Summary of the book "Gamification by Design"
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The document discusses strategies for user engagement on a website or application. It focuses on elements like recency, frequency and duration of user interactions, as well as virality, ratings, surprises, serendipity, and ensuring fun is the top priority. It also examines user types like achievers, socializers, and explorers, and strategies around status, access, power, and gamification using badges, levels, leaderboards, and different types of point systems.
Summary of the book "Gamification by Design"
- 1. A Summary of the Book
- 2. Engagement Recency Frequency Duration Virality Ratings
- 3. The Fun Quotient Surprises! Serendipity Fun is Job #1
- 4. User Type Acting Killers Achievers People Environment Socializers Explorer Interacting
- 5. SAPS Badges Status Levels Leaderboard Access Exclusivity Power Moderator Volunteer Stuff Freebies
- 6. Point Systems Experience Redeemable Karma Reputation Skill Points Points (XP) Points (RP) Points Points Give point All Activity Sub skill away Can fluctuate Check in behavior/mo Never goes Proxy to Power down trust Altruistic Virtual Cannot be economy Magic Give redeemed thanks/like