
William B. Smith Jr. is a marketing executive with over 25 years of experience leading marketing programs in the technology and entertainment industries. He has a proven track record of growing revenues, successfully launching products, and positioning companies for acquisition. Currently he is a Senior Director at Rovi Corporation, where he has contributed to driving $60 million in annual revenue increases.Data driven marketing
Data driven marketingwebcoupersInsight
油
One of Our Webcoupers Geniuses gave a presentation on Data Driven Marketing.
The principal idea behind being data driven in the marketing space has always been to incorporate data to in your decision-making process so as to get the best results. However, the approach towards achieving this has evolved over the years.
Data-driven marketing is the strategy of using customer information for optimal and targeted media buying and creative messaging. It is one of the most transformational changes in digital advertising that has ever occurred.
How to Achieve Great Campaign Results by Correctly Leveraging Programmatic Te...
How to Achieve Great Campaign Results by Correctly Leveraging Programmatic Te...PerformanceIN
油
James Diba, Client Partner of The Programmatic Advisory will discuss some of the techniques brands and buyers can use to drive high-performing campaigns with programmatic technologies. He'll delve into how to leverage DMPs, DSPs and dynamic creative successfully to generate better returns on investment.
As presented at PI LIVE 2018 - Europe's premier Performance Marketing Conference - https://performancein.liveDigital Agency Coaching - Free Digital Agency Proposal Template
Digital Agency Coaching - Free Digital Agency Proposal TemplateLee Goff
油
Winning deals and being a successful agency doesnt mean you have to be the lowball offer, in fact the best agencies never are.
But if youre an up and coming agency that isnt quite as reputable and established how do you validate the higher price?
The simple answer is this: a superior digital agency proposal.
A superior proposal is organized but creative, concise and still detailed. So as an agency owner with a hundred and one things on your to-do list, how do you write a proposal in a timely manner that fits this contradicting criterion?
You start with a proposal template that has been fine-tuned over the course of a decade and has already proved its success. Then you take that outline, plug in some personalized and customized information, spice it up a bit, and voila!
Now this isnt some template I just threw together overnight. This is 13 comprehensive sections full of information, tips, and examples that have been put to the test, and come out on top, time and time again.
Winning big deals, and loosing big deals, can make or break your agency. So dont leave this up to chance. Youve got one shot to show people that youre agency is THE solution to their problems. Check out our proposal template to start winning big deals and growing your agency today.
Having a fine tuned proposal template can be the difference between success and failure.
Visit https://www.digitalbusinessarchitects.com for more free resourcesMore Related Content
Viewers also liked (10)
Tapping into the Growth Goldmine: Why MSPs Should Join Peer Groups
Tapping into the Growth Goldmine: Why MSPs Should Join Peer GroupseFolder
油
This document discusses the benefits that managed service providers (MSPs) can gain by joining peer groups. It introduces an expert in peer groups, Clark IT, and outlines some of the challenges MSPs face along with how peer groups can help address them. Peer groups are defined as boards of like-minded advisers who meet to share best practices. The document suggests MSPs can benefit from peer groups through learning from other MSPs, networking opportunities, better market understanding, and work-life balance. Clark IT discusses how their involvement in peer groups has benefited their business and them personally.5 Managed Services to Sell and How to Sell Them
5 Managed Services to Sell and How to Sell ThemContinuum
油
This presentation explores which managed IT services you need to include in your MSP portfolio, and how to best sell these services to your clients and prospects!eFolder Partner Chat Webinar MSP Sales Strategies, Part 4: How to Bait for ...
eFolder Partner Chat Webinar MSP Sales Strategies, Part 4: How to Bait for ...eFolder
油
Learn how to streamline your sales process and set your MSP apart from the competition by focusing on the opportunities that will make you the most money. Join Dave Johnson, CEO of Portland Managed Services, and Kaitlyn Langer, Community Coordinator at eFolder, as they discuss best practices to reinvent the sales pitch and reel in the big ones.Selling New Services to Clients- eFolder Expert Series
Selling New Services to Clients- eFolder Expert SerieseFolder
油
Bringing new services to market can be challenging. Learn how other MSPs market their innovative product offerings to grow their business and gain a competitive edge. Network complexity with SolarWinds NPM and IPAM
Network complexity with SolarWinds NPM and IPAMMichal Hrncirik
油
The document summarizes SolarWinds network monitoring and management software. It introduces their Network Performance Monitor (NPM) product, which provides fault, availability, and performance monitoring. It also discusses their Network Configuration Manager, IP Address Manager, and User Device Tracker products. The document provides an overview of new features, licensing models, and pricing for each product. It emphasizes the benefits of their integrated suite of network management tools for visibility, control, and compliance.eFolder webinar Ransomware to Recovery: How One Partner Saved His Clients w...
eFolder webinar Ransomware to Recovery: How One Partner Saved His Clients w...eFolder
油
Learn how one partner used Anchor to save his clients from ransomware. Ted Hulsy, VP of Marketing at eFolder, and Marty Calvert, Senior Solutions Engineer at Walser Technology Group, Inc., discuss how to use Anchor as a three-pronged solution to enable business continuity and business productivity.eFolder General_6 Steps to Prepare Your MSP For Your First Hunter
eFolder General_6 Steps to Prepare Your MSP For Your First HunterKaitlyn Langer
油
This document outlines 6 steps that MSPs should take to prepare for hiring their first sales hunter. These steps include establishing a sales cycle and process, standardizing on a CRM tool, designing quotas and a compensation plan, defining hiring criteria, and creating sales training and culture. Taking these steps will help the MSP have a dedicated person prospecting and generating leads to increase revenue without putting additional pressure on the business owners.Helping SMEs go digital
Helping SMEs go digitalOvum
油
Exploring a Multi-Trillion Dollar Opportunity
Hosted by Ovum analysts: Camille Mendler Alexander Harrowell Hwee Xian Tan
際際滷s from Webinar recording : January 2017Zelfstandig zorg-regelen-met-persoonsgebonden-budget
Zelfstandig zorg-regelen-met-persoonsgebonden-budgetRoel Palmaers
油
mkvl-beleidsrapportage-3-december-2016Similar to Success Story - NMG Integration (20)
Journal of Digital Media Management Case Study
Journal of Digital Media Management Case StudySteven Brier
油
The document details the experience of the accidental digital asset manager at Marriott International who took on responsibility for implementing and expanding an enterprise-wide digital asset management system. It describes how the system started small but grew significantly to meet the needs of various departments. Key challenges included gathering input from diverse stakeholders, consolidating existing asset databases, and meeting the high expectations of users influenced by popular consumer technologies. Lessons learned included making the system easy to access and continually gathering feedback to improve functionality.Enterprise System ImplementationMemoWalt Disney World Reso.docx
Enterprise System ImplementationMemoWalt Disney World Reso.docxYASHU40
油
Enterprise System Implementation
Memo
Walt Disney World Resorts
To: CIO
From:
CC: CMO, CFO, COO
Date:
Subject: Success Criteria for Enterprise System Implementation
The organization in this technology-oriented market without Enterprise Resource Planning is running by some software, which does not even allow customization while integration is a bigger target. To incorporate in this challenging and competitive world the companies are moving toward best ERP solutions to get the benefits i.e. SAP, Oracle, Microsoft. In case of Walt Disney World Resorts case I suggest implementation of Customer Relationship Management for certain benefits and to eliminate issues that the company are currently facing. In the gravity of this implementation here are certain success criteria in the back of my suggestion.
Criterion 1: Application Strategy
The application integration architecture is the most complete and integration solution in ERP for orchestrating agile, user friendly and user oriented business processes across all the enterprise business application. This will help the organization in:
1. Gain business and IT efficiencies
2. Increase agility which is a basic requirement in case of Walt Disney
3. Lower total cost of overall ownership
Criterion2: Product Integration Strategy
For Tier I level organization like Walt Disney SAP provides best ERP solutions (Schickel, 1968). The product integration strategy of a solution allows a company to focus either on:
揃 Focusing on one product line and investing totally in that particular product line or
揃 Companies can focus on supporting multiple application with or without overlapping in functionality but allows the customer to chose best of if its product application
These aspects help the Walt Disney to encounter the issues in different business segments and facilitate the customer by providing friendly user application on mobiles and in booking area for receiving tickets and food items without queuing in long lines.
Criterion 3: Comprehensive CRM capabilities
A CRM is a comprehensive package in business support and facilitation from its customer data maintenance to report generation. This provides role based customer intelligence and pre-built integration. Company can develop a complete database of its valued customers and provide facilities even online to avoid the hassles. Following are certain capabilities of CRM:
揃 CRM with a proper training becomes a friendly intelligent system of employees that save time cost, Psychological cost, and monetary cost.
揃 This System also help is maintains the record of millions of customers and retrieval on just one click by unique account numbers (Moore, 1980).
Criterion 4: Web Based Application Strategy
Web based application strategy helps organization transform to gain more and valued by lowering the cost and risk. This creates integration among the business processes and application to widen the approach and access of authorized users. But the risks of cyber ...Messaging Matters Most
Messaging Matters MostLaunch International
油
This document discusses the importance of effective company messaging and outlines different types of messages companies should develop. It identifies "Out Messaging", which communicates what the company does at a high level, and "Up Messaging", which positions the company as a thought leader. It also discusses "Solutions Messaging" to promote integrated solutions. Developing these messages requires understanding customers and mapping messages to capabilities. Outsourcing can help companies with limited customer-facing resources to properly develop compelling messages.Resume
Resumedjohnturner
油
John Turner is a business solutions architect with experience leading technology transformations and implementing enterprise solutions. He has expertise identifying problems, constructing solutions from multiple components, and building high-performing teams. His experience includes roles at Cisco, Nissan, Gateway, and as an independent consultant helping companies leverage technology for business goals.CRM Renovation
CRM RenovationBojan Ciric
油
A new trends in CRM or or how moving from database-led applications in the hands of a few, to an all-encompassing corporate assetDondick Resume 2 15 10
Dondick Resume 2 15 10guest9fe53a
油
The document is a resume for David Dondick. It summarizes his 25+ year career in executive roles across various industries including e-commerce, business management, direct response marketing, sales, turnarounds, and internet marketing. It lists several companies he has worked for or owned in those roles, the largest being a sales and marketing database company he owned from 2006-2010 that contained consumer and business data on hundreds of millions of people. The resume emphasizes his proven track record of exceeding expectations and adding significant value to companies.Mk0017 e-marketing
Mk0017 e-marketingsmumbahelp
油
This document provides information about obtaining fully solved assignments. It instructs students to send their semester, specialization name, and contact details to an email address or call a phone number to receive assistance with assignments. It then provides details of an assignment on e-marketing, including the subject code, semester, credits, and 4 multiple choice questions related to e-marketing techniques, consumer behavior, website design, and the 2P+2C+3S formula in e-marketing. Engage 9 Blocks Business Model case study
Engage 9 Blocks Business Model case studyAbdelrhman Tantawy
油
Based on the 9 blocks business model you can find a sample case study for modern business model. inspired from "business model generations" book.
this model for a digital marketing content company focused on establishing a content online services for middle east to enreach the market with new online websites that helps us reach the world with our own websites and get in control with our online atmosphereWilliam Smith's Resume -- Feb 5, 2016
William Smith's Resume -- Feb 5, 2016William Smith
油
William B. Smith Jr. is a marketing executive with over 25 years of experience leading marketing programs in the technology and entertainment industries. He has a proven track record of growing revenues, successfully launching products, and positioning companies for acquisition. Currently he is a Senior Director at Rovi Corporation, where he has contributed to driving $60 million in annual revenue increases.Data driven marketing
Data driven marketingwebcoupersInsight
油
One of Our Webcoupers Geniuses gave a presentation on Data Driven Marketing.
The principal idea behind being data driven in the marketing space has always been to incorporate data to in your decision-making process so as to get the best results. However, the approach towards achieving this has evolved over the years.
Data-driven marketing is the strategy of using customer information for optimal and targeted media buying and creative messaging. It is one of the most transformational changes in digital advertising that has ever occurred.
How to Achieve Great Campaign Results by Correctly Leveraging Programmatic Te...
How to Achieve Great Campaign Results by Correctly Leveraging Programmatic Te...PerformanceIN
油
James Diba, Client Partner of The Programmatic Advisory will discuss some of the techniques brands and buyers can use to drive high-performing campaigns with programmatic technologies. He'll delve into how to leverage DMPs, DSPs and dynamic creative successfully to generate better returns on investment.
As presented at PI LIVE 2018 - Europe's premier Performance Marketing Conference - https://performancein.liveDigital Agency Coaching - Free Digital Agency Proposal Template
Digital Agency Coaching - Free Digital Agency Proposal TemplateLee Goff
油
Winning deals and being a successful agency doesnt mean you have to be the lowball offer, in fact the best agencies never are.
But if youre an up and coming agency that isnt quite as reputable and established how do you validate the higher price?
The simple answer is this: a superior digital agency proposal.
A superior proposal is organized but creative, concise and still detailed. So as an agency owner with a hundred and one things on your to-do list, how do you write a proposal in a timely manner that fits this contradicting criterion?
You start with a proposal template that has been fine-tuned over the course of a decade and has already proved its success. Then you take that outline, plug in some personalized and customized information, spice it up a bit, and voila!
Now this isnt some template I just threw together overnight. This is 13 comprehensive sections full of information, tips, and examples that have been put to the test, and come out on top, time and time again.
Winning big deals, and loosing big deals, can make or break your agency. So dont leave this up to chance. Youve got one shot to show people that youre agency is THE solution to their problems. Check out our proposal template to start winning big deals and growing your agency today.
Having a fine tuned proposal template can be the difference between success and failure.
Visit https://www.digitalbusinessarchitects.com for more free resourcesChip Graham Portfolio of Work Experience 
Chip Graham Portfolio of Work Experience Chip Graham
油
This document summarizes the marketing experience of an individual with over 20 years in various marketing roles including management, marketing strategy, digital marketing, sales, and business development. They have expertise in developing marketing plans, communication plans, and evaluating marketing initiatives for multiple business types and industries.Resume: Program/Product Marketing Manager, Retail Marketing
Resume: Program/Product Marketing Manager, Retail MarketingDanny Kim
油
Danny Kim's resume. A Program/Product Marketing professional with detailed experience working with wireless carriers and MVNO's. Experience in Retail/Channel Marketing, Partner/Account Management, and Business Development.LF_UK final
LF_UK finalMark Stimpfig
油
Lucid Fusion is a digital marketing agency that provides services such as web development, content creation, social media strategies, and public relations. They help brands increase exposure and sales in the US through creative and strategic marketing campaigns. Some of their clients include Sage, an ERP software company, and ChartWise Medical Systems, a clinical documentation software developer. Lucid Fusion uses technology, data-driven strategies, and creative content to connect clients' brands with target audiences and drive business goals like higher website traffic, leads, and sales.Using Digital Asset Management To Turn Up Your Content Marketing
Using Digital Asset Management To Turn Up Your Content MarketingContent Marketing Institute
油
The production and management of large volumes of content is fast becoming an expected part of a marketers role. This paper highlights the importance of having the right foundations in place, like a digital asset management solution, to ensure your content marketing succeeds.Clark L. Totten
Clark L. Tottenctotten
油
- Clark Totten is a highly experienced sales and account management professional with over 20 years of experience in the retail systems industry.
- He has a proven track record of developing strong client relationships, managing sales cycles, and generating follow-on revenue opportunities.
- His background includes roles in sales, consulting, project management, implementation, and customer support for various retail software solutions.Resume Dale Adams - Sales Professional
Resume Dale Adams - Sales ProfessionalDale Adams
油
Dale Adams is a sales professional with over 20 years of experience exceeding sales quotas across diverse industries. He is a persuasive communicator who uses consultative selling skills to identify opportunities, overcome objections, build relationships, and close deals. Adams has a history of turning underperforming sales teams around by improving processes, eliminating non-performing accounts, and increasing both sales and profits. He is currently pursuing an IT Specialist program degree at Northwest State Community College.Lou McErlean BizDev Success Stories as of 05_2016
Lou McErlean BizDev Success Stories as of 05_2016Lou McErlean
油
This document describes Lou McErlean's career success generating revenue through strategic observation, empathetic communication, and relentless persuasion. It provides examples of increasing sales by 1,250% through targeted strategies, creating a new $3.25 million revenue stream, and conceptualizing a new product to generate millions. The document is broken into sections on each of Lou's primary skills with specific success story pages referenced.Art of Business Planning
Art of Business PlanningThe Black Burdell, Inc.
油
An interactive workshop hosted by The Black Burdell, with an objective of understanding how to effectively create and implement a Strategy Plan for your business, brand, or initiative.More from Lou McErlean (6)
Success Story - Astadia Increasing Engagements
Success Story - Astadia Increasing EngagementsLou McErlean
油
Astadia had a steady stream of business from HP but contacts at HP saw Astadia as only capable of its original engagements, limiting revenue potential. To expand the relationship, Astadia developed a two-phased approach: conducting "coaching calls" with contacts to get introductions and creating a document on HP's business challenges to start conversations on Astadia's full capabilities. This increased engagements by 9%, sold a new UX project, and extended renewal engagements in duration.Success Story - Reap-CutCo
Success Story - Reap-CutCoLou McErlean
油
Reap Marketing previously priced its digital marketing testing services based on staff hours, but the director realized pricing based on client value delivered could increase revenues. The director created a tiered offering structure and presentation templates focusing on client ROI projections rather than costs. This led to closing three new deals in three months, an 800% larger pipeline, and selling their first large enterprise offering for 300% more revenue.Success Story - DCVB Developing New Revenue Stream
Success Story - DCVB Developing New Revenue StreamLou McErlean
油
The document describes how the Dallas Convention and Visitors Bureau identified a new revenue stream by pitching non-hospitality businesses on the benefits of tourism. The DCVB realized these businesses also benefit from tourism but were not traditionally targeted for support. A business plan was developed to convince companies they should sponsor the DCVB's marketing efforts. This led to partnerships with six Fortune 1000 companies, generating $1.1 million in cash and $2.25 million in-kind to support a major tourism event in Dallas.Success Story - Host Wendys HS Ticket
Success Story - Host Wendys HS TicketLou McErlean
油
Lou McErlean helped resurrect a stalled media deal between the North Carolina High School Athletic Association (NCHSAA) and Wendy's agency. By analyzing the needs of all parties, McErlean realized a sponsorship promoting Wendy's on tickets for local high school sporting events could benefit everyone. This provided Wendy's daily consumer exposure, supported NCHSAA championship events, and saved high schools ticket printing costs. The solution secured the original $180,000 deal plus an additional $1,495,000 for ticket promotion, increasing revenues by 74% and deal value eightfold.Success Story - Host Affinity Marketing
Success Story - Host Affinity MarketingLou McErlean
油
Host Communications was struggling to sell sponsorships for the Southeastern Conference Corporate Partnership, with 3 of 8 categories remaining vacant. By repositioning the sponsorship from a media advertising package to an affinity marketing opportunity that leveraged fans' passion for SEC sports, and demonstrating this with an attention-grabbing image, the sales executive was able to fill the remaining categories within 75 days. This pleased the rights holder and allowed Host to increase sponsorship fees by 20% due to heightened demand.Success Story - Adjusting Account Strategy
Success Story - Adjusting Account StrategyLou McErlean
油
Lou McErlean details a strategy they used to consistently meet sales quotas at Bristol-Myers Products. The company had over 20 brands and 400 SKUs, making it difficult for salespeople to hit quotas by distributing promotional dollars evenly. McErlean discovered 80% of sales came from just 3 brands. They created a "heavy-hitter" strategy focusing advertising and promotions on those top 3 brands with key retail customers. This allowed McErlean to achieve quota 7 out of 8 quarters, tying for the best in the company nationwide, and the strategy was later adopted nationally.Success Story - NMG Integration
- 1. Lou McErlean 5809 Brushy Creek Trail Dallas, Texas 75252 972-571-0448 lou.mcerlean@gmail.com SUCCESS STORY: Packaging and Positioning Offerings for Maximum Revenue per Engagement SITUATION: At New Media Gateway, I was selling to Destination Marketing Organizations (DMOs) which were responsible for bringing business (meetings, conventions, and exhibitions) and leisure travel (tourists, vacationers, and the like) to their destinations. The primary offering was a CRM tool specific to the industry. SOLUTION: I researched and studied DMOs and discovered that they had needs far beyond the auspices of customer relationship management, which holds the information. DMOs need robust marketing and sales endeavors to market their destinations to various constituencies (meeting planners, tour operators, consumers, and area stakeholders). So in addition to the CRM, they needed tools to promote their destinations, to leverage the information. ACTION: I developed and executed a BizDev plan which: 1. Packaged an array of offerings which included SaaS products like the CRM, CMS, MAP, and Workflow Management Tool, as well as services like Website and mobile design, SEO/SEM, apps, and the like, and positioned it as a holistic, industry-specific solution termed The Destination Business System. 2. Developed a positioning campaign and sales pitch which focused on the DMOs: a. Pain/Business Issues caused by having disparate solutions and providers. b. Benefits/Vision of working with a single provider in an integrated offering environment. RESULTS: Increased average $ revenue per customer by 766%. Increased annually recurring revenues from $400,000 to $5,000,000. This solution set became the DMO industry standard still being used today. The below are screen shots from the video/presentation we used to position our Destination Business System offering. The silo objects in screens 1-3 depict the current, disparate tools/applications/systems DMO staff use to communicate, market, and sell their destinations. Screen 4 depicts the integrated structure of the DBS. 1) Tools/Systems dont talk to each other 2) DMO staff have to explain mission to many providers 3) Current situation costs $$$ in lost productivity 4) Our solution integrates departments & systems