Success story of Crystal Building Care.pptsx
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Crystal Building Care is a janitorial services company that grew from 15 accounts in 2011 to over 750 accounts in 2014 with the help of PPTS, a software development and outsourcing company. PPTS provided various services including call scheduling, website creation and SEO, a ticketing system integrated with NetSuite, lead generation, and a custom email blasting tool. They also added Spanish-speaking support. This resulted in significant yearly growth in both accounts and revenue for Crystal Building Care over this period. PPTS expects to further automate processes and help Crystal Building Care expand to new states by 2020 while maintaining optimal costs.
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Success story of Crystal Building Care.pptsx
- 1. Success story of Crystal Building Care* A Case Study Crystal * Client Company name has been changed
- 2. Content About us Client Business nature 2011 2012 2013 2014 2015 Yearly business growth phase Total revenue growth phase Latest investment report on Operations Yearly profit growth phase Forecast 3rd Party tools employed In house tools developed Thank you
- 3. About us PPTS is a Software Development plus a Knowledge Process Outsourcing company that is very committed and involved in ethical business practices based out of India since 2001. We are situated in a Special Economic Zone with 150+ employees on board. We have a strong zeal towards strengthening our service portfolio.
- 4. Client Business Nature Crystal Building Care* serves the janitorial service and supply needs of businesses throughout Northern California, client had 15+ accounts initially. * Client Company name has been changed
- 6. 2011 We approached Mr Smith* to offer services that would help his business efficiency. He was looking for some assistance to set his day- to-day appointments with his customers in California. We started with calling process and were successful in keeping Mr Smith on his toes all the time and gained 30+ accounts. Crystal * Client name has been changed
- 8. 2012 To further enhance the business, we provided a solution to increase online presence and to get more online enquiries. We created 5 websites on different names for his single business and started to do SEO for all the sites. The client has witnessed tremendous online enquiries coming through and it was a great success and gained 70+ accounts. We experienced high manual work and client have decided to invest on CRM and purchased Infusionsoft. Infusionsoft automated most of our manual tasks and enhanced customer experiences.
- 10. 2013 To satisfy end customers, we have suggested a ticketing system, that is used to collect complaints, issues, etc., from customers. NetSuite came into picture, which required a lot of customisation, our technology team have successfully customised to client business needs. Next we required tons and tons of leads, our lead generation team did it. We required a special email blasting tool, our technology team have developed it. Most of the Janitors spoke only Spanish, so we added Spanish caller to the team and gained 200+ accounts team by the end of 2013
- 12. 2014 We have started generating leads from Google maps and Facebook, With all those integrations and enhancements, today we were able to double the account numbers into 100%, Yes, we have gained 750+ accounts and managing the same from PPTS. We are currently on discussion of adding an accountant role to the team with the help of NetSuite, this will help client to reduce the time with book keepers. Invoices shall be automatically raised, sent and followed up.
- 13. Yearly business growth phase 30 70 200 400 2011 2012 2013 2014 No.of Accounts Linear (No.of Accounts)
- 14. Total revenue growth phase 19% 37% 41% 78% 2011 2012 2013 2014 Percentage Linear (Percentage)
- 15. Latest investment report on Operations 24% 6% 2.5% 2% Local Operations Offshore Operations (PPTS) Tools Miscel Percentage
- 16. Yearly profit growth phase 16% 29% 34% 62% 2011 2012 2013 2014 Percentage Linear (Percentage)
- 17. Forecast Client has an idea to extend the services nearby states in 2015 By 2020 Crystal building care* would have branches in all the states across The United States. PPTS would have automated maximum tasks and maintain optimal operating cost for client. * Client Company name has been changed
- 18. THANK YOU